Latest / The Billionaire Brain® Podcast / Ep176 - The Honest Truth About £100K Months (And Why They’re Easier Than You Think)

Transcript

Ep176 - The Honest Truth About £100K Months (And Why They’re Easier Than You Think) · The Billionaire Brain® Podcast

• 0:00
  So
• 0:00
  in
• 0:00
  today's
• 0:01
  podcast,
• 0:02
  we're
• 0:02
  going
• 0:02
  to
• 0:02
  get
• 0:02
  controversial
• 0:03
  and
• 0:03
  we're
• 0:03
  going
• 0:03
  to
• 0:04
  talk
• 0:04
  about
• 0:04
  a
• 0:04
  very
• 0:05
  difficult
• 0:06
  subject.
• 0:06
  We're
• 0:07
  going
• 0:07
  to
• 0:07
  be
• 0:07
  covering
• 0:07
  the
• 0:08
  honest
• 0:08
  truth
• 0:08
  about
• 0:09
  100k
• 0:10
  months
• 0:10
  and
• 0:11
  why
• 0:11
  they're
• 0:12
  easier
• 0:12
  than
• 0:12
  you
• 0:13
  think.
• 0:13
  Now,
• 0:14
  money
• 0:14
  has
• 0:15
  always
• 0:15
  been
• 0:16
  almost
• 0:16
  like
• 0:17
  a
• 0:17
  dirty
• 0:17
  word,
• 0:17
  something
• 0:18
  that
• 0:18
  we
• 0:18
  don't
• 0:19
  discuss
• 0:19
  in
• 0:19
  public
• 0:20
  and
• 0:20
  we
• 0:21
  certainly
• 0:21
  don't
• 0:22
  share
• 0:22
  online.
• 0:23
  Now,
• 0:24
  on
• 0:24
  Instagram,
• 0:25
  I,
• 0:25
  I
• 0:25
  always
• 0:26
  talk
• 0:26
  about
• 0:27
  money.
• 0:27
  You'll
• 0:27
  see
• 0:27
  on
• 0:27
  my
• 0:28
  socials,
• 0:28
  my
• 0:29
  emails,
• 0:30
  everything
• 0:31
  is
• 0:31
  about
• 0:31
  money.
• 0:32
  Why?
• 0:33
  Because
• 0:33
  when
• 0:34
  we
• 0:34
  set
• 0:34
  our
• 0:34
  businesses
• 0:35
  up,
• 0:35
  let's
• 0:35
  be
• 0:36
  honest,
• 0:36
  we
• 0:36
  had
• 0:37
  a
• 0:37
  vision,
• 0:37
  we
• 0:38
  had
• 0:38
  passion,
• 0:39
  we
• 0:39
  had
• 0:39
  dreams.
• 0:40
  And
• 0:41
  where
• 0:41
  money
• 0:41
  steps
• 0:42
  into
• 0:42
  this
• 0:42
  is
• 0:43
  it
• 0:43
  fuels
• 0:44
  us
• 0:44
  being
• 0:45
  able
• 0:45
  to
• 0:45
  achieve
• 0:45
  those
• 0:46
  dreams.
• 0:47
  Now,
• 0:48
  when
• 0:48
  we
• 0:48
  think
• 0:48
  about
• 0:49
  business,
• 0:49
  nothing
• 0:50
  bad
• 0:50
  ever
• 0:51
  happens
• 0:51
  when
• 0:52
  we
• 0:52
  make
• 0:52
  money,
• 0:53
  but
• 0:53
  money
• 0:54
  can
• 0:54
  be
• 0:54
  one
• 0:55
  of
• 0:55
  the
• 0:55
  biggest
• 0:56
  absolute
• 0:58
  pulls
• 0:58
  in
• 0:58
  our
• 0:59
  life
• 0:59
  in
• 0:59
  terms
• 1:00
  of
• 1:00
  mental
• 1:01
  health
• 1:01
  and
• 1:02
  stress.
• 1:02
  It
• 1:03
  can
• 1:03
  impact
• 1:03
  our
• 1:03
  health
• 1:04
  when
• 1:04
  we
• 1:05
  don't
• 1:05
  have
• 1:05
  enough
• 1:05
  of
• 1:06
  it.
• 1:06
  So
• 1:07
  why
• 1:08
  can
• 1:08
  we
• 1:08
  not
• 1:08
  be
• 1:08
  more
• 1:08
  open
• 1:09
  about
• 1:09
  money?
• 1:10
  Why
• 1:10
  can
• 1:10
  we
• 1:10
  not
• 1:11
  have
• 1:11
  a
• 1:11
  more
• 1:11
  positive
• 1:12
  attitude
• 1:12
  about
• 1:13
  scaling
• 1:13
  businesses?
• 1:14
  I
• 1:15
  see
• 1:15
  so
• 1:15
  many
• 1:16
  people
• 1:16
  talking
• 1:17
  about
• 1:18
  why
• 1:18
  would
• 1:18
  we
• 1:18
  want
• 1:19
  to
• 1:19
  make
• 1:19
  100k
• 1:20
  months
• 1:20
  or
• 1:20
  beyond?
• 1:21
  Well,
• 1:22
  seriously,
• 1:23
  these
• 1:23
  are
• 1:24
  the
• 1:24
  people
• 1:24
  that
• 1:24
  are
• 1:25
  being
• 1:25
  triggered
• 1:26
  by
• 1:27
  what
• 1:27
  I'm
• 1:27
  talking
• 1:28
  about.
• 1:28
  Now,
• 1:29
  you
• 1:29
  may
• 1:29
  even
• 1:30
  feel
• 1:30
  slightly
• 1:30
  uncomfortable
• 1:31
  talking
• 1:31
  about
• 1:31
  100k
• 1:32
  months.
• 1:32
  It
• 1:33
  could
• 1:33
  be
• 1:33
  that
• 1:33
  you're
• 1:33
  already
• 1:34
  there.
• 1:35
  But
• 1:35
  think
• 1:35
  of
• 1:35
  the
• 1:35
  difference
• 1:36
  of
• 1:36
  mindset.
