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535 :: How To Increase Pricing Power By Bridging the Gap Between Strategy & Branding
What if your company's biggest profit problem isn't operations… but branding?
In crowded markets, many companies have strong name recognition but still struggle to command higher prices, increase margins, or truly stand apart from competitors. In this episode, Bradley Hartmann breaks down the key lessons from The Brand Gap by Marty Neumeier and explains why branding is far more than logos, slogans, or marketing campaigns. It's the emotional connection that drives buyer trust and pricing power.
In this episode, you will learn:
How strong branding increases pricing power and protects companies…
The skinny
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