Should You Use Pop-ups? | Ep. #353

Marketing School - Digital Marketing and Online Marketing Tips · Jul 19, 2017 · 6m

In Episode #353, Eric and Neil discuss whether or not you should use a pop-up. Tune in to hear Eric and Neil’s experience with pop-ups, why they still work, and how you can recoup your spending by using this tool.

Time Stamped Show Notes:

00:27 – Today’s topic: Should You Use Pop-ups?

00:55 – Whether people like or hate pop-ups, they still use them because they work

01:04 – You should use pop-ups

01:13 – Use pop-ups when your visitor is about to leave your website

01:23 – Eric read a study that assessed whether a visitor left the website after seeing a pop-up

01:42 – The metrics stayed the…