• 1:37
  Because
• 1:38
  if
• 1:38
  it
• 1:38
  feels
• 1:38
  like
• 1:39
  a
• 1:39
  really,
• 1:40
  really
• 1:40
  big
• 1:40
  stretch,
• 1:41
  well,
• 1:42
  of
• 1:42
  course
• 1:42
  it's
• 1:42
  going
• 1:42
  to
• 1:43
  feel
• 1:43
  unachievable
• 1:45
  in
• 1:45
  that
• 1:45
  first
• 1:46
  instance.
• 1:46
  But
• 1:47
  what
• 1:47
  we're
• 1:47
  looking
• 1:47
  at
• 1:48
  is
• 1:48
  we're
• 1:49
  looking
• 1:49
  at
• 1:49
  how
• 1:50
  to
• 1:50
  actually
• 1:51
  scale
• 1:51
  your
• 1:51
  business
• 1:53
  in
• 1:53
  a
• 1:54
  way
• 1:54
  that's
• 1:55
  absolutely
• 1:55
  achievable
• 1:56
  to
• 1:57
  be
• 1:57
  consistently
• 1:59
  achieving
• 1:59
  this
• 2:00
  level
• 2:00
  of
• 2:00
  income.
• 2:01
  So
• 2:02
  let's
• 2:02
  talk
• 2:02
  about
• 2:02
  the
• 2:03
  thing
• 2:03
  everyone
• 2:04
  wants,
• 2:04
  but
• 2:05
  few
• 2:05
  are
• 2:05
  actually
• 2:06
  willing
• 2:06
  to
• 2:07
  tell
• 2:07
  the
• 2:07
  truth
• 2:08
  about
• 2:08
  100k
• 2:09
  months.
• 2:09
  So
• 2:10
  why
• 2:10
  has
• 2:10
  it
• 2:10
  got
• 2:10
  such
• 2:11
  a
• 2:11
  bad
• 2:11
  rap?
• 2:11
  Well,
• 2:12
  because
• 2:12
  so
• 2:13
  many
• 2:13
  people
• 2:13
  talk
• 2:13
  about
• 2:14
  it,
• 2:14
  coaches,
• 2:14
  mentors,
• 2:15
  gurus,
• 2:16
  who
• 2:16
  have
• 2:16
  never
• 2:17
  actually
• 2:18
  achieved
• 2:19
  it.
• 2:20
  So
• 2:20
  they're
• 2:20
  put
• 2:21
  on
• 2:21
  pedestals,
• 2:22
  they're
• 2:22
  over
• 2:22
  mystified,
• 2:23
  they're
• 2:23
  made
• 2:23
  to
• 2:24
  feel
• 2:24
  rare
• 2:24
  or
• 2:24
  elite
• 2:25
  or
• 2:25
  somehow
• 2:26
  reserved
• 2:26
  for
• 2:27
  other
• 2:27
  people.
• 2:28
  And
• 2:28
  I'm
• 2:28
  here
• 2:28
  to
• 2:29
  tell
• 2:29
  you
• 2:29
  something
• 2:29
  that
• 2:30
  might
• 2:30
  trigger
• 2:31
  you
• 2:31
  a
• 2:31
  little,
• 2:31
  because
• 2:32
  100k
• 2:33
  months
• 2:34
  are
• 2:34
  far
• 2:35
  more
• 2:35
  achievable
• 2:35
  than
• 2:36
  you
• 2:36
  actually
• 2:36
  think.
• 2:37
  Now,
• 2:37
  what
• 2:38
  makes
• 2:38
  them
• 2:38
  hard
• 2:39
  isn't
• 2:40
  strategy,
• 2:40
  it's
• 2:41
  you.
• 2:42
  So
• 2:42
  before
• 2:43
  the
• 2:43
  ego
• 2:43
  kicks
• 2:44
  in,
• 2:44
  stay
• 2:44
  with
• 2:44
  me,
• 2:45
  please,
• 2:45
  because
• 2:46
  I
• 2:46
  promise
• 2:47
  you,
• 2:47
  I
• 2:47
  have
• 2:48
  seen
• 2:48
  the
• 2:48
  good,
• 2:48
  the
• 2:49
  bad
• 2:49
  and
• 2:49
  the
• 2:49
  ugly
• 2:49
  of
• 2:50
  money.
• 2:50
  I
• 2:51
  started
• 2:51
  my
• 2:51
  business
• 2:52
  at
• 2:52
  21,
• 2:53
  I
• 2:53
  now
• 2:53
  have
• 2:54
  five
• 2:54
  businesses.
• 2:55
  Now
• 2:55
  I've
• 2:55
  scaled
• 2:55
  four
• 2:56
  to
• 2:57
  multi
• 2:57
  seven
• 2:58
  figures.
• 2:59
  It
• 2:59
  was
• 3:00
  not
• 3:00
  easy.
• 3:00
  My
• 3:01
  first
• 3:01
  business,
• 3:02
  I
• 3:03
  literally
• 3:03
  had
• 3:04
  every
• 3:04
  epic
• 3:05
  failure
• 3:06
  in
• 3:06
  history.
• 3:07
  There
• 3:07
  is
• 3:07
  nothing
• 3:08
  that
• 3:08
  I
• 3:08
  think
• 3:08
  a
• 3:09
  founder
• 3:09
  could
• 3:09
  come
• 3:10
  to
• 3:10
  me
• 3:10
  and
• 3:10
  say,
• 3:11
  I've
• 3:11
  done
• 3:11
  this.
• 3:12
  I
• 3:12
  can't
• 3:12
  believe
• 3:13
  it.
• 3:13
  How
• 3:13
  am
• 3:13
  I
• 3:14
  going
• 3:14
  to
• 3:14
  get
• 3:14
  out
• 3:14
  of
• 3:14
  it
• 3:14
  that
• 3:15
  I
• 3:15
  haven't
• 3:15
  lived
• 3:16
  and
• 3:16
  breathed
• 3:16
  and
• 3:17
  come
• 3:17
  out
• 3:17
  the
• 3:17
  other
• 3:17
  end
• 3:17
  myself?
• 3:19
  I
• 3:19
  have
• 3:19
  absolute
• 3:20
  resilience
• 3:20
  in
• 3:21
  business
• 3:21
  and
• 3:22
  I
• 3:22
  have
• 3:23
  a
• 3:23
  very
• 3:24
  good
• 3:25
  attitude
• 3:25
  around
• 3:26
  money
• 3:27
  because
• 3:27
  I
• 3:28
  have
• 3:28
  embraced
• 3:29
  money
• 3:29
  as
• 3:30
  my
• 3:30
  friend.
