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Latest / Exploring Fashion Futures With Dr.HB

She Leads The Merchandising For A licensed Sportswear Company. NFL, NHL, NCAA And More.

Rachel Ripley’s path from Division I swimmer to fashion merchandising leader is a masterclass in turning limitations into leverage

When you can’t take the “normal” route, you build a better one. Rachel Ripley went from swimming at the University of Missouri to building a fashion career in New York that spans product development, sourcing, merchandise planning, and sports licensing at major brands like PVH, TYR, and Maxima Apparel. Dr. HB, professor and chair of Textile and Apparel Management at Mizzou, sits down with alumna Rachel Ripley to unpack the exact moves that helped her break into…

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