13 You're The Voice: tone of voice
Today’s episode is called You’re The Voice, and we talk about what tone of voice is, why it’s important to you and your business, and how to get in touch with your own unique verbal identity. It’s a bit of a high-pressure episode because we both offer tone of voice work in our businesses (me as a freelancer, Ben as part of Copy Or Die, the copywriting agency he runs with friend of the show Dave Harland) and we kinda need to know what we’re talking about.
Did we do ourselves justice? You decide.
What is tone of voice?
In a nutshell, tone of voice is the way you sound across all the places you…
The skinny
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