• 3:31
  Now,
• 3:31
  money
• 3:32
  is
• 3:32
  not
• 3:32
  something
• 3:32
  separate
• 3:33
  to
• 3:33
  me.
• 3:33
  It's
• 3:34
  something
• 3:34
  that
• 3:34
  I
• 3:34
  work
• 3:35
  together
• 3:35
  with,
• 3:36
  I
• 3:36
  embrace
• 3:37
  in
• 3:37
  my
• 3:37
  life.
• 3:38
  I
• 3:38
  build
• 3:38
  my
• 3:38
  relationship
• 3:39
  with
• 3:39
  money
• 3:40
  each
• 3:40
  and
• 3:40
  every
• 3:40
  day.
• 3:42
  Everybody
• 3:42
  in
• 3:42
  the
• 3:42
  world
• 3:43
  has
• 3:43
  had
• 3:43
  cash
• 3:44
  flow
• 3:44
  problems,
• 3:45
  monetary
• 3:46
  problems
• 3:46
  of
• 3:46
  some
• 3:46
  sort
• 3:47
  or
• 3:47
  a
• 3:47
  challenge
• 3:48
  around
• 3:48
  money.
• 3:49
  Whether
• 3:49
  that's
• 3:49
  money
• 3:50
  growing
• 3:50
  up
• 3:51
  in
• 3:51
  a
• 3:52
  scarcity
• 3:53
  feeling
• 3:53
  around
• 3:53
  money
• 3:54
  or
• 3:55
  growing
• 3:55
  up
• 3:56
  in
• 3:56
  a
• 3:56
  feeling
• 3:57
  where
• 3:58
  money
• 3:58
  had
• 3:59
  no
• 3:59
  meaning.
• 4:00
  Now,
• 4:00
  both
• 4:01
  are
• 4:01
  very
• 4:01
  difficult
• 4:02
  for
• 4:02
  the
• 4:02
  mind
• 4:02
  to
• 4:02
  process.
• 4:03
  And
• 4:03
  what
• 4:03
  you
• 4:03
  have
• 4:04
  to
• 4:04
  do
• 4:04
  as
• 4:04
  an
• 4:05
  adult,
• 4:05
  as
• 4:05
  a
• 4:05
  founder,
• 4:06
  as
• 4:06
  a
• 4:06
  business
• 4:07
  owner,
• 4:07
  is
• 4:08
  build
• 4:08
  that
• 4:08
  relationship.
• 4:09
  What
• 4:10
  does
• 4:10
  money
• 4:10
  mean
• 4:10
  to
• 4:10
  you
• 4:11
  and
• 4:11
  how
• 4:11
  are
• 4:11
  you
• 4:11
  going
• 4:11
  to
• 4:11
  have
• 4:12
  that
• 4:12
  relationship?
• 4:13
  It
• 4:13
  shouldn't
• 4:14
  be
• 4:14
  something
• 4:14
  that's
• 4:15
  a
• 4:15
  secret,
• 4:16
  bad
• 4:16
  entity.
• 4:17
  It
• 4:17
  should
• 4:17
  be
• 4:18
  something
• 4:18
  that
• 4:18
  we
• 4:18
  embrace
• 4:19
  into
• 4:19
  our
• 4:19
  lives
• 4:20
  every
• 4:20
  minute,
• 4:20
  every
• 4:21
  hour,
• 4:22
  every
• 4:22
  day,
• 4:22
  every
• 4:22
  week,
• 4:23
  because
• 4:23
  it
• 4:23
  is
• 4:24
  the
• 4:24
  fuel
• 4:25
  behind
• 4:26
  why
• 4:26
  we
• 4:26
  set
• 4:27
  our
• 4:27
  businesses
• 4:27
  up.
• 4:28
  So
• 4:28
  think
• 4:29
  about
• 4:29
  it.
• 4:29
  When
• 4:29
  people
• 4:30
  say,
• 4:30
  oh,
• 4:31
  you
• 4:31
  know,
• 4:31
  it's
• 4:31
  not
• 4:31
  all
• 4:32
  about
• 4:32
  money.
• 4:32
  No,
• 4:33
  it's
• 4:33
  not.
• 4:33
  There
• 4:33
  is
• 4:33
  a
• 4:34
  higher
• 4:34
  purpose.
• 4:34
  You
• 4:35
  know,
• 4:35
  think
• 4:35
  about
• 4:35
  when
• 4:35
  you
• 4:36
  started
• 4:36
  your
• 4:36
  business.
• 4:37
  You
• 4:37
  had
• 4:37
  this
• 4:37
  blank
• 4:37
  canvas.
• 4:38
  You
• 4:39
  created
• 4:40
  this
• 4:40
  amazing
• 4:41
  thing
• 4:42
  from
• 4:43
  scratch.
• 4:44
  And
• 4:44
  you
• 4:44
  built
• 4:45
  this
• 4:45
  business
• 4:46
  because
• 4:46
  you
• 4:47
  had
• 4:47
  a
• 4:47
  why,
• 4:47
  you
• 4:48
  had
• 4:48
  a
• 4:48
  reason,
• 4:48
  you
• 4:49
  wanted
• 4:49
  maybe
• 4:50
  more
• 4:50
  freedom,
• 4:51
  you
• 4:51
  wanted
• 4:51
  to
• 4:52
  spend
• 4:52
  more
• 4:52
  time
• 4:52
  with
• 4:52
  friends
• 4:53
  and
• 4:53
  family.
• 4:53
  You
• 4:53
  wanted
• 4:54
  to
• 4:54
  enjoy
• 4:54
  your
• 4:54
  life.
• 4:55
  Maybe
• 4:55
  you
• 4:55
  wanted
• 4:56
  more
• 4:56
  enrichment
• 4:57
  experiences,
• 4:58
  travel.
• 4:59
  You
• 4:59
  wanted
• 5:00
  more
• 5:01
  time
• 5:01
  and
• 5:02
  effort
• 5:02
  and
• 5:02
  money
• 5:04
  around
• 5:04
  the
• 5:04
  things
• 5:05
  that
• 5:05
  you
• 5:05
  want
• 5:05
  to
• 5:05
  be
• 5:06
  doing.
