skinny.

Latest / AI for Founders with Ryan Estes

Most founders pick the wrong tools

Most founders don’t have a software problem… they have a decision problem.

We spend weeks “researching” tools, comparing top 10 lists, reading reviews written by people who’ve never run payroll, never closed a deal, never felt the pressure of making the wrong call. Meanwhile, your team is stuck. Momentum dies. And you call it due diligence.

Here’s the tension: choosing a restaurant takes five minutes. Choosing the software that runs your company takes five weeks… and usually gets dumped on the least technical person in the room.

Deep question: how many hours of your life have you burned…

The skinny

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