How non-alc brands can still win
Welcome back to another episode of The Curious Consumer! This week, we’ve got a great lineup of consumer goods stories—from the beverage brand that’s secretly winning through foodservice, to the new era of medical-grade skincare platforms.
The breakdown:
00:00 Intro
00:48 Tractor Beverage: From foodservice to retail
05:18 The new era of non-alc beverages
10:18 Silk’s high-protein soy milk
15:45 The new frontier of skincare
22:11 How Credo Beauty is setting standards in clean beauty
29:47 Bath & Body Works takes Amazon
37:59 Target’s integration with ChatGPT
43:50 Outro
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The skinny
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