• 5:06
  So
• 5:06
  you
• 5:06
  weren't
• 5:06
  just
• 5:07
  constantly
• 5:07
  working
• 5:08
  in
• 5:08
  the
• 5:08
  business.
• 5:09
  And
• 5:09
  that's
• 5:09
  fine.
• 5:10
  But
• 5:10
  that
• 5:11
  all
• 5:11
  takes
• 5:11
  money.
• 5:12
  And
• 5:12
  unless
• 5:12
  you're
• 5:13
  running
• 5:13
  a
• 5:13
  not
• 5:13
  for
• 5:13
  profit,
• 5:14
  then
• 5:14
  money
• 5:15
  plays
• 5:15
  a
• 5:15
  big
• 5:16
  part.
• 5:16
  So
• 5:16
  we
• 5:16
  may
• 5:16
  as
• 5:17
  well
• 5:17
  rebuild
• 5:17
  our
• 5:17
  relationship
• 5:18
  with
• 5:18
  money
• 5:19
  right
• 5:19
  now
• 5:20
  and
• 5:20
  start
• 5:20
  talking
• 5:21
  about
• 5:21
  it
• 5:21
  positively,
• 5:22
  because
• 5:23
  money
• 5:23
  can
• 5:23
  be
• 5:24
  your
• 5:24
  absolute
• 5:24
  best
• 5:25
  friend.
• 5:26
  Now,
• 5:26
  100k
• 5:27
  months
• 5:27
  are
• 5:27
  far
• 5:28
  more
• 5:28
  achievable
• 5:28
  than
• 5:28
  you
• 5:29
  think.
• 5:29
  And
• 5:30
  what
• 5:30
  makes
• 5:30
  them
• 5:30
  hard
• 5:31
  isn't
• 5:31
  strategy,
• 5:32
  it's
• 5:32
  you.
• 5:32
  Now,
• 5:33
  again,
• 5:34
  please
• 5:34
  sit
• 5:34
  with
• 5:35
  this,
• 5:35
  because
• 5:36
  as
• 5:36
  I
• 5:36
  said,
• 5:37
  stay
• 5:37
  with
• 5:38
  me
• 5:38
  on
• 5:38
  this
• 5:38
  point,
• 5:38
  because
• 5:39
  nine
• 5:39
  times
• 5:39
  out
• 5:40
  of
• 5:40
  ten,
• 5:41
  the
• 5:41
  biggest
• 5:41
  barrier
• 5:42
  to
• 5:42
  scaling
• 5:43
  isn't
• 5:43
  the
• 5:44
  market,
• 5:44
  it's
• 5:44
  not
• 5:45
  the
• 5:45
  economy,
• 5:46
  it's
• 5:46
  not
• 5:46
  your
• 5:46
  audience
• 5:47
  or
• 5:47
  even
• 5:47
  your
• 5:47
  offer.
• 5:48
  Sometimes
• 5:48
  it's
• 5:49
  your
• 5:49
  offer,
• 5:50
  but
• 5:50
  it's
• 5:50
  generally
• 5:50
  mindset
• 5:51
  and
• 5:51
  belief
• 5:52
  and
• 5:52
  money
• 5:52
  conditioning
• 5:53
  and
• 5:54
  a
• 5:54
  business
• 5:54
  model
• 5:55
  that
• 5:55
  was
• 5:55
  never
• 5:55
  designed
• 5:56
  to
• 5:56
  scale
• 5:57
  in
• 5:57
  the
• 5:57
  first
• 5:57
  place.
• 5:58
  So
• 5:58
  let's
• 5:58
  start
• 5:59
  there
• 5:59
  because
• 6:00
  here's
• 6:00
  the
• 6:00
  brutal
• 6:01
  truth.
• 6:01
  Around
• 6:02
  80%
• 6:02
  of
• 6:03
  business
• 6:03
  owners
• 6:03
  don't
• 6:04
  actually
• 6:05
  have
• 6:05
  a
• 6:05
  scalable,
• 6:06
  sustainable,
• 6:07
  profitable
• 6:08
  or
• 6:08
  sellable
• 6:09
  business
• 6:09
  model.
• 6:10
  Not
• 6:11
  even
• 6:11
  an
• 6:11
  achievable
• 6:12
  one.
• 6:12
  They
• 6:12
  have
• 6:13
  a
• 6:13
  job
• 6:14
  they
• 6:14
  built
• 6:15
  themselves.
• 6:16
  And
• 6:16
  you
• 6:17
  may
• 6:17
  be
• 6:17
  feeling
• 6:18
  some
• 6:18
  energy
• 6:18
  around
• 6:19
  that,
• 6:19
  some
• 6:19
  thoughts
• 6:20
  around
• 6:20
  that
• 6:20
  and
• 6:20
  thinking,
• 6:21
  maybe
• 6:21
  that's
• 6:21
  me.
• 6:22
  Do
• 6:22
  you
• 6:22
  know
• 6:22
  what?
• 6:22
  That's
• 6:23
  fine
• 6:23
  because
• 6:23
  we
• 6:23
  have
• 6:24
  all
• 6:24
  been
• 6:25
  there.
• 6:25
  There
• 6:25
  is
• 6:25
  not
• 6:26
  one
• 6:26
  founder
• 6:27
  who
• 6:27
  has
• 6:27
  scaled
• 6:28
  a
• 6:28
  business
• 6:29
  to
• 6:29
  multi
• 6:30
  6,
• 6:30
  7,
• 6:31
  8,
• 6:31
  9
• 6:31
  figures,
• 6:32
  who
• 6:33
  hasn't
• 6:33
  started
• 6:33
  from
• 6:34
  ground
• 6:34
  zero
• 6:34
  and
• 6:35
  been
• 6:35
  through
• 6:35
  all
• 6:36
  of
• 6:36
  this.
• 6:37
  We
• 6:37
  as
• 6:38
  founders
• 6:39
  have
• 6:39
  experienced
• 6:40
  it
• 6:40
  all.
