Latest / The Experience Perspective: An Ipsos Podcast
Season 4: Episode 3 – Hear from Dominik Brinkmann, Head of Dealer Network Development & Customer Experience, for India & Asia-Pacific, at Stellantis
We are delighted to welcome globe-trotting, mobility expert, Dominik Brinkmann of Stellantis, and Amrutha Murthy, who leads our Ipsos Channel Performance and Customer Experience business in Australia. Stellantis is a leading global mobility player, formed from the merger of PSA and FCA, with an iconic brand portfolio, including Alfa Romeo, Chrysler, Citroen, Fiat, Jeep, to name but a few. Dominik, wearing one of his 14 tops (one for each brand), and using the language of (organisation) ‘families’ and ‘fans’, shares his take on changing customer expectations and channel usage, the recipe for…
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