Latest / Inside The Vault with Ash Cash / ITV #197 The Truth About Monetizing Your Story on Social Media (Sevyn Buffins Exposed)

Transcript

ITV #197 The Truth About Monetizing Your Story on Social Media (Sevyn Buffins Exposed) · Inside The Vault with Ash Cash

0:00
[SPEAKER_05]: I've earned more through social media in the last six months than I did all of last year.
0:06
[SPEAKER_05]: Until you give people the opportunity to know who you are, people don't have the opportunity to know who you are.
0:12
[SPEAKER_00]: She's good, that's good, like, hey, wait, wait.
0:17
[SPEAKER_05]: You got 30 seconds to get somebody's attention.
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[SPEAKER_05]: I need to be able to see what transformation that you can give me immediately, how my life is going to be better, and then that next simple is how do I get started.
0:26
[SPEAKER_05]: You have to show them that you know what you're talking about.
0:29
[SPEAKER_02]: I'm very strategic and how I pose and why I pose.
0:32
[SPEAKER_02]: And I want to get to a opinion of two, right?
0:34
[SPEAKER_02]: You sure?
0:36
[SPEAKER_02]: I'm really good, though.
0:37
[SPEAKER_05]: So people do not buy products, they don't buy services.
0:41
[SPEAKER_05]: They buy the transformation that you can give to their life.
0:48
[SPEAKER_01]: I know you want to watch this next video, but listen, if you are an entrepreneur, business coach, business consultant or a small business owner who has a story and wants to learn how to create multiple strings of income from your story, I need you to text me right now.
1:05
[SPEAKER_01]: to six, four, six, six, eight, seven, four, one, five, two.
1:09
[SPEAKER_01]: That is my personal number.
1:11
[SPEAKER_01]: I have been an author for over 12 years, I've written 10 books, four of them have been best sellers, and I've sold over 100,000 books.
1:18
[SPEAKER_01]: But I've also helped a lot of my clients, take their expertise and put it into a story, then create multiple streams of income from that.
1:26
[SPEAKER_01]: So I wanna help you do the same thing.
1:28
[SPEAKER_01]: So text my book to six, four, six, six, eight, seven, four, one, five, two.
1:33
[SPEAKER_01]: I, let's go back to the video.
1:51
[SPEAKER_02]: All right, so welcome to another awesome episode of Inside The Vault with Ascaster.
1:55
[SPEAKER_02]: Greatest money mindset show on the planet list.
1:59
[SPEAKER_02]: We got our fire episode set up for you.
2:02
[SPEAKER_02]: We're going to give you the blueprint to turn your influence into income.
2:07
[SPEAKER_02]: and your passion into power.
2:09
[SPEAKER_02]: Today's guest is a storytelling sniper, a branding genius, and the creative strategists behind some of the most eye-catching content in the game.
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[SPEAKER_02]: She's the founder of social media-ish, the signature brand and masterclass series.
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[SPEAKER_02]: that teaches every day people how to turn content into commerce.
2:30
[SPEAKER_02]: She's not just about likes and views.
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[SPEAKER_02]: She's about visibility, voice and value from brand deals with target, dove, shame, moisture, and a deed as to appearances on revolt TV, fox, uh, infox, five news.
2:47
[SPEAKER_02]: She's helped entrepreneurs, coaches, and creatives,
2:51
[SPEAKER_02]: with purpose and monetize the life they are already living.
2:57
[SPEAKER_02]: If you're ready to learn how to turn scroll, stop, and content, into real cash and build a brand that makes noise in money, then buckle up inside the full family.
3:10
[SPEAKER_02]: Welcome, miss Sevin, Buffins, and the building.
3:14
[SPEAKER_02]: Big Sevin, not the little ones.
3:16
[SPEAKER_05]: You maybe want to be like, wait, they introduced me.
3:18
[SPEAKER_05]: That's cool.
3:19
[SPEAKER_05]: That was a live end.
3:20
[SPEAKER_05]: Seven buffers you guys see over founder of social media.
3:23
[SPEAKER_05]: I love your energy, like I love your.
3:25
[SPEAKER_05]: I know people leave here so fulfilled, like after like your introduction and like the nurse probably go away immediately just off of how you speak in Toronto.
3:34
[SPEAKER_02]: I think it's a more as though, right?
3:35
[SPEAKER_02]: Because like I try to use this platform to really highlight people that are doing like awesome things, right?
3:42
[SPEAKER_02]: And for me,
3:44
[SPEAKER_02]: Specifically what you do, I think that a lot of people don't give credit to the person behind the people, right?
3:51
[SPEAKER_02]: I think that there's a lot of people that you that you've worked with, that people know, that are doing phenomenal things and people kind of look and be like, that's the genius.
4:03
[SPEAKER_02]: they call the person the genius.
4:05
[SPEAKER_02]: When it's the genius behind the genius, that's what I wanted to, you know, I want you to tell us.
4:11
[SPEAKER_05]: That's what I actually love about social media issues that we help people show their genius.
4:16
[SPEAKER_05]: Like I feel like it's so many.
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[SPEAKER_05]: great people, but until you give people the opportunity to know who you are, people don't have the opportunity to know who you are.
4:24
[SPEAKER_05]: So so many people.
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[SPEAKER_05]: So many people lack visibility and I don't even care about taking the credit because I want to actually see you operate in your greatness.
4:34
[SPEAKER_05]: Yeah.
4:34
[SPEAKER_05]: And people don't know how to showcase it.
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[SPEAKER_05]: So then there's so many missing pieces.
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[SPEAKER_05]: that people actually get to see through social media and brand visibility because you can have so much more brand revenue if you had better visibility.
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[SPEAKER_05]: So of course it's a genius behind a genius, but I actually look at it as I help you showcase to the world how great you are in every single area and we leave nothing out.
4:58
[SPEAKER_02]: Yeah, yeah, not love that.
4:59
[SPEAKER_02]: I love that.
5:00
[SPEAKER_02]: So before we start, right, because I want people to get to know who you are in your words, who is seven buffens?
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[SPEAKER_05]: Um, seven buffens was a depressed and suicidal girl.
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[SPEAKER_05]: I was depressed and suicidal since I was 12 years old and one day I was getting on Instagram and I was actually getting on Instagram to post a purple heart.
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[SPEAKER_05]: And then people don't know what purple heart is.
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[SPEAKER_05]: It's first suicide awareness.
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[SPEAKER_05]: and it was just a day where I was just like, God, I don't have it.
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[SPEAKER_05]: And I remember getting on Instagram and one of my closest friends, and this is why View Social Media is so much more than just pictures, videos, views, and lights is.
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[SPEAKER_05]: I got on social media and she was so happy, just in her element, and that's actually how I even met my wife, I was scrolling her page, and then it was on my friends and I said,
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[SPEAKER_05]: If I could be 1% of her happiness, it will be 100% better than how I felt right now.
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[SPEAKER_05]: So I met up with her.
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[SPEAKER_05]: I decided to get out the house, get out my funk.
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[SPEAKER_05]: I got introduced to personal development.
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[SPEAKER_05]: And I made the decision that day that if I was going to save at least one person's life, I show her an up on social media every single day, then that's how I was going to show up.
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[SPEAKER_05]: So seven buffens was a depressed and suicidal girl, but social media actually was a part of
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[SPEAKER_05]: What saved me so now I show up as this girl that share every day girls girl that's like I'm not the fake.
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[SPEAKER_05]: I need they're like real women's empowerment men's empowerment And I want to be able to help every single person Show up in their greatness without having to quiet it down.
6:28
[SPEAKER_02]: Wow.
6:29
[SPEAKER_02]: So like so real quick because like that like that just bless my life real quick because
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[SPEAKER_02]: So I used to, so back at COVID, I used to do like this, this line.
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[SPEAKER_02]: And this is not even, this, what you just, this is not even a part of like what I was going to ask.
6:43
[SPEAKER_02]: But like I used to do this live every Monday through Friday, 80 and 9 a.m. And I had so many people tell me, and this is just confirmation that I need to start doing it again.
6:55
[SPEAKER_02]: But I had so many people tell me how me just showing up had blessed their lives.
6:59
[SPEAKER_02]: And I actually met somebody recently I won't say the person's name because they're like doing great things right now People would know who this person is, but but I remember me and this person and a mastermind and they were telling me like yo Like I was I was in a depressed I was suicidal and I and I remember you came on Which coincides with what you were saying about my energy?
7:21
[SPEAKER_02]: They was like I remember you came on and you was just like motivating us and you got me out of a funk
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[SPEAKER_02]: Um, and so just knowing that your presence on social media matters, right?
7:34
[SPEAKER_02]: Like two people, I appreciate that you're not saying that just kind of like a
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[SPEAKER_05]: Confirmation that doesn't feel so much better than the money though like money feels good That's not let's not let's not play my feel good.
7:46
[SPEAKER_05]: Okay, but the things that you can do like a lot of people think that selling Genuinely comes from getting online saying by my product.
7:56
[SPEAKER_05]: That's the thing people do not buy products They don't buy services
8:00
[SPEAKER_05]: day by the transformation that you can give to their life.
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[SPEAKER_05]: We buy solution.
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[SPEAKER_05]: So if you show up online every single day, buy this for me, buy that for me, buy this for me, and you actually give no value, you're actually lowering yourselves.
8:13
[SPEAKER_05]: People think I have to just get online and post everything every single day and I just got to post my product every single day and it's just like,
8:19
[SPEAKER_05]: What transformation can you genuinely bring to people's lives?
8:22
[SPEAKER_05]: Like what does your product or service actually do and when you show up in that manner, just like you said, when you showed up and you were on live and you know, you were saying that that person you helped say their lives.
8:33
[SPEAKER_05]: Now I actually think that I can write a book because you showed up in that manner to show me what a new version of my identity would look like prior to you going live.
8:42
[SPEAKER_05]: They wouldn't have felt that they wouldn't have purchased with you.
8:44
[SPEAKER_02]: And no, and funny enough though, this is a kind of my now.
8:48
[SPEAKER_05]: Hello, I'll get you, right?
8:49
[SPEAKER_02]: The book is in the pudding.
8:50
[SPEAKER_02]: Right, so funny enough, met and we met based on like, hey, you know, you don't know me, but I used to tune into your lives.
9:01
[SPEAKER_02]: You did X, Y, Z.
9:03
[SPEAKER_02]: continue to have a conversation learned about the story.
9:07
[SPEAKER_02]: Oh, this story is powerful.
9:08
[SPEAKER_02]: And this needs to go out.
9:10
[SPEAKER_02]: And it's, you know, this is a high ticket client of my now, you know what I'm saying?
9:13
[SPEAKER_02]: So that's 100% accurate 100%.