• 6:40
  We've
• 6:40
  fallen
• 6:41
  into
• 6:41
  those
• 6:41
  pitfalls
• 6:42
  from
• 6:42
  time
• 6:42
  to
• 6:42
  time.
• 6:43
  Now,
• 6:44
  after
• 6:44
  scaling
• 6:45
  my
• 6:45
  own
• 6:45
  businesses,
• 6:46
  thousands
• 6:47
  of
• 6:47
  other
• 6:47
  clients,
• 6:48
  I'm
• 6:48
  pretty
• 6:48
  good
• 6:49
  at
• 6:49
  spotting
• 6:49
  the
• 6:49
  pitfalls.
• 6:50
  I
• 6:50
  can
• 6:50
  see
• 6:50
  the
• 6:51
  patterns.
• 6:51
  I
• 6:51
  can
• 6:52
  see
• 6:52
  the
• 6:52
  mindset
• 6:53
  monkeys
• 6:54
  that
• 6:54
  jump
• 6:54
  in.
• 6:55
  I
• 6:55
  can
• 6:55
  see
• 6:56
  the
• 6:56
  pat
• 6:57
  that
• 6:57
  are
• 6:57
  stalling.
• 6:58
  I
• 6:58
  can
• 6:58
  see
• 6:59
  the
• 6:59
  comfiness
• 7:00
  to
• 7:00
  that
• 7:00
  is
• 7:01
  stopping
• 7:01
  and
• 7:01
  preventing
• 7:02
  the
• 7:02
  growth.
• 7:03
  I
• 7:03
  can
• 7:03
  see
• 7:04
  when
• 7:04
  to
• 7:04
  push
• 7:05
  a
• 7:05
  founder
• 7:06
  because
• 7:07
  we
• 7:07
  can
• 7:07
  overcome
• 7:08
  our
• 7:08
  success
• 7:08
  barriers
• 7:09
  because
• 7:09
  the
• 7:10
  majority
• 7:10
  of
• 7:10
  them
• 7:11
  are
• 7:11
  based
• 7:12
  on
• 7:12
  false
• 7:12
  truths.
• 7:13
  Now
• 7:14
  another
• 7:14
  thing
• 7:15
  that
• 7:15
  we
• 7:15
  see
• 7:15
  online
• 7:16
  and
• 7:16
  in
• 7:16
  society
• 7:17
  is
• 7:17
  about
• 7:17
  manifesting
• 7:18
  and,
• 7:18
  you
• 7:18
  know,
• 7:18
  putting
• 7:19
  out
• 7:19
  to
• 7:19
  the
• 7:19
  universe
• 7:20
  what
• 7:20
  you
• 7:20
  want.
• 7:20
  And
• 7:20
  I
• 7:21
  truly
• 7:21
  believe
• 7:21
  in
• 7:21
  that.
• 7:22
  But
• 7:22
  no
• 7:22
  amount
• 7:23
  of
• 7:23
  manifestation
• 7:24
  or
• 7:24
  journaling
• 7:25
  or
• 7:25
  visualization
• 7:27
  will
• 7:27
  actually
• 7:27
  override
• 7:28
  a
• 7:28
  model
• 7:29
  that's
• 7:29
  fundamentally
• 7:30
  broken.
• 7:31
  These
• 7:31
  are
• 7:32
  great
• 7:32
  things
• 7:32
  and
• 7:32
  tools
• 7:33
  to
• 7:33
  use
• 7:34
  once
• 7:34
  we
• 7:34
  fix
• 7:35
  that.
• 7:35
  So
• 7:36
  you
• 7:36
  cannot
• 7:36
  mindset
• 7:37
  your
• 7:37
  way
• 7:37
  out
• 7:38
  of
• 7:38
  bad
• 7:38
  maths.
• 7:39
  It
• 7:39
  just
• 7:39
  doesn't
• 7:40
  happen.
• 7:40
  100k
• 7:41
  months
• 7:42
  require
• 7:43
  predictable
• 7:43
  cash
• 7:44
  flow,
• 7:44
  and
• 7:45
  predictable
• 7:45
  cash
• 7:46
  flow
• 7:46
  requires
• 7:47
  recurring
• 7:48
  or
• 7:48
  repeatable
• 7:49
  high
• 7:50
  income
• 7:51
  months.
• 7:52
  Because
• 7:52
  when
• 7:52
  cash
• 7:53
  flow
• 7:53
  is
• 7:53
  unstable,
• 7:55
  your
• 7:55
  nervous
• 7:56
  system
• 7:56
  is
• 7:56
  hijacked.
• 7:57
  And
• 7:57
  when
• 7:57
  your
• 7:57
  nervous
• 7:58
  system
• 7:58
  is
• 7:58
  hijacked,
• 7:59
  creativity
• 8:01
  dies.
• 8:02
  So
• 8:03
  scaling
• 8:03
  needs
• 8:03
  space.
• 8:04
  And
• 8:04
  space
• 8:05
  only
• 8:05
  comes
• 8:05
  when
• 8:06
  cash
• 8:06
  stops
• 8:07
  being
• 8:07
  a
• 8:07
  constant
• 8:08
  worry.
• 8:09
  It
• 8:09
  can
• 8:09
  be
• 8:09
  an
• 8:10
  absolute
• 8:11
  mind
• 8:11
  drain.
• 8:12
  It
• 8:12
  can
• 8:12
  absolutely
• 8:13
  stop
• 8:14
  motivation
• 8:15
  in
• 8:15
  its
• 8:15
  tracks.
• 8:16
  So
• 8:17
  that's
• 8:17
  when
• 8:17
  you
• 8:17
  stop
• 8:18
  operating
• 8:18
  like
• 8:19
  a
• 8:19
  stressed
• 8:19
  founder
• 8:21
  and
• 8:21
  you
• 8:21
  start
• 8:21
  thinking
• 8:22
  like
• 8:22
  a
• 8:22
  CEO.
• 8:24
  And
• 8:24
  I
• 8:24
  talk
• 8:24
  a
• 8:25
  lot
• 8:25
  about
• 8:25
  moving
• 8:26
  from
• 8:26
  linear
• 8:26
  thinking
• 8:27
  to
• 8:27
  expansive
• 8:28
  thinking.
