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How Does Google GBP Support Really Work? Brad Wetherall, ex-Director- Support Operations, Interview

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Ever wonder how GBP twists the dial to approve an edit? Why they use video verification and what a trust score is? In Part 1 of this interview we learn the answers to those many questions and more.

00:15 Introduction to Brad Wetherall and His Journey

02:53 Transitioning from Google to Bitwise Consulting

05:34 Understanding Google Business Profile Support Structure

08:03d Support Strategies and User Journeys

11:08 The Evolution of Support Systems at Google

13:36 Challenges in Support: Suspensions and Verifications

16:45 The Algorithm Behind Suspensions and Reviews

19:29 Trust…

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