9:17
[SPEAKER_02]: And so, um,
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[SPEAKER_02]: at what point, right?
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[SPEAKER_02]: So like, like, you know, so you think about the brand deals that you have the appearances at what point did you like know?
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[SPEAKER_02]: Like, I have this genius and I, you know, can help people with their social media and help them, you know, present themselves in a way that brands will notice.
9:40
[SPEAKER_05]: I always knew that I just had a bigger vision as a kid.
9:43
[SPEAKER_05]: I think that we forget a lot of times that it's free to dream.
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[SPEAKER_05]: And once we forget that it's free to dream and we get older, we have all these adult activities and we have bills and we got things to do that.
9:53
[SPEAKER_05]: We forget that version of us that's just like, how great can I be?
9:58
[SPEAKER_05]: And I had that moment where I was just like, just how great can I be and not through
10:04
[SPEAKER_05]: who I am, but just how I show up and show up through story telling.
10:09
[SPEAKER_05]: Okay, so there's three different types of content that you want to make that you want to always master that in your social media should be this it should be 80% funds mean and money 20% fund lifestyle right so we want to be able to master three types of content you want to be able to master growth content meaning these are people that are coming to me I want to be able to master story telling.
10:31
[SPEAKER_05]: And I want to be able to master value content, meaning like my teaching.
10:36
[SPEAKER_05]: Once that I knew just how you know with your clients, it's so much power in my story is when I said, this is it.
10:44
[SPEAKER_05]: Like I had the moment where I'm just like, you know, this is it.
10:47
[SPEAKER_05]: And I'm not doing anything because some people get on social media and you show you trying to show up as another person.
10:52
[SPEAKER_05]: You don't know who you are.
10:53
[SPEAKER_05]: And so it doesn't feel good, but I realize that like,
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[SPEAKER_05]: People are genuinely coming to me because I've mastered storytelling, meaning that I'm able to be relatable to my audience that's on my page, meaning that I'm able to grow trust with you and anything that either I sell or do your purchase and I didn't want to just promote things that wasn't in alignment with me.
11:14
[SPEAKER_05]: It was always things that I felt comfortable creating a story to tell my students.
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[SPEAKER_05]: Now, once I finally realized, I was planned to small.
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[SPEAKER_05]: As a business owner, as an entrepreneur, sometimes we identify what everybody thinks we should be doing.
11:30
[SPEAKER_05]: And through social media, I actually was able to, like my strategy, meet and my wife.
11:35
[SPEAKER_05]: Through our strategy, we were able to go up to the top 3% in our network marketing business.
11:41
[SPEAKER_05]: And it was through social media.
11:43
[SPEAKER_05]: And I started thinking, I teach them, I've been teaching them for free.
11:47
[SPEAKER_05]: And you know, in our mind, we're wired to think you get about information.
11:50
[SPEAKER_05]: You're supposed to teach for free.
11:51
[SPEAKER_05]: Like, they make it seem like in a black community.
11:53
[SPEAKER_05]: You can't charge what you know, right?
11:56
[SPEAKER_05]: And so I started thinking, I thought, like, I've been playing too small because there's so many more people I can help outside of network marketing and January.
12:04
[SPEAKER_05]: We launch social media ish.
12:05
[SPEAKER_05]: We have graduated over 300 students.
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[SPEAKER_05]: I've earned more through social media.
12:11
[SPEAKER_05]: In the last six months, and I did all of last year, just making that pivot deciding, this is what I want to do.
12:17
[SPEAKER_05]: Outside of that, I literally just recently, one of my clients, Adidas, like, was able to go to the showroom.
12:22
[SPEAKER_05]: And I was sitting in the showroom.
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[SPEAKER_05]: As I want to say, as an entrepreneur, and not just as an influencer, because you got to think bigger than just the collab, right?
12:30
[SPEAKER_05]: I was sitting in the showroom.
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[SPEAKER_05]: And I actually got this outfit that I was there.
12:35
[SPEAKER_05]: They did the whole showroom out from me.
12:36
[SPEAKER_05]: I got the fly out to LA, and I went inside the Adidas showroom.
12:40
[SPEAKER_05]: And I was sitting there and I said, man, imagine if I did decide to play big, I want to be sitting in a D to show room where some of all of your top celebrities they come in here, bring out the show room, a D to bring them all this stuff out, and they bring it out for me.
12:53
[SPEAKER_02]: They haven't butted.
12:54
[SPEAKER_02]: Let's go, let's go, let's go, let's go, let's go, let's go, let's go, let's go.
12:59
[SPEAKER_02]: like what is that like what is that that magic sauce right like what is that thing that allows somebody to take their social media to the next level to start making money right because I know you know like you know for me as a brand like I'm very strategic um and how I post and why I post and I want to get your opinion okay you sure
13:22
[SPEAKER_02]: I'm really good, though, so I'm really good at my social.
13:26
[SPEAKER_02]: So when you see my thing, you go, you know what I mean?
13:28
[SPEAKER_05]: I always ask my mentees and social media, so I say, can I take you from good to great?
13:32
[SPEAKER_05]: Yeah, because I got to ask for permission, because you are already good.
13:35
[SPEAKER_05]: I think everybody's already good, but can I take you from good to great?
13:38
[SPEAKER_02]: Yeah, absolutely.
13:39
[SPEAKER_05]: Okay, let's do it.
13:40
[SPEAKER_05]: What the first thing is when you ask how to...
13:43
[SPEAKER_05]: people actually do it right.
13:46
[SPEAKER_05]: A lot of people post for attention and not with intention.
13:50
[SPEAKER_05]: I asked people all the time when they asked me certain things of like why I wear certain things is because I get paid off of everything that I wear.
13:57
[SPEAKER_05]: Right.
13:57
[SPEAKER_05]: So I think either you should be wearing your personal brand or everybody.
14:00
[SPEAKER_05]: Sure you go.
14:01
[SPEAKER_04]: Right.
14:01
[SPEAKER_05]: Everybody.
14:03
[SPEAKER_05]: But let me see that looks like a Nike jacket, right?
14:05
[SPEAKER_05]: That's a Nike set.
14:06
[SPEAKER_05]: It could be right.
14:07
[SPEAKER_02]: Let's say, let's say, but you know what I'm saying?
14:10
[SPEAKER_02]: But it's it's cash.
14:11
[SPEAKER_02]: Look, it's it's Nike tech ish.
14:13
[SPEAKER_02]: It's Nike tech ish, right?
14:14
[SPEAKER_02]: That says abundance is your birth Friday to bet.
14:17
[SPEAKER_05]: Right.
14:17
[SPEAKER_05]: So this is the thing.
14:18
[SPEAKER_05]: So as I'm seeing that, I would be thinking like either it's your brand meaning I can promote it.
14:23
[SPEAKER_05]: I can earn income from it.
14:25
[SPEAKER_05]: Or I would be
14:29
[SPEAKER_05]: that people always be like, why are you posting a link?
14:31
[SPEAKER_05]: Instead of just telling people where you got it from, brands have this big gap where they want to pay you money, right?
14:37
[SPEAKER_05]: So I tried on an outfit for 10 seconds.
14:38
[SPEAKER_05]: I got paid over $2,500.
14:40
[SPEAKER_05]: Brands have this big gap where they say, this is what we're going to do for marketing.
14:44
[SPEAKER_05]: This is what we're going to do for influencer collapse, but it's this gap of people that are only going to purchase if they personally know we're seeing somebody in the outfit.
14:54
[SPEAKER_05]: So that's why I say post and with intention because any outfit I go, go get, I make sure that if somebody says where you get this from, I get that piece of my money that the brand want to give me anyway, right?
15:05
[SPEAKER_05]: So a lot of people post for attention instead of intention, but we changed that with strategy.
15:11
[SPEAKER_05]: That's why I teach in social media.
15:12
[SPEAKER_05]: So let's actually pull up your page.
15:13
[SPEAKER_05]: I came up with a little bit of your strategy while I was here.
15:16
[SPEAKER_05]: I like that you do
15:20
[SPEAKER_05]: Pampulse framework.
15:23
[SPEAKER_05]: Okay.
15:23
[SPEAKER_05]: What is that?
15:24
[SPEAKER_05]: In your Pampulse.
15:25
[SPEAKER_05]: Y'all pull y'all Instagrams out over there and your Pampulse on social media You should have three things because people should have to search and look and find it's been money Would you ever figure out what you do the average person you have 30 seconds?
15:37
[SPEAKER_05]: to get in their Instagram page or off.
15:39
[SPEAKER_05]: Kind of like if you walk in by, you see a mannequin.
15:41
[SPEAKER_05]: And you're like, I want to get that out for you.
15:43
[SPEAKER_05]: So in your three-pin post, you should have who you help, like what transformation do you offer?
15:48
[SPEAKER_05]: Not just the picture of your product.
15:49
[SPEAKER_05]: You need to actual transformation.
15:51
[SPEAKER_05]: Who you help, it needs to be a thing of who you are, right?
15:55
[SPEAKER_05]: And then the third pin post is how to work with you.
15:58
[SPEAKER_05]: A lot of people think that people should search and figure out how to spend money with them.
16:01
[SPEAKER_05]: And it needs to be a call to action with Mani Chat, so that is not link and bio.
16:05
[SPEAKER_05]: You've got 30 seconds to get somebody's attention.
16:07
[SPEAKER_05]: I need to be able to see what transformation that you can give me immediately.
16:11
[SPEAKER_05]: I need to be able to see how my life is going to be better, what you actually help me with.
16:14
[SPEAKER_05]: And then that next pin post is how do I get started.
16:17
[SPEAKER_05]: Right?
16:17
[SPEAKER_05]: But.
16:18
[SPEAKER_02]: Oh.
16:20
[SPEAKER_02]: Ha ha.
16:21
[SPEAKER_02]: I had some, you know, we go, you know, I got some of it ish.
16:25
[SPEAKER_05]: But you guys, some of it ish, I'm going to run you through.
16:27
[SPEAKER_05]: We actually have in social mediation our community.
16:30
[SPEAKER_05]: We have a monetization toolkit that even if you can't access me, you can access my genius.
16:35
[SPEAKER_05]: Wow.
16:35
[SPEAKER_05]: Right.
16:36
[SPEAKER_05]: So I'm able to just put you in and we want to make sure that you not just have content, but content that converts.
16:41
[SPEAKER_05]: A lot of business owners just have a whole bunch of content because guess what we think as long as we post once or twice a day, I'm promoting my business.
16:48
[SPEAKER_05]: Yeah, for sure.
16:48
[SPEAKER_05]: That's not marketing.
16:49
[SPEAKER_05]: It's actually a hobby.