• 8:29
  When
• 8:29
  we
• 8:29
  are
• 8:29
  not
• 8:30
  in
• 8:30
  a
• 8:30
  good
• 8:30
  mindset,
• 8:31
  we
• 8:32
  will
• 8:32
  find
• 8:32
  the
• 8:32
  woe,
• 8:33
  the
• 8:33
  negative
• 8:34
  in
• 8:34
  everything.
• 8:35
  When
• 8:35
  we're
• 8:35
  in
• 8:35
  a
• 8:35
  great
• 8:36
  mindset,
• 8:36
  everything
• 8:37
  is
• 8:37
  rosy,
• 8:38
  everything
• 8:38
  is
• 8:39
  glistening
• 8:39
  and
• 8:39
  gorgeous.
• 8:41
  But
• 8:41
  CEOs
• 8:42
  focus
• 8:42
  on
• 8:42
  three
• 8:43
  things.
• 8:43
  And
• 8:43
  this
• 8:44
  is
• 8:44
  where
• 8:44
  I
• 8:44
  want
• 8:44
  to
• 8:44
  gear
• 8:45
  your
• 8:45
  mind,
• 8:46
  because
• 8:47
  these
• 8:47
  are
• 8:47
  the
• 8:47
  three
• 8:48
  things
• 8:48
  and
• 8:48
  three
• 8:48
  things
• 8:49
  only
• 8:49
  that
• 8:49
  you
• 8:50
  should
• 8:50
  be
• 8:50
  focused
• 8:51
  on.
• 8:51
  And
• 8:51
  spending
• 8:52
  70%
• 8:53
  of
• 8:53
  your
• 8:53
  time
• 8:54
  on
• 8:54
  cash
• 8:55
  Content
• 8:55
  and
• 8:56
  clients.
• 8:57
  And
• 8:57
  that's
• 8:57
  where
• 8:58
  the
• 8:58
  magic
• 8:58
  happens.
• 8:59
  Not
• 8:59
  color
• 9:00
  palettes,
• 9:00
  not
• 9:01
  obsessing
• 9:01
  over
• 9:01
  systems
• 9:02
  too
• 9:02
  early.
• 9:03
  Because
• 9:04
  let's
• 9:04
  be
• 9:04
  honest,
• 9:05
  business
• 9:06
  is
• 9:06
  chaotic.
• 9:08
  Business
• 9:08
  is
• 9:09
  crazy.
• 9:09
  It's
• 9:10
  messy,
• 9:10
  right?
• 9:11
  And
• 9:12
  we
• 9:12
  don't
• 9:12
  want
• 9:12
  to
• 9:13
  be
• 9:13
  hiding
• 9:13
  in
• 9:13
  the
• 9:13
  weeds
• 9:14
  and
• 9:14
  just
• 9:14
  calling
• 9:14
  it
• 9:14
  busy
• 9:15
  because
• 9:15
  cash
• 9:16
  is
• 9:16
  king.
• 9:17
  Business
• 9:18
  only
• 9:18
  becomes
• 9:18
  a
• 9:19
  real
• 9:19
  asset
• 9:19
  when
• 9:20
  money
• 9:20
  is
• 9:21
  made
• 9:21
  without
• 9:21
  your
• 9:21
  time
• 9:22
  being
• 9:22
  the
• 9:22
  bottleneck.
• 9:24
  I
• 9:24
  want
• 9:24
  that
• 9:24
  to
• 9:25
  land
• 9:25
  with
• 9:25
  you
• 9:25
  because
• 9:27
  that's
• 9:27
  the
• 9:27
  line
• 9:28
  in
• 9:28
  the
• 9:28
  sand.
• 9:29
  And
• 9:29
  that
• 9:30
  only
• 9:30
  happens
• 9:31
  when
• 9:32
  you
• 9:32
  charge
• 9:33
  correctly
• 9:33
  or
• 9:33
  you
• 9:34
  understand
• 9:34
  your
• 9:34
  numbers.
• 9:35
  You
• 9:35
  know
• 9:35
  your
• 9:35
  margins
• 9:36
  and
• 9:36
  you
• 9:37
  know
• 9:37
  your
• 9:37
  delivery
• 9:38
  inside
• 9:39
  out.
• 9:40
  You
• 9:40
  know
• 9:40
  the
• 9:40
  cost
• 9:40
  from
• 9:41
  start
• 9:41
  to
• 9:41
  finish,
• 9:42
  from
• 9:42
  acquisition
• 9:43
  to
• 9:43
  boarding
• 9:44
  to
• 9:44
  retention
• 9:44
  to
• 9:45
  results.
• 9:46
  The
• 9:46
  devil
• 9:46
  is
• 9:47
  in
• 9:47
  the
• 9:47
  detail.
• 9:48
  And
• 9:48
  here's
• 9:48
  what
• 9:49
  most
• 9:49
  people
• 9:49
  fall
• 9:50
  down
• 9:50
  on.
• 9:50
  They
• 9:50
  undercharge,
• 9:51
  they
• 9:52
  dilute
• 9:52
  their
• 9:52
  value.
• 9:53
  They
• 9:53
  over
• 9:54
  deliver
• 9:54
  with
• 9:55
  no
• 9:55
  structure.
• 9:56
  They
• 9:56
  play
• 9:56
  small
• 9:57
  and
• 9:57
  they
• 9:57
  stay
• 9:58
  vanilla.
• 9:59
  This
• 9:59
  is
• 9:59
  a
• 9:59
  big
• 10:00
  one.
• 10:00
  It's
• 10:01
  probably
• 10:01
  the
• 10:01
  biggest
• 10:02
  barrier
• 10:02
  I
• 10:02
  see
• 10:03
  in
• 10:03
  business.
• 10:05
  Why?
• 10:06
  Because
• 10:07
  people
• 10:08
  are
• 10:08
  scared
• 10:09
  of
• 10:09
  talking
• 10:09
  out.
• 10:10
  I
• 10:10
  get
• 10:10
  banned
• 10:10
  on
• 10:11
  Instagram
• 10:11
  all
• 10:11
  of
• 10:11
  the
• 10:12
  time
• 10:12
  for
• 10:12
  talking
• 10:12
  about
• 10:13
  money.
• 10:13
  Money
• 10:14
  is
• 10:14
  not
• 10:14
  a
• 10:14
  bad
• 10:14
  thing.
