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Profit first: How to make your business profitable from day one (Mike Michalowicz)

Does your business feel like a cash-eating monster? Many entrepreneurs are stuck in a dangerous cycle: Sales - Expenses = Profit. This formula makes profit an afterthought, something that's left over... if anything is left at all.In today's 5-minute briefing on Mike Michalowicz's revolutionary book, "Profit First," we flip this equation on its head.

Discover the counterintuitive system that guarantees profitability by making it a habit, not an event.

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