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526. Why Your Brand Energy Matters More Than a Logo

Brand strategist and second time guest, Hilary Hartling returns with fresh insights on building magnetic brands that reflect who you are and speak to who you serve. In this powerful conversation, she and Lesley Logan talk about how energy, clarity, and authenticity are at the heart of every great brand. Hilary also shares tips for avoiding branding ruts, using AI without losing your voice, and why consistency is more important than perfection.

If you have any questions about this episode or want to get some of the resources we mentioned, head over to LesleyLogan.co/podcast. If you have any…

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