• 10:15
  People
• 10:16
  come
• 10:16
  and
• 10:16
  comment
• 10:17
  on
• 10:17
  my
• 10:17
  posts
• 10:18
  about
• 10:18
  how
• 10:18
  dare
• 10:19
  you
• 10:19
  talk
• 10:19
  about
• 10:20
  scaling
• 10:20
  founders
• 10:21
  to
• 10:21
  100k
• 10:21
  months.
• 10:22
  Well,
• 10:22
  I
• 10:22
  do
• 10:23
  dare
• 10:23
  because
• 10:23
  I
• 10:24
  absolutely
• 10:25
  stand
• 10:25
  in
• 10:26
  my
• 10:26
  power.
• 10:26
  I
• 10:27
  have
• 10:27
  utter
• 10:27
  conviction
• 10:28
  behind
• 10:29
  the
• 10:29
  results
• 10:29
  I
• 10:30
  do.
• 10:30
  And
• 10:30
  one
• 10:31
  of
• 10:31
  the
• 10:31
  most
• 10:31
  magical
• 10:31
  experiences
• 10:32
  I
• 10:32
  ever
• 10:33
  created
• 10:33
  in
• 10:33
  my
• 10:34
  business
• 10:34
  was
• 10:34
  the
• 10:34
  90
• 10:35
  day
• 10:35
  challeng.
• 10:36
  It's
• 10:36
  one
• 10:36
  of
• 10:36
  the
• 10:37
  most
• 10:37
  controversial
• 10:38
  things
• 10:38
  I
• 10:38
  do
• 10:39
  because
• 10:39
  I
• 10:40
  take
• 10:40
  founders
• 10:41
  through
• 10:41
  a
• 10:41
  90
• 10:42
  day
• 10:42
  process
• 10:43
  with
• 10:43
  daily
• 10:43
  coaching
• 10:44
  and
• 10:44
  actions
• 10:45
  to
• 10:45
  add
• 10:45
  an
• 10:45
  extra
• 10:46
  hundred
• 10:46
  K
• 10:47
  to
• 10:47
  their
• 10:48
  business.
• 10:48
  That's
• 10:49
  fast
• 10:49
  cash
• 10:50
  and
• 10:50
  that's
• 10:50
  all
• 10:50
  to
• 10:50
  do
• 10:51
  with
• 10:51
  building
• 10:51
  infrastructures,
• 10:52
  foundations.
• 10:53
  It
• 10:53
  is
• 10:53
  every
• 10:54
  tactic
• 10:55
  that
• 10:55
  I
• 10:55
  know,
• 10:56
  proven,
• 10:57
  guaranteed
• 10:58
  strategy
• 10:59
  that
• 10:59
  I
• 10:59
  have
• 10:59
  done
• 11:00
  thousands
• 11:01
  of
• 11:01
  times
• 11:02
  that
• 11:02
  I
• 11:02
  know
• 11:02
  makes
• 11:03
  money
• 11:04
  and
• 11:04
  the
• 11:04
  results
• 11:04
  speak
• 11:05
  for
• 11:05
  themselves.
• 11:06
  So
• 11:06
  I
• 11:06
  will
• 11:07
  talk
• 11:07
  about
• 11:07
  those
• 11:08
  things.
• 11:08
  I
• 11:09
  will
• 11:09
  stand
• 11:09
  in
• 11:09
  my
• 11:10
  power
• 11:10
  and
• 11:11
  I
• 11:11
  will
• 11:11
  never
• 11:12
  dull
• 11:12
  my
• 11:13
  shine
• 11:14
  because
• 11:15
  when
• 11:15
  you
• 11:16
  dim
• 11:16
  your
• 11:16
  light,
• 11:17
  you're
• 11:17
  falling
• 11:18
  into
• 11:18
  being
• 11:19
  vanilla.
• 11:20
  They
• 11:20
  don't
• 11:20
  stand
• 11:21
  in
• 11:21
  their
• 11:21
  power
• 11:22
  unless
• 11:23
  they
• 11:23
  have
• 11:24
  absolute
• 11:24
  conviction.
• 11:25
  You
• 11:25
  may
• 11:26
  feel
• 11:27
  that
• 11:27
  this
• 11:28
  might
• 11:28
  be
• 11:28
  something
• 11:28
  that
• 11:29
  you
• 11:29
  are
• 11:29
  doing
• 11:30
  and
• 11:30
  that's
• 11:30
  fine.
• 11:31
  I
• 11:31
  remember
• 11:31
  when
• 11:32
  I've
• 11:32
  had
• 11:33
  offers
• 11:34
  or
• 11:34
  services
• 11:35
  that
• 11:36
  haven't
• 11:36
  quite
• 11:37
  landed
• 11:37
  or
• 11:37
  haven't
• 11:38
  actually
• 11:38
  created
• 11:39
  the
• 11:40
  income
• 11:40
  that
• 11:40
  I
• 11:40
  thought
• 11:40
  they
• 11:41
  would.
• 11:41
  It's
• 11:41
  because
• 11:42
  I
• 11:42
  didn't
• 11:42
  have
• 11:42
  the
• 11:42
  clarity
• 11:43
  and
• 11:43
  the
• 11:43
  conviction
• 11:43
  behind
• 11:44
  it.
• 11:44
  And
• 11:44
  if
• 11:44
  you
• 11:45
  don't
• 11:45
  have
• 11:45
  absolute
• 11:46
  conviction
• 11:46
  in
• 11:46
  what
• 11:47
  you
• 11:47
  sell,
• 11:48
  your
• 11:48
  audience
• 11:49
  will
• 11:49
  feel
• 11:50
  it
• 11:50
  instantly.
• 11:51
  So
• 11:52
  when
• 11:52
  I
• 11:52
  talk
• 11:52
  to
• 11:52
  people
• 11:52
  about
• 11:53
  sales
• 11:53
  calls,
• 11:54
  it's
• 11:54
  generally
• 11:55
  them
• 11:56
  that
• 11:56
  the
• 11:56
  blocker
• 11:57
  because
• 11:58
  confidence
• 11:59
  converts,
• 12:00
  conviction
• 12:00
  sells
• 12:01
  and
• 12:01
  certainty
• 12:02
  scales.
