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139 - The Power of the Monthly Donor (Stewardship, Monthly Giving, Senior Class Gift): Andrew Robison
In this week's episode of the Petrus Development Show, we continue our Q+A series with Petrus president, Andrew Robison. Listen as Andrew and Rhen discuss the special blessing that monthly donors are for organizations.
Nonprofit and ministry leaders tend to underestimate the power of monthly donors. Fundraisers receive pushback asking why they are focusing on monthly donors when they should be going out and making asks for big major gifts. In this episode, Andrew and Rhen clearly state the case for growing a strong monthly giving program. Specifically, Andrew answers the following questions…
The skinny
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