16:50
[SPEAKER_05]: Until we get into actually a strategy is just marking it.
16:53
[SPEAKER_05]: So your bio right is clean, but I always say that your bio shouldn't be a lot of accolades.
16:59
[SPEAKER_05]: It should immediately be what transformation do I have to give you?
17:02
[SPEAKER_05]: And how you help because then I'm going to worry about your accolades afterwards.
17:06
[SPEAKER_05]: You're going to be able to show me.
17:07
[SPEAKER_05]: So I think you should definitely have a more clickable call to action above your website link.
17:13
[SPEAKER_05]: Okay, so when I run you through my monetization tool kit, we're looking at something that could bring you more money if you had join my community to learn how to build general weight generation of wealth is a click here like you could have some sort of freebie Authority markers financial advisor for the culture for times author is great, but if I was looking at your page, how could I know from your bio that you can help me write a book.
17:39
[SPEAKER_02]: I mean, I put book monetization expert.
17:42
[SPEAKER_05]: average person.
17:43
[SPEAKER_02]: Yeah, quick.
17:44
[SPEAKER_02]: That's true.
17:45
[SPEAKER_02]: Yeah.
17:45
[SPEAKER_05]: What about I help you write your story in a book.
17:50
[SPEAKER_05]: I help you bring your vision to life through a book.
17:53
[SPEAKER_04]: Yeah.
17:54
[SPEAKER_05]: I help you launch your first book.
17:56
[SPEAKER_05]: Because that fast, I don't have to think what's a book monetization expert.
18:01
[SPEAKER_05]: It sounds good.
18:02
[SPEAKER_05]: It looks good.
18:03
[SPEAKER_05]: Yeah.
18:03
[SPEAKER_05]: But the average person doesn't have time to actually think about it.
18:06
[SPEAKER_04]: Yeah.
18:07
[SPEAKER_05]: So my first thing would be above your website.
18:09
[SPEAKER_05]: We always want to call it action.
18:11
[SPEAKER_05]: Even if it's a click here for next step, do this.
18:15
[SPEAKER_05]: Because people like to be average person works in nine to five.
18:18
[SPEAKER_05]: Average person goes to school.
18:19
[SPEAKER_05]: We need to wear wired to be told what to do.
18:22
[SPEAKER_04]: Yeah, absolutely.
18:23
[SPEAKER_05]: So I need to be told, I will help you write your first book.
18:26
[SPEAKER_05]: Yeah.
18:26
[SPEAKER_05]: And then I need to be told, click the link below.
18:29
[SPEAKER_05]: Start here for your journey.
18:30
[SPEAKER_05]: Yeah.
18:31
[SPEAKER_02]: OK. Yeah.
18:32
[SPEAKER_05]: So that will be the first thing that we have.
18:33
[SPEAKER_05]: Don't worry, I'm a sinner too, because I know we online.
18:35
[SPEAKER_02]: Yeah, good for you, for sure.
18:37
[SPEAKER_05]: Right?
18:38
[SPEAKER_05]: Um, so.
18:40
[SPEAKER_05]: your offer that you have on your page I think everybody should have an offer book monetization expert and financial advisor are strong right but the names are immediately visible and clickable in your bio so I also want it like I said I help you write books or I help you fund your first book so that I know exactly in your bio what you can help me with okay so that's going to be the first thing that we have you have your three-pin post up which is good right
19:06
[SPEAKER_05]: Now, where we can go in which a lot of people think these aren't popular, but your Instagram highlights.
19:12
[SPEAKER_05]: Your Instagram highlights should also show you a little bit of your expertise.
19:16
[SPEAKER_05]: So, I would, if I were you, you have different levels of people that you've helped write a book.
19:21
[SPEAKER_05]: So I would showcase the different types, children's books, adult books, business books, expert books, so that you're still showing that you have abundance, but it's actually you're using that you have to think this is your immediate sales page.
19:35
[SPEAKER_05]: Some stuff we do, it looks good for us, so we like I want it to live.
19:38
[SPEAKER_04]: Yeah, for sure, for sure, for sure.
19:38
[SPEAKER_05]: But then we got to have stuff on there that sells, okay?
19:41
[SPEAKER_05]: So I have your content to cash strategy that we literally came up within 10 seconds.
19:46
[SPEAKER_05]: We got a position you as an expert.
19:49
[SPEAKER_05]: I was watching your YouTube and I'm like, you really know like what you're talking about, you know, and which is probably why your lives are so interesting is because remember those three types of content that we have.
20:00
[SPEAKER_05]: Do you remember?
20:02
[SPEAKER_02]: Grow.
20:03
[SPEAKER_05]: Growth.
20:03
[SPEAKER_05]: Yep.
20:03
[SPEAKER_05]: That's where following like, you know, when trends come up and growth is where we're going to be getting people to your page, getting exposure and new eyes to your page to get them to follow or to turn them into leads.
20:14
[SPEAKER_05]: Second piece.
20:17
[SPEAKER_02]: story telling stories on that.
20:22
[SPEAKER_02]: I mean, you want me to hold back on it.
20:28
[SPEAKER_05]: Okay, I'll go to this in the third part.
20:31
[SPEAKER_05]: She's pressure.
20:33
[SPEAKER_02]: Storytelling growth.
20:36
[SPEAKER_05]: All the better.
20:36
[SPEAKER_05]: This is important.
20:38
[SPEAKER_05]: This is why I sat in a position you as an authority on your page.
20:42
[SPEAKER_05]: So, one of my favorite clients.
20:45
[SPEAKER_05]: 100 markets, right?
20:47
[SPEAKER_05]: Authority is going to be your value content.
20:50
[SPEAKER_05]: This is somebody that scaled to $35 million before $35, but they knew he knew that he needed social media is because it's a difference between internet sales and social media marketing.
21:01
[SPEAKER_05]: So you can make a lot of money through internet sales.
21:03
[SPEAKER_05]: But his sales are up 35% sent social medias because we started social media marketing.
21:09
[SPEAKER_05]: The third piece of that content that you need in which you can see in his page is value content.
21:13
[SPEAKER_05]: Meaning I'm showing you that I'm an authority in an expert in what I do.
21:18
[SPEAKER_05]: and how I talk about it, and it's not just a post, it's not just saying this is what I do as how I talk about it.
21:24
[SPEAKER_05]: You show people, right?
21:25
[SPEAKER_05]: You show them through tips, value, and education.
21:28
[SPEAKER_05]: So you're actually able to teach, which a lot of people are afraid to do, but that's where you get your increase in sales.
21:34
[SPEAKER_05]: And that's where you show up as an authority in your actual audience that you want to have.
21:39
[SPEAKER_05]: So we have some content on your page.
21:41
[SPEAKER_05]: But we don't have a lot of positioning you at an authority, like as an expert level, even though I know you're great, we have to get people to opportunity to see that you're great.
21:51
[SPEAKER_05]: What does that mean?
21:52
[SPEAKER_05]: What are three things I need to know before I start my first book?
21:55
[SPEAKER_02]: Three things you need to know before you write your first book is, what do you like to do?
22:00
[SPEAKER_02]: Right?
22:01
[SPEAKER_02]: How do you help?
22:04
[SPEAKER_02]: And then how can you give them, how can you take your story and give them a transformation through combining the two?
22:12
[SPEAKER_05]: If I wanted to start documenting my journey, where would I start?
22:15
[SPEAKER_02]: If you want to start documenting your journey, I would start with the end of mine, right?
22:22
[SPEAKER_02]: Ask yourself, who is it that I help?
22:25
[SPEAKER_02]: And then how like the steps that is going to take for me to get to help those people?
22:31
[SPEAKER_02]: then dictate it, then pretend as if you're teaching that to an audience and dictate that so you can have a transcript of it to be able to now use it inside of like AI to expand your your idea and your expertise more.
22:47
[SPEAKER_05]: How would I get funded for my first book?
22:49
[SPEAKER_02]: To get funded for your first book, luckily, you know, a lot of, you know, writing your first book doesn't require a lot of funding and so you could probably fund it yourself or if you're looking for, you know, if you, if you, if you look for help, as far as trying to get, you know, PR or trying to, you know, get a coach or things that that nature now it's about looking at your credit.
23:15
[SPEAKER_02]: And then using your credit to be able to set up your LLC and they find funding for your, you know, for your book through leveraging your personal credit in your business.
23:27
[SPEAKER_05]: So you're team to clip those three clips right there.
23:29
[SPEAKER_05]: You see how each time a lot of people don't know that what authority continues.
23:32
[SPEAKER_04]: Yeah.
23:33
[SPEAKER_05]: It's you showing me that you know how to talk about the answers that questions that I would have the answer to see if you can offer me that transformation or bring me clarity.
23:44
[SPEAKER_05]: You answered the question back in which that was my favorite part you did it without saying it, but I normally have to tell my clients, I'm like, hey, when I ask you a question for this piece of content for value content don't be afraid to talk to the camera just answer the question back repeat the question and give the answer now I have content right.
24:01
[SPEAKER_05]: right so now you have three pieces of authority content to position directly on your page and guess what when i think i want to write my first book i'm gonna think ash cash and nobody else because this is who's actually teaching me what it takes for me to write my first book so you see how we don't really have that type of content on your page but that's the type of value content that you want to be always ask people what are three to five solutions that you can give to somebody like what are
24:30
[SPEAKER_05]: repetitively answer those questions over and over and over again.
24:35
[SPEAKER_05]: So like I just asked you what are three things I need to know to write my first book?
24:39
[SPEAKER_05]: What are three mistakes?
24:40
[SPEAKER_05]: What writing my first book?
24:42
[SPEAKER_04]: Yeah.
24:42
[SPEAKER_05]: What are three things I should make sure I bring to you when I write my first book.
24:45
[SPEAKER_05]: And you're able to answer
24:46
[SPEAKER_05]: all I'm thinking about is the framework of my first book right all I'm doing is giving education on the the level of my first book why because you have three different types of audiences on your social media right I have my audience that's brand new they don't know nothing about Ashcash
25:02
[SPEAKER_05]: And I have to be able to, this is how I want to show you how to tie in, right?
25:06
[SPEAKER_05]: This is the people that I got through growth content.
25:08
[SPEAKER_05]: They're brand new here.
25:09
[SPEAKER_05]: These eyes.
25:10
[SPEAKER_05]: Yeah.
25:10
[SPEAKER_05]: Then I have my people that I've gotten through storytelling.
25:13
[SPEAKER_05]: Meaning, I'm relatable.
25:14
[SPEAKER_05]: This is my second audience.
25:16
[SPEAKER_05]: Meaning, this is a warm audience.
