Latest / Elon Musk Podcast / Elon Musks Tesla is new inspiration for Toyota EVs
Transcript
- 0:00Hi everybody and welcome back to the show.
- 0:02In this episode, we delve into the compelling dynamics of the
- 0:05automotive industry focusing on the Intriguing narrative
- 0:08unfolding between industry. Still work Toyota in electric
- 0:12vehicle maker Tesla. Now a Toyota longer veered is
- 0:15the Paragon of lean manufacturing find yourself
- 0:18playing catch-up in the face of Tess's.
- 0:20Out-of-the-box approach to electric vehicle production but
- 0:24don't quite count out. Toyota, as a deputy chief of
- 0:27Global Production. Yoshi, Nakamura signals.
- 0:30A Resurgence powered by Lessons Learned From Tesla with Tesla's
- 0:34model. Why surpassing the Toyota
- 0:36Corolla is the world's best selling car.
- 0:39We explore this Tesla shock reverberating across the Auto
- 0:42industry and Toyota's plans to navigate this electric
- 0:45revolution of a Japanese automaker not known for shying
- 0:50away from challenges is on the path to evolving it.
- 0:53Strategies, implementing Innovations, akin to Teslas.
- 0:57Now as Toyota seeks to regain lost.
- 1:00And we're left to anticipate, what could very well be a
- 1:03fascinating shift in the Global Automotive landscape and take a
- 1:08deeper. Look at that, after a word, from
- 1:10our sponsors, in the history of the automotive industry, Toyota
- 1:14has reigned Supreme positioning itself as the standard-bearer
- 1:18for efficient lean vehicle manufacturing yet as the
- 1:22industry veers off into the electric vehicle Revolution.
- 1:25It appears the Japanese Titan has been left standing in their
- 1:29rearview. Mirror of Elon musk's
- 1:31trailblazing brainchild Tesla, now test has ability to adapt
- 1:36offbeat strategies and novel manufacturing Solutions both
- 1:40within its factories and throughout its Vehicles.
- 1:42Designs has seemingly outstripped, Toyota's
- 1:45long-established prowess. However, according to Yoshi
- 1:48Nakamura, Toyota's Deputy Chief of Global Production.
- 1:52The story may be sent for an exciting plot twists and a
- 1:56recent conversation with Automotive news.
- 1:58Nakamura expressed Sincere admiration for Tesla's
- 2:02disruptive technology rather than regarding it as a threat.
- 2:05He views this Innovative approach in the advancement as a
- 2:09source of inspiration, a motivational challenge for
- 2:12Toyota to roll up its sleeves in clawback Lost ground Nakamura.
- 2:18However, is quick to clarify that this will not result in an
- 2:21outright mimicry of Tesla's success.
- 2:24They said, of course, we admit Tesla has wonderful technology
- 2:29but that just Basis to work harder to catch up.
- 2:32Nakamura, was alluding to the Japanese philosophy of
- 2:35continuous Improvement. One that has been integral to
- 2:38Toyota success over the years. And there's an undeniable shift
- 2:42in The Winds of the automotive industry spurred on by the
- 2:45audacious startups that have embraced.
- 2:47The electric vehicle movement with open arms, free from burden
- 2:50of Legacy Technologies and outdated supply lines.
- 2:54These Nimble newcomers have proved that they can produce and
- 2:57sell electric vehicles at scale and Profit.
- 3:00This includes Tesla whose model 3 and model y have solidified.
- 3:04The positions is best sellers in the automotive electric vehicle
- 3:08market. Now this seismic shift could
- 3:10will be christened as the Tesla shock, according to Industry
- 3:14insiders effects of this chakra felt most acutely by Toyota
- 3:19especially when Tesla's model. Why dethroned, the Toyota
- 3:22Corolla, is the world's best selling car in quarter one of
- 3:262023. But Toyota's battlecry has
- 3:29always Has been adapt and thrive in now more than ever.
- 3:33The giant is summoning that Spirit its latest electric
- 3:36vehicle strategy while yet, to be proven signifies an intent to
- 3:40roll with the punches. This comes after the lackluster,
- 3:43performance of the last EV, the B Z4 X which struggled to make
- 3:49significant inroads in the marketplace, one industry,
- 3:53observers Sandy Monroe, CEO of Monroe and Associates, said that
- 3:57Toyota's new blueprint, Bears significant, To Teslas
- 4:00pioneering methodologies. From an emphasis on vertical
- 4:04integration to the Embrace of advanced manufacturing
- 4:06techniques, such as Giga, castings and a broad use of
- 4:10robots and factories Toyota seems to be borrowing from
- 4:14Tesla's Playbook. The strategy seems to stem from
- 4:17a certain humbling catalyzed by the rise of the Tesla Model Y,
- 4:20which experienced a stunning 77.2 year-over-year increase in
- 4:25sales in the first four months of 2023 according to focus.
