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How to Keep an Agency Partnership from Blowing Up with Andy Crestodina | Ep #865
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What do you do when a business partnership fails? Do you try to engineer the perfect agreement so the exit is clean, or focus on alignment long before anyone signs anything? The truth is, most agency partnerships fail because owners rush into them without slowing down to see the cracks. Preparing for the worst is not pessimistic. It is how you protect the business you are trying to build.
Today's featured guest has gone through failed starts, broken agency partnerships, and overcommitting…
The skinny
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