25:18
[SPEAKER_05]: You may trigger an emotion in them that gets them ready to purchase, but you're still building trust and loyalty with this second audience through storytelling, okay?
25:26
[SPEAKER_05]: And you keep them through keeping a doof growth content.
25:29
[SPEAKER_05]: Then you have this third set of audience that you have to position yourself as an authority and have value content because they already relate to you now they're waiting to buy from you, but you have to show them that you know what you're talking about.
25:42
[SPEAKER_00]: No, she's good.
25:44
[SPEAKER_00]: That's good.
25:45
[SPEAKER_00]: Like, hey, wait, wait.
25:47
[SPEAKER_02]: All right, so, so, so, so, so,
25:51
[SPEAKER_02]: and y'all know, man, I'm never lost the words, but when you are looking at something, so you just did my audit, right?
25:59
[SPEAKER_05]: And it's not even done.
26:00
[SPEAKER_02]: All right, keep going.
26:01
[SPEAKER_05]: Okay, let's keep going with it.
26:03
[SPEAKER_05]: So just so you guys can see like what your, what your audit could possibly look like, right?
26:08
[SPEAKER_05]: So you lean a lot on your reputation, representation is that is, right?
26:13
[SPEAKER_05]: You've done TV, you've done radio, you've done an author.
26:16
[SPEAKER_05]: Yeah.
26:17
[SPEAKER_05]: That's amazing.
26:19
[SPEAKER_05]: I rarely tell people about all my brand deals.
26:22
[SPEAKER_05]: And I've worked with some amazing people, like I've done content for some of the craziest, like some of the craziest people that you can think of.
26:29
[SPEAKER_05]: And I've kept it to myself.
26:30
[SPEAKER_05]: Why?
26:31
[SPEAKER_05]: Because I don't need my reputation to float when I'm trying to show you right now.
26:36
[SPEAKER_05]: I don't even have to talk about who I am, it's how I show up as who I am.
26:40
[SPEAKER_05]: So that you will then start asking,
26:42
[SPEAKER_05]: How do you know this stuff, who do you work with like, and you'll start wanting to look for it yourself right, but it doesn't have to be said, I don't have to tell you who I am to sell you I can show you what I have to offer and if it's up to you because I'm going to be great review, take my offer and not I don't have to tell you how great I am for you to take my offer right so when you're leaning on that reputation is that is.
27:07
[SPEAKER_05]: You don't even have to because you know your stuff.
27:09
[SPEAKER_04]: Yeah.
27:09
[SPEAKER_05]: Only people that lean in on reputation, that is most of the times you don't know your stuff.
27:13
[SPEAKER_05]: So if we have more action, driven content, it'll turn your views into more conversions.
27:18
[SPEAKER_05]: Because you have views, but we're not converting, right?
27:22
[SPEAKER_05]: Because it's like status.
27:24
[SPEAKER_05]: And a lot of time with status, guess what people think?
27:27
[SPEAKER_05]: Oh, he's too good to work with me.
27:28
[SPEAKER_02]: Can't work with me, yeah.
27:29
[SPEAKER_02]: So here's the dilemma, not even dilemma, right?
27:33
[SPEAKER_02]: So for me, like I flip flop a little bit because part of what I, it's more so like a, my business model switched a little bit, right?
27:50
[SPEAKER_02]: And so I did the challenges, webinars, things that nature, and then when I did those,
27:58
[SPEAKER_02]: had those, hey, I help X do Y to get to Z, like that was how it was.
28:05
[SPEAKER_02]: But then later on, I got burnt out to be honest with you, right?
28:10
[SPEAKER_02]: And so I was like, I'm not doing another, you know, I was doing challenges, I was doing events.
28:15
[SPEAKER_02]: I was like, I'm not doing another stuff no more.
28:17
[SPEAKER_02]: And so what I started to do is I started going direct to consumer, right?
28:20
[SPEAKER_02]: So I started to say, you know what?
28:22
[SPEAKER_02]: Let me work with influencers and celebrities, and let me reach out to them to be able to come to them directly and sell my high ticket that way, right?
28:32
[SPEAKER_02]: and so what I noticed was they cared about status, right?
28:37
[SPEAKER_02]: So like when when I go to a celebrity and I say, yo, let me, let me write your book or let me work with you.
28:44
[SPEAKER_02]: If I don't have what I've done, I've been on television.
28:48
[SPEAKER_02]: Like if I don't have that, they kind of, you know,
28:51
[SPEAKER_02]: they don't pay attention.
28:53
[SPEAKER_02]: And so that was part of the reason why I switched the bio into that, right?
28:57
[SPEAKER_04]: Yeah.
28:59
[SPEAKER_02]: But I do, but I do, so that was the dilemma, but now that I'm knee-deep into that, I'm like, they burned in me out too, right?
29:09
[SPEAKER_02]: And so, and so, definitely, it's time for me to switch back.
29:14
[SPEAKER_05]: Well, burnout comes from not having a strategy, right, burnout comes from not having a strategy and in general like it whether it's work burnout, but definitely social media burnout comes from not having an exact strategy.
29:26
[SPEAKER_05]: I teach that to my students all the time.
29:28
[SPEAKER_05]: If you have no strategy and it feels random is going to get very random and you're going to feel tired because you're just throwing it up there.
29:34
[SPEAKER_05]: So.
29:36
[SPEAKER_05]: what you want to do is there are rooms because what you're talking about is different rooms that you get yourself in right so Neo Davis is one of my clients circle of greatness and we have a whole new strategy that we're launching for him we have a whole new output that we're putting out and we're about to transform his whole page and he's been stuck in his followers so already came up with the whole strategy on how we're going to first of all get him unstuck immediately because I grew 8,000 followers in the last seven days right but outside of that
30:04
[SPEAKER_05]: we have something that, you know, that's a room like your reputation came from him saying Marcus said, hey, seven got me up 30,000 followers in 45 days and my sales are up 35%.
30:16
[SPEAKER_05]: My social media page looks completely different and I'm having content that converts because you have a different audience that he's speaking to.
30:22
[SPEAKER_05]: that wants to pay $10,000 to get into his mastermind, right?
30:26
[SPEAKER_05]: And then those people on top of that are getting inside of social media is changing around their whole pages as business owners.
30:32
[SPEAKER_05]: Because I don't just help creators.
30:33
[SPEAKER_05]: I help business owners come up with their strategy also.
30:36
[SPEAKER_05]: So now not only is he making more money, your mentees are making more money.
30:40
[SPEAKER_05]: So when he goes and presents it to Neil, that is off of reputation.
30:44
[SPEAKER_05]: But guess what?
30:44
[SPEAKER_05]: That's a room.
30:45
[SPEAKER_05]: That's not social media.
30:46
[SPEAKER_04]: Right.
30:46
[SPEAKER_05]: So with social media, we get burnt out because
30:50
[SPEAKER_05]: who is the exact audience I want to reach?
30:53
[SPEAKER_05]: Those people you can go tell your accolades, right?
30:55
[SPEAKER_05]: Because that's a room.
30:56
[SPEAKER_05]: But for my overall target audience of the average person that I want to help, that's when my content should be.
31:03
[SPEAKER_05]: So when you went through that route, it was kind of the strategy should have been when I go in the room.
31:08
[SPEAKER_05]: Present me like this, but when I'm talking to my main target audience of people in my every day people that I help Position me like this, so I was at a point in time of celebrity hair stylist, but I would tell people all the time my social media is for my regulars in my day-to-day people Because that's what I'm gonna check on me.
31:24
[SPEAKER_05]: That's who gonna you know get me there and I'm not relationship building is really big in brands But when you're thinking about your social media you want to treat your brand visibility and your brand Relationships completely separate
31:37
[SPEAKER_05]: still showcase them on your social media, but don't change your whole target audience to cater to people that only want to see this one script about you anyway.
31:46
[SPEAKER_05]: They don't care about your Instagram as long as you're not posting nothing crazy before the people that show up for you, you want to make sure your message speaks to them because them creators and business owners they're not watching a page.
31:56
[SPEAKER_05]: Right.
31:57
[SPEAKER_02]: That's the fact.
31:58
[SPEAKER_02]: Yeah.
31:58
[SPEAKER_02]: Yeah.
31:58
[SPEAKER_02]: I love that.
31:59
[SPEAKER_02]: And so so what would you say is the top mistakes that the average person is making on their social media?
32:06
[SPEAKER_05]: One big mistake that everybody is making right now is not using trial rules.
32:10
[SPEAKER_05]: Okay, trial rules.
32:12
[SPEAKER_05]: You can have the regular content on your page.
32:14
[SPEAKER_05]: Let me show you real quick.
32:17
[SPEAKER_05]: Give me, show me your best content that you ever had.
32:19
[SPEAKER_05]: Go with.
32:20
[SPEAKER_02]: My best content.
32:21
[SPEAKER_05]: Best content.
32:22
[SPEAKER_05]: Most, if you don't have that information immediately, I'm going to give you something that you can give your team is download Instagram edits.
32:28
[SPEAKER_05]: It's going to show you your most view content, your content that got you the most followers, your content that got you the most views, the most likes.
32:35
[SPEAKER_05]: your most shared content is in Instagram, Edits on your insight.
32:38
[SPEAKER_02]: And so right now, I want to say, but it's not me though, it's that I have this AI of these, these YNs given financial advice is that 3.5 million right now.
32:50
[SPEAKER_05]: Perfect, 3.5 million.
32:51
[SPEAKER_05]: You want me to show you how.
32:52
[SPEAKER_05]: For one, anytime that you've posted something and it goes viral, you want to make sure that you always repurpose it to your stories.
33:02
[SPEAKER_05]: So that means what is that going to be?
33:03
[SPEAKER_05]: Is people that never seen this before?
33:05
[SPEAKER_05]: Is people that passed it?
33:07
[SPEAKER_05]: Some of your followers don't even see your content.
33:09
[SPEAKER_05]: So now I'm going to get this back into Instagram's algorithm by just posting it into my stories.
33:15
[SPEAKER_05]: The second thing is Instagram just dropped a new feature today called Repost.
33:19
[SPEAKER_05]: You can now repost
33:22
[SPEAKER_05]: So you know how we share to the stories.
33:24
[SPEAKER_05]: Now you can repost of directly to your page.
33:26
[SPEAKER_05]: But outside of that, I'm going to show you how we changed just with through trial rules.
33:30
[SPEAKER_05]: This is your content.
33:31
[SPEAKER_05]: And I don't want to have to go find this content.
33:34
[SPEAKER_05]: I don't want to have to go redown load it, remake it, right?
33:37
[SPEAKER_05]: But I want to get it to a new audience.
33:39
[SPEAKER_05]: I'm going to hit remix.
