S5 E12: Why you don't need more strategy with Nicola Ward, founder of CakeDrop

Bump to Business Owner · Apr 3, 2025 · 38m

What happens when your co-founder (and sister!) steps away and you're managing a business solo, as well as being mum to 2 kids?

In this week's delicious episode I'm in conversation with Nicola Ward, founder of CakeDrop, who talks me through her experience of exactly that.

Nicola has run her business incredibly intuitively and flexibly, focusing on building relationships and leaning into creativity when Covid meant a pivot. She has some incredible advice to other founders thinking about motherhood and the trade offs we as working mums make.

My main takeaway? You don't need more strategy, you…