Scary to Scalable — A Self-Manufacturing Discussion

CPG Week by BevNET & Nosh · Apr 27, 2023 · 41m

On this week's NOSH Podcast, reporters Lukas Southard and Adrianne Deluca join NOSH editor Carol Ortenberg to consider Oatly's new online marketing campaign, debate the implications of sesame seeds' new classification as a "Big 9" allergen and discuss Hershey's decision to acquire two Skinny Pop co-packing facilities as the company puts more emphasis on its snacking portfolio.

Then, Carol hears from Coconut Cult CEO Ari Raz about how self-manufacturing might put increased pressure on a brand but in the end allows for more flexibility in production and the ability to remain true to core…