33:41
[SPEAKER_05]: Everything in this content is going to be the same.
33:44
[SPEAKER_05]: All I'm going to do is hit.
33:46
[SPEAKER_05]: Two periods, right?
33:48
[SPEAKER_05]: I'm going to make it.
33:49
[SPEAKER_05]: I'm going to have it there.
33:50
[SPEAKER_05]: And I'm just going to make it really small and drag it over to the corner.
33:53
[SPEAKER_05]: That allows me to go and repose this, but instead of posting it to my page regular, you're going to just post this as a trial real.
34:04
[SPEAKER_05]: Instagram is going to show this to all new audiences and it's never going to appear on your feet.
34:08
[SPEAKER_05]: So now you're going to gain new followers, you're going to have traction all day throughout the day and the best thing, that's what you can schedule trial rules to go up through the night.
34:18
[SPEAKER_05]: I can't you can post up to 20 trial rules in a day.
34:20
[SPEAKER_05]: So Instagram is pushing us to new eyes to see if people like it.
34:24
[SPEAKER_05]: It never has to go on your page, but guess what?
34:25
[SPEAKER_05]: You don't have to make new content.
34:26
[SPEAKER_05]: You already know 3.5 million people like this content, so now you're going to go back up through a trial rule, so a whole new audience and now you're going to have brand new eyes on your page.
34:37
[SPEAKER_02]: That's that's what they look keep that up.
34:42
[SPEAKER_05]: We can post that up there after we get done Because I mean the caption though, right?
34:45
[SPEAKER_05]: You going take the same caption that you have before you change nothing Nothing change all I'm doing is going to copy in my caption Literally copy go to the three dots at the top.
34:54
[SPEAKER_05]: I'm gonna hit remix
34:55
[SPEAKER_05]: I'm going to put two little dots on there because when you remix content, you just got to change some it.
35:00
[SPEAKER_05]: I'm going to hide the two dots.
35:02
[SPEAKER_05]: I'm going to make the same caption because you don't want to change anything.
35:04
[SPEAKER_05]: It doesn't need no more work.
35:06
[SPEAKER_05]: You don't need more content.
35:06
[SPEAKER_05]: You just need more strategy.
35:07
[SPEAKER_05]: Yeah.
35:08
[SPEAKER_05]: Now I'm going to post this trial real.
35:10
[SPEAKER_04]: Yeah.
35:10
[SPEAKER_05]: I'm going to let it go.
35:11
[SPEAKER_05]: Soon as this trial real goes, I'm going to be getting new fathers.
35:14
[SPEAKER_05]: I don't even have to think about it.
35:15
[SPEAKER_05]: It's not on my main page, so I'm not just doubling up the content.
35:18
[SPEAKER_05]: Yeah.
35:18
[SPEAKER_05]: Right.
35:19
[SPEAKER_02]: And the trial rule last for it, just as long as you want, it goes.
35:23
[SPEAKER_02]: It goes.
35:24
[SPEAKER_05]: It just goes.
35:24
[SPEAKER_05]: And it gets to new audience.
35:26
[SPEAKER_05]: So literally if I scroll my feet right now, I can just see how many people are following me from my actual page to how many people are following me from.
35:33
[SPEAKER_05]: Trial rules because a lot of people mistake small things like that and they wait for just the opportunity to go viral You don't have to go viral to make money.
35:40
[SPEAKER_05]: You don't have to go viral to make content.
35:42
[SPEAKER_05]: I just have somebody follow me two minutes ago, right?
35:44
[SPEAKER_05]: But these are my follows just from the past five hours.
35:48
[SPEAKER_05]: Wow So you're able to really like and this is a lot of it comes through trial trials rules and value content
35:56
[SPEAKER_05]: So I would say the number one thing that people, one mistake that people use is not using trial rules, because this is going to take your content, honestly, absolutely next level.
36:06
[SPEAKER_05]: Yeah.
36:07
[SPEAKER_05]: Another mistake that people use is not using an actual call to action.
36:13
[SPEAKER_05]: Okay.
36:14
[SPEAKER_02]: So I'm doing that.
36:15
[SPEAKER_02]: I like my many, many shots, so I'll use that a lot.
36:17
[SPEAKER_05]: So even with your many chat, a car to action is not always gonna be dropped as below.
36:22
[SPEAKER_05]: How can you engage with your audience and maybe just ask them a question?
36:25
[SPEAKER_05]: What do you guys think about this?
36:27
[SPEAKER_05]: A lot of people don't forget that your captions are literally like many blogs.
36:31
[SPEAKER_05]: And guess what everybody loves to get?
36:33
[SPEAKER_05]: So if you give people the opportunity to give their opinion, they'll give it to you, and that's going to increase your engagement rate, which Instagram will push you out to more people because you're actually asking people.
36:44
[SPEAKER_04]: Yeah.
36:45
[SPEAKER_05]: I post all the time and say, which I'll fish it out where my outfit is already picked as hard you on.
36:48
[SPEAKER_02]: Right.
36:49
[SPEAKER_05]: But in I post in this content, people are saying which outfits should you wear, and then it's giving them the opportunity to show me what they're paying in it.
36:57
[SPEAKER_05]: So a lot of people skip over the engagement part, which brings in a lot of conversion because it shows that you actually care about what people want to talk about.
37:05
[SPEAKER_02]: Would you connect their engagement to many
37:18
[SPEAKER_05]: I said DMs when it makes sense, right?
37:20
[SPEAKER_05]: You want to send a DM with ManiChat through strategy.
37:23
[SPEAKER_05]: A lot of people sometimes, you're wanting a genuine relationship with a business or a person, and then they ManiChat just send you anything.
37:30
[SPEAKER_04]: Right.
37:30
[SPEAKER_05]: And you like?
37:32
[SPEAKER_04]: Mani.
37:32
[SPEAKER_05]: So you want to actually get it to where it makes sense.
37:36
[SPEAKER_05]: So for instance, for you, I would drop a freebie, right?
37:41
[SPEAKER_05]: I would create a freebie on your page.
37:43
[SPEAKER_05]: And let me see.
37:44
[SPEAKER_05]: I just had 10 ways to monetize your story into a book.
37:47
[SPEAKER_05]: This will be my freebie for your page.
37:49
[SPEAKER_05]: And I feel like everybody should have a freebie.
37:51
[SPEAKER_05]: If you do not know how to make a freebie, let me give you all this chat prompt real quick.
37:58
[SPEAKER_05]: If you don't know how to make a freebie, I'm going to give you guys the way to a chat prompt that you can actually use to chat, chbt will actually make their freebie for you.
38:08
[SPEAKER_05]: If you're actually inside of like I said, social mediation, I actually teach you how to do your freebie.
38:14
[SPEAKER_05]: I want to make sure.
38:16
[SPEAKER_05]: I give you guys the correct prompt.
38:19
[SPEAKER_05]: I make sure I get back to it.
38:20
[SPEAKER_05]: As we go into the freebie, you want to make the freebie of have people go and you'll be able to get their emails.
38:26
[SPEAKER_05]: So you can get leads.
38:27
[SPEAKER_05]: Get their first and last name.
38:28
[SPEAKER_05]: You'll be able to get their number about something that you're offering for free.
38:33
[SPEAKER_05]: A many chat now, I think the automate will be, hey, thank you so much for the follow or download in my freebie.
38:39
[SPEAKER_05]: Can you tell me what made you come to my page or what made you stay on it?
38:44
[SPEAKER_05]: those type of automations help you figure out what content is actually converting people to stay on your page so now you know what actually makes money.
38:54
[SPEAKER_04]: Yes.
38:54
[SPEAKER_05]: Sometimes we have AI automations everywhere so you don't you can't judge the analytics on what's actually bringing you new people and elite.
39:01
[SPEAKER_05]: Once you have it strategically like that you're able to see.
39:05
[SPEAKER_05]: Hey, as this follow-up question, this person said they came on here because we posted this video.
39:10
[SPEAKER_05]: Let's make sure this is in our content back because this is what's bringing the most people.
39:14
[SPEAKER_05]: But if you have something just sending them DMs all the time, we're literally over using it and you're using AI but not in the smart way.
39:21
[SPEAKER_02]: Right, okay, okay, okay.
39:35
[SPEAKER_05]: Oh, here we go, my high income skill is blank.
39:40
[SPEAKER_05]: You're going to enter in what your skill is.
39:43
[SPEAKER_05]: I make $100,000 per month offering coaching service and eventually creating my online course.
39:49
[SPEAKER_05]: This is something that you could fill in also.
39:51
[SPEAKER_05]: You can say I want to earn $100,000 or more per month offering what your offer is.
39:57
[SPEAKER_05]: My ideal client is you're going to enter in your ideal client with your target audience, who wants to make enter in the amount from selling it online course.
40:08
[SPEAKER_05]: Give me 10 ideas for freebies that this ideal client would opt in and write me a content plan that includes pillars in 30 days of content ideas that I can post on Instagram to include this free.
40:22
[SPEAKER_05]: What chat GBT will do will give you 10 different freebies that you could possibly offer outside of that if you Answering that exact prop is also going to give you 30 pieces of content to promote that freebie.
40:34
[SPEAKER_05]: What promoting freebies does on your page.
40:35
[SPEAKER_05]: A lot of people think that it makes you lose money.
40:37
[SPEAKER_05]: It actually helps you generate leads, which helps you grow trust, which now you have a new new client, new target audience.
40:43
[SPEAKER_05]: You have somebody knew that was never coming until you offered them something that they could see that you know what you're talking about.
40:49
[SPEAKER_05]: Then your freebies doesn't have to be everything that you have to offer.
40:52
[SPEAKER_05]: Like you said, 10 ways to monetize your story.
40:56
[SPEAKER_04]: Yeah.
40:56
[SPEAKER_05]: You can give those 10 ideas off the dome.
40:58
[SPEAKER_05]: All you have to do is now I put those 10 ideas down.
41:01
[SPEAKER_05]: I write them down.
41:02
[SPEAKER_05]: I ask chat you be to enhance on these ideas.
41:05
[SPEAKER_05]: I go inside of Canva and I type in ebook template.
41:09
[SPEAKER_05]: canvas free by the way is going to give me a template that I can now input this information in.
41:15
[SPEAKER_05]: I put it in my funnel and now I have a freebie to offer and I'm getting leads every single day.
41:20
[SPEAKER_05]: Wow.
41:20
[SPEAKER_05]: By something that I originally was going to keep in my head.
41:22
[SPEAKER_02]: That's the power of social media.
41:26
[SPEAKER_02]: Whoo, that's a lot, that's a lot.
41:29
[SPEAKER_02]: So I hope y'all take it notes.
