Maintaining Your Pipeline by Layering Systems and Processes (With Fredo Rivera)- Episode 80
Fredo Rivera has built up his pipeline through local organic marketing and serving his community. Not only do these efforts bring in leads, but it also serves as his “Why.” Of course, those leads would be nothing without the intricate processes and systems Fredo has developed to help convert leads and continue automated follow-ups over 12 or 24 months. Those processes have allowed him to build out a consistent pipeline so he can better serve his community.
Fredo joined the mortgage industry in 2004 working as sales manager for a broker. After the market crash, he left the industry and…
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