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Trailer: Hot Sheep, Marketing Disasters and AI Reputation Management | The Systems of Business Podcast - Episode 10
Welcome to the Systems of Business Podcast.
Every Tuesday at 12 pm AEST, Tony Gavin and Damon Simms cut through the typical entrepreneurial advice to talk about what actually happens when you build and run organisations.
This week, Tony and Damon talk about marketing campaigns that go badly wrong, the Streisand effect, and why trying to suppress attention can sometimes make a problem far worse.
They also get into the danger of building campaigns around claims that do not hold up, why evidence matters more than a clever value proposition, and when provocative marketing is worth the risk.
The…
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