41:30
[SPEAKER_05]: You gotta just rewind it if you rewind it, pro tip and just put your chat to where it can listen.
41:39
[SPEAKER_05]: If you can just put the prop in there, put your phone up and say, but can you make this for me?
41:44
[SPEAKER_02]: Let's go, let's go.
41:45
[SPEAKER_02]: And so let's talk about brands like brand deals, right?
41:49
[SPEAKER_02]: Because that's one of the things that I've gotten brand deals before, working with banks in different financial institutions.
42:01
[SPEAKER_02]: How does one position themselves for brand deals?
42:04
[SPEAKER_05]: Um, so my first brand deal actually my first big one, um, that like comes to my mind, uh, because I grew up when I grew up, I wanted to be an attorney.
42:14
[SPEAKER_05]: What did you want to be when you grow up basketball play basketball play right?
42:17
[SPEAKER_05]: So I had this big dream to be an attorney.
42:19
[SPEAKER_05]: I had seen legally blonde and I'm like, I'm going to be like the black L Woods, right?
42:23
[SPEAKER_05]: So I was like, I'm going to go to Spellman.
42:24
[SPEAKER_05]: I'm a graduate from Harvard Law and I never forget.
42:27
[SPEAKER_05]: I got into over 10 colleges and I had end up getting into Spellman.
42:30
[SPEAKER_05]: It was my last school.
42:31
[SPEAKER_05]: Got the letter.
42:32
[SPEAKER_05]: opened it up with my family was crying and going crazy, right?
42:36
[SPEAKER_05]: And I went to cheerly and try outs and cheerly and try outs and cheerly and try outs and college or hard as hell.
42:39
[SPEAKER_05]: They just tap you and be like you suck, lead.
42:42
[SPEAKER_05]: So I had made it through try outs and we were actually going through like uniform, feeling it everything and I never forget I got to call.
42:48
[SPEAKER_05]: And it was just something about the air on the other side of the phone.
42:51
[SPEAKER_05]: That my stomach just like, I'm like, it's not a good call.
42:55
[SPEAKER_05]: And they said, can you bring $9,000 to financial aid?
42:58
[SPEAKER_05]: And I knew at the time, I didn't have $9,000.
43:01
[SPEAKER_05]: My mom didn't have $9,000.
43:03
[SPEAKER_05]: I believe my parents get the best with, they best they could with what they had.
43:07
[SPEAKER_05]: I didn't, you know, like struggle or anything.
43:09
[SPEAKER_05]: I went to school.
43:10
[SPEAKER_05]: I did what I was supposed to do.
43:11
[SPEAKER_05]: I didn't have that type of money, so I just, I didn't say anything.
43:16
[SPEAKER_05]: My tear found down my face.
43:18
[SPEAKER_05]: I grabbed my cheerleading bag and I left.
43:20
[SPEAKER_05]: And it was at that moment that I said, when I have kids, I will never let in a amount of money separate them from their dreams.
43:28
[SPEAKER_04]: Well.
43:29
[SPEAKER_05]: And my son's first brand deal was $10,500.
43:32
[SPEAKER_05]: So that's saying money that I couldn't afford my son at two years old had as a brand deal.
43:37
[SPEAKER_05]: So why I say that is because brand positioning is things like I showed up every single night doing the same consistent nighttime routine on my stories.
43:46
[SPEAKER_05]: That's how my son's got a $10,500 brand deal from shampoo and baby wash.
43:52
[SPEAKER_05]: And they said, hey, we've seen you showing up on social media every single day, you're using this product.
43:57
[SPEAKER_05]: We would love to do a collab with you for a target dove and shade moisture.
44:01
[SPEAKER_05]: That was actually the second one they had.
44:03
[SPEAKER_05]: The biggest one was $10,500.
44:04
[SPEAKER_05]: The first one was $2,500.
44:07
[SPEAKER_05]: Do that same company using that exact same content again.
44:11
[SPEAKER_05]: Wow.
44:11
[SPEAKER_05]: I got paid $10,500.
44:13
[SPEAKER_05]: So how you position yourself for brand deals is understanding what type of brands that you actually want.
44:19
[SPEAKER_05]: and positioning your page for that.
44:21
[SPEAKER_05]: So let's just say you want to start brand deals today.
44:24
[SPEAKER_05]: Let's say they want to start a brand deal.
44:26
[SPEAKER_05]: I would personally be wanting the brand with whoever does these lights, Sony, whoever does these mics, I would do the chair, I would do Vizio for the TV, how would I start brand deals with them?
44:38
[SPEAKER_05]: I don't have the brand deals yet, but what will I have?
44:40
[SPEAKER_05]: I truly believe in you have a brand deal as long as you actually bought the product.
44:44
[SPEAKER_05]: You can tell somebody how to use it.
44:46
[SPEAKER_05]: So I would go and make five videos for each of these different products.
44:50
[SPEAKER_05]: I would do it through storytelling, not saying, oh, you should get this.
44:53
[SPEAKER_05]: I would say, man.
44:55
[SPEAKER_05]: My podcast is never the same unless I have this Vizio TV in the back, because if you don't have this TV in the back, I'll never be able to show that this is inside the vault with Ash Cache.
45:04
[SPEAKER_05]: So let me tell you, this was actually a this amount of money is no spend, but it was the best investment I ever made when starting my podcast.
45:10
[SPEAKER_05]: If you're starting your podcast and you need stuff to be able to know exactly what you get, so you don't have to go buy random stuff or you miss out on something drop podcast below and I'm going to send you the link.
45:20
[SPEAKER_05]: I was fine, right?
45:21
[SPEAKER_05]: Fire.
45:22
[SPEAKER_05]: I'm going to be able to get the link for this TV, all of your podcast stuff, so I'm automatically going to start making money through affiliate marketing, because you can earn money through this stuff.
45:32
[SPEAKER_05]: But what I'm also going to do is I'm going to tag Vizio.
45:36
[SPEAKER_05]: So I'm going to tag them, and now I've got to tag them, I have this video, I'm going to pitch them.
45:40
[SPEAKER_05]: Now imagine if I would have pitched them before, if I didn't have that video on my page, that's brand position and brand collaboration.
45:46
[SPEAKER_02]: Got it.
45:47
[SPEAKER_02]: Got it.
45:50
[SPEAKER_02]: What stops people with it and you correct me if I'm wrong is that a lot of times people What I pitch themselves without showing the value first, right?
45:59
[SPEAKER_02]: Because I know a lot of people who Potentially could do this won't do it because they're like, they're not paying me that you know like like Like I'm not gonna promote this water.
46:08
[SPEAKER_02]: I'm not gonna promote you know filling the blank Yeah, because I want to check first But if you could show them what you can do first is if I'm hearing you correctly then you could potentially get that deal
46:17
[SPEAKER_05]: People don't make money on social media, because they think that they can't make money on social media.
46:22
[SPEAKER_05]: You show up every single day as a consumer on apps for free, instead of utilizing what you actually could be doing.
46:29
[SPEAKER_05]: And a lot of times people do have that mindset of, I need to be paid first.
46:33
[SPEAKER_05]: You're going to get on the app for free.
46:35
[SPEAKER_05]: Anyway, you're going to buy this stuff for free, whether they sponsor you or not.
46:39
[SPEAKER_05]: And anyway, so why not?
46:42
[SPEAKER_05]: Because if you think about it like this, even if you get a gift at collab, you save the money from what you are actually going to purchase.
46:47
[SPEAKER_05]: I tell people all the time, I don't pay for my hair, I don't pay for my makeup, I don't pay for my nails, anything.
46:52
[SPEAKER_05]: It's so many bills that I don't have because of brand visibility and collaborations.
46:56
[SPEAKER_05]: But that also still makes me money because that's money I would have been spending.
47:01
[SPEAKER_04]: Either way it went.
47:02
[SPEAKER_05]: So a lot of people want the check before the consistency.
47:05
[SPEAKER_05]: And you're actually not even positioned to be able, because a lot of people think they can actually sell.
47:11
[SPEAKER_05]: Guess what your audience don't even trust you, because all you show us is that you cute.
47:14
[SPEAKER_04]: Right.
47:14
[SPEAKER_05]: and cute content doesn't sell.
47:16
[SPEAKER_05]: It doesn't convert, right?
47:18
[SPEAKER_05]: So I wouldn't say, you know.
47:21
[SPEAKER_05]: Check first, I would say consistency first, five, five items in your house that you can go make a video want to show yourself, do you even know how to talk about a brand yet?
47:30
[SPEAKER_05]: If so, practice there.
47:31
[SPEAKER_05]: Going find five household items that you can get either off of Amazon.
47:35
[SPEAKER_05]: LTK is one of my favorite apps.
47:36
[SPEAKER_05]: Like to know, this is one of my favorite affiliate marketing apps.
47:39
[SPEAKER_05]: I make a lot of money on there and they have your average everyday things like somebody one of my outfit, my outfit is on my LTK, right?
47:46
[SPEAKER_05]: But fine-five things in your home so that you can actually start making content because you'll start knowing that you may not know how to sell But you know how to story-tale so now you got to get to story-telling around brands I love it.
47:58
[SPEAKER_02]: How do you stay creative right because I know that there's a lot of people who may not post because they don't know how to be creative especially now where things are moving so fast like
48:11
[SPEAKER_02]: you know, you know, there's always a new trend, something's happening.
48:14
[SPEAKER_02]: How do you keep that creativity with a, you know, such a fast pace?
48:18
[SPEAKER_05]: Over one, I think the best thing that you can ever be on life is just so.
48:21
[SPEAKER_05]: So I, I keep up with my creativity by not being over-consume with who other people are and I just identify with me.
48:27
[SPEAKER_05]: Like naturally, you'll have an idea about something in your head when it comes up.
48:32
[SPEAKER_04]: Yeah.
48:33
[SPEAKER_05]: Our mind sometimes wire us to make us think that, oh, that won't have, if we post that, it ain't gonna do nothing like, but you already had an idea coming your head, but now you start to think maybe I should do it like this person, like that person versus what's just going on with your own creativity.
48:47
[SPEAKER_05]: So for one, I was just a show up as yourself, like show up completely as yourself, you're always going to stand that creative lane.
48:53
[SPEAKER_05]: The second thing is, is I genuinely do my research.
48:56
[SPEAKER_05]: like I'm super inspired by Beyonce right because I love how Beyonce is not just a pretty face.
49:02
[SPEAKER_05]: She's in her business.
49:03
[SPEAKER_05]: She and this is what I think a lot of people don't understand about social media is they go with higher social media manager and you think that they do something right because you actually don't know the framework you don't know what you're doing.
49:13
[SPEAKER_05]: to see if they're doing it right.
49:15
[SPEAKER_05]: Right.