- 4:29To move the model, y chalked up, impressive. 336,000 753 unit
- 4:36sales. In this period outpacing the
- 4:38Toyota Corollas 325,000 984 Tesla's model 3 trail
- 4:43considerably with 180 thousand, eight hundred and thirty nine
- 4:47units sold. Meanwhile data, provided by
- 4:50industry analysts, Troy test, like presents an even more
- 4:54telling picture in the first quarter of 2023 alone, Tesla
- 4:58registered 125,000. 826 model 3s in a whopping 280, 6354 model
- 5:07wise. And the numbers speak for
- 5:10themselves, the model Y is outperforming, its older sibling
- 5:12the model 3 by a substantial margin and the narratives
- 5:16broader implications become even more striking.
- 5:19When we track sales Trends over the long term it's hard not to
- 5:23notice the model 3 sales performance which while not
- 5:26declining has certainly plateaued since quarter through
- 5:292020. Now, in contrast the model.
- 5:31Why exhibits a steady unrelenting upward trajectory
- 5:35and if imitation is the sincerest form of flattery then,
- 5:38Tesla must be feeling quite complimented and Toyota's new
- 5:41strategies show. A noticeable mirroring of
- 5:44Tesla's approaches from emailing for complete vertical
- 5:47integration. A technique that Tesla has used
- 5:50to control every stage of their projection process to embracing
- 5:54the use of large scale, diecast, machinery.
- 5:57And a more extensive use of Robotics on the production
- 5:59floor, Toyota is evidently drawing inspiration from the
- 6:02Silicon Valley Behemoth. Now, Monroe said, the Toyota
- 6:06plan that I see. Is very similar to the Tesla
- 6:09production plan and that is good because currently, that's the
- 6:12best in the market place. Toyota needs to also look
- 6:15outside for contrary points of view on how to run the company.
- 6:20Still Toyota's ambition is not to emulate Tesla outright
- 6:24drawing on their own strengths and Heritage Toyota is seeking
- 6:26to learn from Tesla's pioneering work and evolve in Toyotas.
- 6:30Famed Kaizen philosophy which emphasizes continuous
- 6:34Improvement in a Relentless quest for efficiency will
- 6:37surely. Early, play a pivotal role in
- 6:39this transformative Journey. However, the road ahead for
- 6:42Tesla is strewn with uncertainties, the company's new
- 6:45approach has yet to be validated and the journey toward its
- 6:48electric future remains largely Uncharted.
- 6:51Now, the first outing, the B, Z4 X hardly painted, a picture of
- 6:56overwhelming success, but Toyota the iconic car maker remains
- 7:01unfazed and is doubling down on his commitment to EVS giving
- 7:05their past missteps is valuable lessons.
- 7:08Rather than setbacks. Now in this scenario, it's
- 7:11crucial to note that the race for Ev Supremacy isn't solely
- 7:15about technical prowess or manufacturing efficiency.
- 7:18It's also about consumer preferences and market demand or
- 7:21Tesla has built a considerable lead.
- 7:24According to Automotive data, specialist Focus to move in the
- 7:27first quarter of 2023 Tesla's model.
- 7:30Y and the model 3 were in good shape.
- 7:33Now, they've also overshadowed Toyota Corolla with which
- 7:38325,000 984 sales and the why head 336,000 753 this.
- 7:46Reflects not just test has manufacturing Acumen but also
- 7:49their grasp on market trends and consumer preference and the
- 7:53current situation is indeed a snapshot of a dynamic swiftly
- 7:56changing industry as the dust settles on the model wise
- 7:59unprecedented success Toyota a season Automotive veteran is
- 8:04regrouping and rethinking it strategies yet.
- 8:07It's still the early. Days in the battle for electric
- 8:09vehicle. Dominance as the industry
- 8:11watches, Toyota strategic metamorphosis with bated breath.
- 8:14Many wonder if the company is famed efficiency in methodical
- 8:17planning combined with Lessons. Learned From Tesla, will prove
- 8:20successful in this new electrified era.
- 8:24The answer to this will shape not just the future for Toyota,
- 8:27also for Tesla and possibly entire Auto industry and as we
- 8:32know this story is just unfolding.
- 8:35So please take a second and hit the Subscribe button.
- 8:38The or the follow button, on, whatever podcast platform you're
- 8:40on right now and I'll bring you as much information as soon as
- 8:44we get it right there on your podcast platform.
- 8:47So, thanks so much for listening today.
- 8:49I appreciate you. And I appreciate your time that
- 8:51you spent here with me, take care of yourselves and each
- 8:54other, and I'll see you in the next one.