Turning Audiences Into Businesses with Courtney Spritzer
EPISODE 51
Courtney Spritzer breaks down how she built, scaled, and monetized a community-first business by starting with conversations instead of a business model, and why most founders confuse audiences with real communities. Drawing on her journey from launching a social media agency to co-founding Entreprenista, she explains how trust and engagement—not follower count—determine whether a community actually works, and how to measure that through real outcomes like connections, clients, and visibility. The conversation covers practical approaches to monetization through membership tiers…
The skinny
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