49:15
[SPEAKER_05]: So Beyonce knows everything down to the lighting, the everything.
49:18
[SPEAKER_05]: So also going to research.
49:20
[SPEAKER_05]: I find people watch movies, different things that I'm inspired by.
49:24
[SPEAKER_05]: And the third things to be able to stay creative is just to figure out your everyday life and it's not that hard.
49:29
[SPEAKER_05]: I could show you how to make a real in 10 second.
49:31
[SPEAKER_05]: A lot of my students come inside of social media is because of the value content that's on my page.
49:36
[SPEAKER_05]: I'm not afraid to show what I know because I always get better every single day.
49:40
[SPEAKER_05]: I'm in the trenches.
49:40
[SPEAKER_05]: So there's not anything that I don't, that I won't finally know or be able to offer people.
49:45
[SPEAKER_05]: So I have so much value content on my social media, including how to make a 10-second reel that people learn about.
49:51
[SPEAKER_05]: And now that they it positions me that I do know what I'm talking about.
49:54
[SPEAKER_05]: And you can join my mentorship so that you can do things like you said.
49:57
[SPEAKER_05]: I can post the content.
49:58
[SPEAKER_02]: Wow, talk about talk about your mentorship, right?
50:01
[SPEAKER_02]: Because I think that one of the things that I mean, we, we alluded to this earlier, but a lot of times in our community, we don't believe, I mean, we will pay for a degree that does nothing for us.
50:14
[SPEAKER_02]: like I have a degree.
50:16
[SPEAKER_02]: I actually even need my degree.
50:19
[SPEAKER_02]: I made more money prior to getting a degree.
50:22
[SPEAKER_02]: The only reason I got my degree was because I wanted to get my certified financial planas license and they required me to have a bachelor's degree.
50:29
[SPEAKER_02]: Other than that, I didn't even necessarily need it.
50:31
[SPEAKER_02]: Um, and so, and so, but in all community, you know, we kind of like, a lot of us, not, not all of us, but a lot of us, um, frat on noses, you know, around paying for information, um, but I know, right, as somebody who's a high earner, I know that I've made the most money by paying for information.
50:52
[SPEAKER_02]: Yeah.
50:52
[SPEAKER_02]: Talk a little bit about about your community.
50:55
[SPEAKER_05]: Marcus Roger says this and I really love this quote is that you get paid for your thoughts.
51:01
[SPEAKER_05]: Like you're genuinely paid by, you know, like the things, if you think about anything that's ever got started, think about Amazon.
51:08
[SPEAKER_05]: This man is so rich, I think he's been $48 million on his wedding.
51:12
[SPEAKER_03]: Thank God I'm a Amazon affiliate.
51:14
[SPEAKER_03]: Amazon Influencer.
51:17
[SPEAKER_05]: It's been 48 million dollars and that started from a thought.
51:21
[SPEAKER_05]: Okay, so if you start thinking about the fact that you get paid for your thoughts, you should invest your thoughts into things that aren't going anywhere in skills that you can be.
51:29
[SPEAKER_05]: better at, right?
51:30
[SPEAKER_05]: So two things that I feel like aren't going anywhere, which everybody should invest their money in.
51:35
[SPEAKER_05]: Where my students come from, social media's masterclass, because social media's not going anywhere.
51:40
[SPEAKER_05]: Ayah, it's not going anywhere.
51:41
[SPEAKER_05]: These are two things that if you don't get a grip on them now, like how before you know when it was so many things that we could have invested in during COVID, like it's so many people that could invest in in with certain trades when they're out or Apple.
51:52
[SPEAKER_05]: This is the time to invest inside of social media in Ayah.
51:56
[SPEAKER_05]: So inside of our master class, we actually break every single thing down for you so that you can understand even for the most, I have some of the most high-level business owners inside of social media.
52:08
[SPEAKER_05]: It's like I told you markets, the multi-million dollar owner has taken it.
52:13
[SPEAKER_05]: I have doctors inside of social media.
52:15
[SPEAKER_05]: I have service providers, right?
52:17
[SPEAKER_05]: I have business owners and creators.
52:19
[SPEAKER_05]: Why?
52:20
[SPEAKER_05]: Because everybody needs a strategy and a framework, right?
52:23
[SPEAKER_05]: Talent gets people.
52:25
[SPEAKER_05]: You can post and it can be a talent to think for the day, but structure keeps people.
52:28
[SPEAKER_05]: And structure keeps you level-minded.
52:30
[SPEAKER_05]: So in social media, we go over structure.
52:33
[SPEAKER_05]: We go over your why your content isn't converting into sales.
52:37
[SPEAKER_05]: We go over why you aren't getting daily leads because you don't have to go viral to get a lead magnet.
52:42
[SPEAKER_05]: It's some people that have 5 million views and they didn't even earn 5,000 dollars.
52:47
[SPEAKER_05]: Right?
52:48
[SPEAKER_05]: So we go over why you aren't getting any leads.
52:51
[SPEAKER_05]: We go over your brand aesthetics.
52:53
[SPEAKER_05]: Like I was going through your page and I was like, it's a few things out.
52:56
[SPEAKER_05]: We go on here so that if I have it to where my social media is just store, you got to think your storefront, your top nine post is your mannequin.
53:04
[SPEAKER_05]: What does that look like?
53:05
[SPEAKER_05]: Like how am I positioning myself to look different from the next person or to show my uniqueness?
53:10
[SPEAKER_05]: So we go over things like that as well and on top of that we go over AI.
53:14
[SPEAKER_05]: Like I want my students to be work smarter and harder.
53:18
[SPEAKER_05]: Like we're working harder because you know it's the next level of you that you can unlock but we're working smarter because there's so many different things that you can save your time with.
53:26
[SPEAKER_05]: For example, you ever do a content batch?
53:27
[SPEAKER_05]: Like you did once a day, right?
53:29
[SPEAKER_04]: Yeah.
53:29
[SPEAKER_05]: Okay, so like you're changing outfits, taking cover photos, it's certain things that maybe you could have been doing in between that if we would have a shot list based off of my MBLG method that you would probably would have had 30 more pieces of content.
53:44
[SPEAKER_05]: What's MBLG is going to be your main shots, right?
53:47
[SPEAKER_05]: your b-roll shots, the location of your shots, and the goal of this content.
53:51
[SPEAKER_05]: And once you make those things out and you put it in a shot list and I always have my shot list printed out, I understand what I'm not, what make sure I don't anything doesn't go missed, right?
54:01
[SPEAKER_05]: So for instance, remember we just told you it's three things that you need to start your first book.
54:06
[SPEAKER_05]: So when I leave, this is your quiz me again.
54:09
[SPEAKER_05]: Don't, when I leave, you're all right, you're going to be telling me.
54:12
[SPEAKER_05]: And value, yeah, yeah, you're all right.
54:15
[SPEAKER_05]: I've been learning.
54:16
[SPEAKER_05]: That's why I'm repetition and constant.
54:18
[SPEAKER_04]: It's important.
54:18
[SPEAKER_04]: Okay.
54:18
[SPEAKER_05]: So you had those three things, right?
54:20
[SPEAKER_05]: But we had your three things that you would need to start your first book.
54:22
[SPEAKER_05]: Yeah.
54:22
[SPEAKER_05]: If I had my shot list, I would make sure that before you got off this set, we made a video of you just sitting right here going shaking your head.
54:31
[SPEAKER_05]: It's called a reaction video.
54:32
[SPEAKER_05]: Why?
54:32
[SPEAKER_05]: Because even if you don't feel like talking, I can now put those three things above your head.
54:37
[SPEAKER_05]: This is still authority content and all it needed was 10 seconds so you're going like this.
54:41
[SPEAKER_05]: But if you don't have a main shot,
54:44
[SPEAKER_05]: be roll shots mean and stuff on a side location where you're taking it and a goal you wouldn't have known that what it what do I would have done each outfit you changed into today.
54:53
[SPEAKER_05]: I would have had you do a no same things.
54:55
[SPEAKER_05]: So now I have a different piece of content for each outfit that's changing the location like right so I have a different piece of content for that same exact thing now We have what's the goal for this content is because I want to convert now and that same thing if I have my shot list as well This is again, this is what we teach in our classes because you want to be able to work smarter I can have you seen here like shaking your head.
55:16
[SPEAKER_05]: No, these are three things not to do before you start your first book because remember the framework
55:20
[SPEAKER_05]: We're still going to talk about that first book, right?
55:22
[SPEAKER_05]: Because most people want their first book.
55:24
[SPEAKER_05]: That's the transformation that they have.
55:26
[SPEAKER_05]: I want my first book.
55:27
[SPEAKER_05]: So I'm going to get my mom here, okay?
55:29
[SPEAKER_05]: So I'm able to also say, okay, now we're going to make a video of you shaking your head, no, right?
55:34
[SPEAKER_05]: So I teach my students certain things like that when you go into a content batch day.
55:37
[SPEAKER_05]: Yes, it's certain things that you should give, but don't just get the average content and you think, oh, I got this.
55:42
[SPEAKER_05]: I'm complete.
55:42
[SPEAKER_05]: I got one picture.
55:43
[SPEAKER_05]: I got this.
55:44
[SPEAKER_05]: How much content can you actually do in a day?
55:46
[SPEAKER_05]: Like when we sit down with him 500, we get over 45 pieces of content like things to be able to clip things that reaction videos, cover photos.
55:56
[SPEAKER_05]: And this we have content after one content batch date that can last for over 30 days.
56:00
[SPEAKER_02]: Wow.
56:01
[SPEAKER_02]: Yeah.
56:01
[SPEAKER_02]: Yeah.
56:01
[SPEAKER_02]: That's powerful.
56:02
[SPEAKER_02]: That's powerful.
56:03
[SPEAKER_02]: And so now, when you think about, you know, social media is, when you think about your community, when you think about digital entrepreneurship, what do you think is, or what's the biggest money lesson that you've learned around becoming a digital entrepreneur as well?
56:22
[SPEAKER_05]: I think the biggest lesson that I've ever learned is the quicker you pay people the quicker you'll make money.
56:28
[SPEAKER_05]: And I say that because one of the biggest lessons that you don't even have to learn is to avoid a dummy tax.
56:35
[SPEAKER_05]: Like people don't like to pay for information, but if you pay for the information, you don't have to pay for the mistakes.
56:41
[SPEAKER_05]: later.
56:42
[SPEAKER_05]: Like so I would rather pay a small price for the information than into the long run, pay a big price for the mistakes that I made that somebody already made that I don't have to make those exact same things.
56:55
[SPEAKER_05]: So I was doing my webinar and this was social media's webinar and I thought I was good.
