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Episode 84 | A Conversation with Michael Lipitz on the Changing Business of College Athletics

In Episode 84 of “Market News with Rodney Lake,” Professor Lake, Director of the GW Investment Institute, speaks with Michael Lipitz, Associate Vice President and Director of Athletics at George Washington University, about the evolving business model of college athletics and how strategic investment in sports can advance a university’s broader mission. Lipitz discusses how NIL policies, the transfer portal, and emerging revenue-sharing models are reshaping college athletics into a more investment-driven framework that requires careful resource allocation and measurable outcomes. He outlines…

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