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Joy Is the Strategy: A New Model for Joy-Led Leadership
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What if the goal was never to simply endure more?
After starting with one of the hardest endurance races in the world, Rachel learned a truth that reaches far beyond athletics: just because you can endure something does not mean endurance should become your life strategy.
This episode introduces Rachel’s Joy-Led Leadership framework and the four shifts at the heart of The JOY Collective:
Joy over Endurance
Regulation over Urgency
Integration over Compartmentalization
Community over Competition
This is not about forced happiness, toxic positivity, or pretending life is easy…
The skinny
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