56:59
[SPEAKER_05]: I was rocking it and I paid four mentorship and this is how I started a relationship with one of my mentors like it was just like okay deep markets that these are things
57:09
[SPEAKER_05]: I said, OK, and he paid for social media.
57:11
[SPEAKER_05]: I paid for mentorship.
57:12
[SPEAKER_05]: So I'm OK, great.
57:13
[SPEAKER_05]: We're going to, like, let's figure it out.
57:15
[SPEAKER_05]: And from that same mentorship within two hours, with those small changes that I thought I was doing right.
57:22
[SPEAKER_05]: Some people think is, oh, my offer.
57:23
[SPEAKER_05]: I need to have more money than that there.
57:25
[SPEAKER_05]: I had too many offers.
57:26
[SPEAKER_05]: And I made, with too many offers, I made less money, and then in two hours, I made $20,000.
57:32
[SPEAKER_05]: Wow.
57:33
[SPEAKER_05]: I think the biggest money mistake people can have is not investing into information and right now the biggest money mistake to have is not investing into social media marketing and as far as actually knowing what you're doing as the business owner, as the creative actually not just having a team that knows because they can tell you to do anything, but you should actually know and investing to AI.
57:55
[SPEAKER_05]: If it's gonna happen, don't be blockbuster.
57:57
[SPEAKER_05]: You know
57:58
[SPEAKER_02]: because they had an opportunity.
58:01
[SPEAKER_05]: Blockbuster had the opportunity.
58:03
[SPEAKER_05]: And instead of pivoting and adjusting, they wanted to say the same.
58:07
[SPEAKER_05]: If you look at the statistics, so many jobs and things are going to be lost by AI.
58:12
[SPEAKER_05]: Why not just keep up, invest and learn so that you don't have to pay that dummy tax.
58:19
[SPEAKER_05]: And you have to look down at your kids and answer them to why you miss the opportunity.
58:23
[SPEAKER_02]: They can that it be a next one.
58:27
[SPEAKER_05]: Mm, okay.
58:29
[SPEAKER_05]: We don't come up with a net.
58:29
[SPEAKER_05]: No, that's it.
58:30
[SPEAKER_02]: Yeah, it is Instagram, the best social media platform for monetization or I've been hearing about TikTok a lot, go live on TikTok, like what's your thoughts there?
58:43
[SPEAKER_05]: Well, I actually helped somebody earn over $33,000 on TikTok last month through posting in life.
58:49
[SPEAKER_05]: So I think there's money in all platforms.
58:52
[SPEAKER_05]: I think that you should, I was going to tell you this.
58:54
[SPEAKER_05]: You want to take your content and you don't even have to make new content.
58:57
[SPEAKER_05]: You want to cross, put your cross promotion, your content on all platforms.
59:01
[SPEAKER_05]: Now, YouTube just actually launched where you can collaborate.
59:05
[SPEAKER_05]: So when you drop this podcast, you can actually collaborate with me and you'll be able to get my audience and I'm able to get yours.
59:13
[SPEAKER_05]: YouTube is already one of the most YouTube and actual Facebook is where you can earn the most money.
59:18
[SPEAKER_05]: Now, what I say this is YouTube and Facebook is also where you have to be the most consistent, okay?
59:24
[SPEAKER_05]: Instagram is gonna be great because it's like your business card.
59:27
[SPEAKER_05]: It can actually help you generate more money.
59:30
[SPEAKER_05]: But as far as getting paid for your content, YouTube is a gold mine that people don't utilize because nobody wants to pay the price of consistency.
59:39
[SPEAKER_05]: Anything that you have, even if you're posting on YouTube, I mean posting on other platforms, why aren't you turning those into YouTube shorts, right, and growing your page before you even start your page.
59:50
[SPEAKER_05]: And then you got to think the same piece of content we just gave you.
59:53
[SPEAKER_05]: This is how you're going to see.
59:54
[SPEAKER_05]: Once you watch this back, you're going to be like, that's actually the framework.
59:57
[SPEAKER_05]: We just gave you your three tips for a new book.
1:00:01
[SPEAKER_05]: You have three tips for a new book.
1:00:02
[SPEAKER_05]: We just turned that into a real, right?
1:00:05
[SPEAKER_05]: We also just turned it into a carousel, because we talked about it.
1:00:08
[SPEAKER_05]: We can make this into a flat content.
1:00:10
[SPEAKER_05]: Yeah.
1:00:10
[SPEAKER_05]: We're going to convert it over to TikTok, right?
1:00:13
[SPEAKER_05]: We're going to convert it over to Snapchat.
1:00:16
[SPEAKER_02]: Snapchat is a thing.
1:00:17
[SPEAKER_05]: You can make money on Snapchat.
1:00:19
[SPEAKER_05]: Snapchat back.
1:00:20
[SPEAKER_02]: OK. OK.
1:00:21
[SPEAKER_05]: Now, what we would do more importantly is those three tips could also come from what we just did in here, you two long form content.
1:00:30
[SPEAKER_05]: Look how we just got your content, steal from this one piece of content.
1:00:34
[SPEAKER_05]: Right.
1:00:35
[SPEAKER_05]: You get your long form video, which is going to make you the money meaning, you can still make a video right now and we leave.
1:00:40
[SPEAKER_05]: These are three tips that you need before starting your first book.
1:00:43
[SPEAKER_05]: Start here.
1:00:44
[SPEAKER_04]: Yep.
1:00:45
[SPEAKER_05]: something you can sit down your manly chat, but I'm going to make it into now for the all the people that were interested in that last post.
1:00:52
[SPEAKER_05]: When I get them as a lead, I can send them a link to this YouTube and say, hey, if you want to go a little bit deeper on the things you'll need, I'm going to explain those three things right here.
1:00:59
[SPEAKER_05]: Now all you have to do is explain those three things a little bit more in depth so that you get a five minute video.
1:01:04
[SPEAKER_02]: My last question and it's actually a new question that I was asking is what question that I did not ask you that you want me to ask so I could leave some information from my audience?
1:01:21
[SPEAKER_05]: What question did you not ask me?
1:01:24
[SPEAKER_02]: That you wish I would have asked that could give like a leave a tip for my audience.
1:01:34
[SPEAKER_05]: Let me think about that.
1:01:35
[SPEAKER_05]: Give me two seconds.
1:01:40
[SPEAKER_05]: Ah, okay, a question that I feel like you didn't ask that you should have asked is for the average person is not about posting content it's about how can they actually be consistent with content most people don't make money on social media because they're not consistent meaning that you think that algorithm owes you something but you haven't showed up you haven't proved your work I would give out this tip which I feel like everybody can literally take on today.
1:02:10
[SPEAKER_05]: When you get on social media, you want to be consistent.
1:02:12
[SPEAKER_05]: I identify with the person that you want to be meeting the person that's getting the brand deals, the person that's making the money, the person that's getting the sales, the person that's getting the leads, how would they show up?
1:02:21
[SPEAKER_05]: They will show up every single day because think about social media like this.
1:02:26
[SPEAKER_05]: If I told you, the rest of your life, how much money you earn, how many people know who you are, what your life is going to be like, what you drive, what type of how she
1:02:39
[SPEAKER_05]: But you have a 30 days of a month and I'm not going to tell you which day is going to be judged by some people that's comfortable as hell is going to take a day and be like, it's probably not going to be today.
1:02:55
[SPEAKER_05]: And they're going to choose a few days to not really show up, but the person that has the mindset of how bad do you really want the thing that you say that you want.
1:03:03
[SPEAKER_05]: is going to show up every single day because you never know what day is going to happen for you.
1:03:08
[SPEAKER_05]: So I would say to show up as the person every single day, like somebody is telling you, you don't know what day is going to happen for you, but it will happen as long as you show up.
1:03:16
[SPEAKER_02]: Whoa, y'all, that was good.
1:03:20
[SPEAKER_02]: That was a, that was a bar.
1:03:22
[SPEAKER_02]: That was good.
1:03:24
[SPEAKER_02]: Listen, listen, tell a few with it can fire you and listen, but wait, before you do that.
1:03:28
[SPEAKER_02]: You know, y'all need to watch this more than once.
1:03:29
[SPEAKER_02]: I just want, I just want three times at least over and over.
1:03:33
[SPEAKER_02]: Because like literally, this might have been the first episode that was truly like a masterclass where like, you didn't, you didn't teach by telling, you taught by showing.
1:03:46
[SPEAKER_05]: Yeah.
1:03:47
[SPEAKER_02]: Like that's really, really, really good.
1:03:50
[SPEAKER_05]: Well, I'm, I'm big on you learn through action and execution.
1:03:53
[SPEAKER_05]: So even on my masterclass, I say,
1:03:57
[SPEAKER_02]: Yeah, no, so y'all y'all got to wash those a couple of times because there's so many gems that you're gonna learn and then I need you to also join the masterclass for sure because we did this on the on the fly up the top of it on this is
1:04:13
[SPEAKER_02]: This is social media is freestyles is this is SmackDown.
1:04:17
[SPEAKER_02]: I just found out I was gonna be here Thanks.
1:04:19
[SPEAKER_02]: Oh, that's all facts.
1:04:20
[SPEAKER_02]: That's all facts.
1:04:21
[SPEAKER_02]: So, all right.
1:04:22
[SPEAKER_05]: Tell the people where they can make it and find you You guys can find me at seven installas on Instagram.
1:04:27
[SPEAKER_05]: You can register online at social media ishmasterclads.com Not only that me and my wife are returning back to YouTube, so you can find us on being the buffers And I literally cannot wait to see you guys.
1:04:39
[SPEAKER_05]: I hope as soon as you see this clip
1:04:41
[SPEAKER_05]: You execute and identify with the person that you want to be and start showing up and turning your content into commerce.
1:04:47
[SPEAKER_02]: Let's go, yeah, let's say we are closing out the vault.
1:04:51
[SPEAKER_02]: Another powerful episode of Inside the Vault with Ascash, the greatest money mindset showed to play it.
1:04:55
[SPEAKER_02]: Yo, this is one of the ones that I'm telling you, this is one of the ones.
1:04:59
[SPEAKER_02]: Make sure you follow us on all social media platforms inside the vault, go visit our website inside the vaults show.com.
1:05:05
[SPEAKER_02]: Me, I am Ascash, make sure you visit me.
1:05:07
[SPEAKER_02]: I am Ascash.com.
1:05:08
[SPEAKER_02]: Follow me on all social media platforms at I am Ascash, join the abundance community.
1:05:14
[SPEAKER_02]: Go to theabunitscommunity.com.
1:05:16
[SPEAKER_02]: I'm gonna see you next time, same time, same place in God's will.
1:05:21
[SPEAKER_02]: Peace!