Stop Wasting Money on Ads—Do This First | Ep 216 | DevReady Podcast
In this episode of the DevReady Podcast, host Anthony Sapountzis welcomes Emma Reeves, Director of Excelerate Marketing and a strategic marketing specialist with over a decade of experience. Emma shares her journey from corporate roles in finance and affiliate marketing to launching her own agency in the midst of the COVID pandemic. She unpacks the importance of developing a clear marketing strategy, understanding your target audience, and creating authentic content that delivers measurable results. Whether it's attracting customers or recruiting top talent, Emma explains why marketing should…
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