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31. How AI Is Changing SEO and What Business Owners Need to Know
How do you make sure the right clients can actually find your business on Google, ChatGPT, and other AI search platforms?
In this episode of The Favourite Self Podcast, Carly sits down with Web of Words SEO strategist, AI optimization expert, and copywriter Jen Standing to break down how online search is changing and what business owners need to know about SEO, AI search optimization, and generative engine optimization, or GEO.
They explore why clear brand messaging and human centred content matter more than ever, how reviews and website copy can influence your online visibility, and why…
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