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Creative Deal Structures for Entertainment | Art News
When it comes to structuring deals in entertainment and media, creativity isn’t just nice to have—it’s essential. Wendy Heimann-Nunes and Mishawn Nolan of Nolan Heimann show how blending legal strategy with creative vision can build flexibility into agreements, helping businesses avoid pitfalls and unlock unexpected growth. Drawing from Wendy’s Universal Studios experience and Mishawn’s focus on IP and consumer trends, they argue that rigid contracts stifle innovation, especially in immersive or tech-driven projects. This adaptable, forward-thinking approach benefits even smaller players…
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