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Episode 18 - Relationships vs Rapport - How to be a trusted advisor to prospects and clients

A new selling conversation is between two people who don't trust each other.

How do you build trust when there isn't any?

Sales Tales Episode 18 - Relationships vs Rapport - How to be a trusted advisor to prospects and clients

In this episode, you will learn:

Why relationships aren't the same thing as rapport.

Which tactics are for building relationships, and which are for rapport.

Why, in relationships, it's hard for people to tell you "no."

How, in selling, we put pressure on ourselves to advance sales opportunities.

Listen to Josh tell you what he learned from the Teenage Mutant Ninja…

The skinny

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