
Fixing Your Sales Team Before It Sinks You with Steve Heroux
Most sales teams aren’t failing because of effort—they’re failing because of outdated systems, poor hiring, and broken leadership. In this episode of the Business Roundtable Podcast, host David W. Carr talks with Steve Heroux, bestselling author, keynote speaker, and founder of The Sales Collective. Known as The Sales Contrarian, Steve shares why old-school tactics don’t work, and what it really takes to build a high-performing, respected sales organization. You’ll discover:
Why one-size-fits-all sales training is broken and what to do instead
How poor hiring decisions cost companies over…
The skinny
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