• 12:03
  These
• 12:04
  are
• 12:04
  the
• 12:04
  things.
• 12:05
  And
• 12:05
  when
• 12:05
  you
• 12:06
  bring
• 12:06
  these
• 12:07
  in
• 12:07
  as
• 12:07
  superpowers
• 12:08
  into
• 12:09
  your
• 12:09
  life
• 12:09
  and
• 12:10
  into
• 12:10
  your
• 12:10
  business,
• 12:11
  everything
• 12:12
  changes.
• 12:12
  Because
• 12:13
  for
• 12:13
  service
• 12:13
  based
• 12:14
  businesses
• 12:14
  especially,
• 12:16
  the
• 12:16
  support
• 12:16
  and
• 12:17
  experience
• 12:18
  is
• 12:18
  the
• 12:18
  differentiator.
• 12:20
  So
• 12:20
  when
• 12:20
  people
• 12:20
  say,
• 12:21
  oh,
• 12:21
  you
• 12:21
  know
• 12:21
  someone
• 12:22
  else
• 12:22
  is
• 12:22
  doing
• 12:22
  this,
• 12:23
  someone's
• 12:23
  copied
• 12:23
  it,
• 12:24
  well,
• 12:25
  it
• 12:25
  is
• 12:25
  annoying
• 12:26
  when
• 12:26
  someone
• 12:26
  copies
• 12:26
  it,
• 12:27
  but
• 12:27
  I
• 12:28
  don't
• 12:28
  get
• 12:28
  too
• 12:28
  stressed
• 12:29
  out
• 12:29
  about
• 12:29
  it.
• 12:30
  I
• 12:30
  will
• 12:30
  send
• 12:31
  like
• 12:31
  a
• 12:31
  cease
• 12:31
  and
• 12:31
  desist
• 12:32
  and
• 12:32
  I
• 12:32
  will
• 12:33
  hand
• 12:33
  that
• 12:33
  glory
• 12:34
  back
• 12:34
  to
• 12:34
  someone
• 12:35
  else
• 12:35
  to
• 12:35
  handle.
• 12:36
  But
• 12:37
  what
• 12:38
  I
• 12:38
  always
• 12:38
  know
• 12:39
  is
• 12:39
  no
• 12:39
  one
• 12:40
  is
• 12:40
  me.
• 12:40
  No
• 12:41
  one
• 12:41
  has
• 12:41
  lived
• 12:42
  the
• 12:42
  life
• 12:42
  I've
• 12:42
  done,
• 12:43
  had
• 12:43
  the
• 12:43
  experience.
• 12:44
  You
• 12:45
  know,
• 12:45
  I've
• 12:45
  scaled
• 12:46
  four
• 12:46
  businesses
• 12:47
  four
• 12:47
  times.
• 12:47
  Founder,
• 12:48
  I've
• 12:48
  worked
• 12:48
  with,
• 12:49
  well,
• 12:49
  worked
• 12:49
  with
• 12:49
  over
• 12:50
  30,000
• 12:50
  clients
• 12:51
  in
• 12:51
  25
• 12:52
  years.
• 12:52
  That's
• 12:53
  a
• 12:53
  lot
• 12:53
  to
• 12:53
  catch
• 12:53
  up
• 12:53
  with.
• 12:54
  So
• 12:55
  I
• 12:55
  know
• 12:56
  my
• 12:56
  power
• 12:57
  and
• 12:57
  I
• 12:57
  know
• 12:58
  the
• 12:58
  results
• 12:58
  I
• 12:58
  get.
• 12:59
  Now
• 12:59
  that's
• 12:59
  not
• 13:00
  being
• 13:00
  arrogant,
• 13:00
  that's
• 13:01
  just
• 13:01
  absolutely
• 13:02
  knowing
• 13:03
  the
• 13:03
  truth.
• 13:03
  That
• 13:03
  if
• 13:04
  someone
• 13:04
  comes
• 13:04
  to
• 13:04
  me
• 13:04
  and
• 13:05
  says
• 13:05
  I
• 13:05
  want
• 13:05
  to
• 13:05
  do
• 13:05
  this,
• 13:06
  I've
• 13:06
  walked
• 13:07
  that
• 13:07
  walk
• 13:07
  a
• 13:08
  thousand
• 13:08
  times.
• 13:09
  I
• 13:09
  know
• 13:10
  how
• 13:10
  to
• 13:10
  build
• 13:10
  that
• 13:10
  bridge
• 13:11
  inside
• 13:11
  out
• 13:12
  and
• 13:12
  how
• 13:12
  to
• 13:12
  mitigate
• 13:13
  the
• 13:13
  pitfalls.
• 13:14
  And
• 13:15
  it's
• 13:15
  about
• 13:15
  what
• 13:15
  you
• 13:15
  deliver
• 13:16
  as
• 13:16
  well.
• 13:16
  You
• 13:17
  know,
• 13:17
  unrivaled
• 13:18
  support,
• 13:18
  unparalleled
• 13:19
  value
• 13:19
  and
• 13:20
  clear
• 13:20
  roi.
• 13:21
  I'm
• 13:21
  very
• 13:21
  specific
• 13:22
  on
• 13:22
  what
• 13:22
  the
• 13:22
  averages
• 13:23
  I
• 13:23
  achieve.
• 13:23
  I've
• 13:24
  worked
• 13:24
  with
• 13:24
  enough
• 13:24
  people
• 13:25
  to
• 13:26
  basically
• 13:27
  say
• 13:27
  to
• 13:27
  someone,
• 13:27
  well
• 13:27
  look,
• 13:28
  in
• 13:28
  context
• 13:29
  of
• 13:29
  what
• 13:29
  you're
• 13:29
  telling
• 13:30
  me,
• 13:30
  this
• 13:30
  is
• 13:30
  what
• 13:30
  I
• 13:30
  think
• 13:30
  you
• 13:31
  can
• 13:31
  do.
• 13:31
  I
• 13:31
  would
• 13:32
  never,
• 13:32
  never
• 13:32
  lie,
• 13:33
  I
• 13:33
  would
• 13:33
  never
• 13:34
  over
• 13:34
  guarantee,
• 13:35
  but
• 13:35
  I
• 13:36
  will
• 13:36
  always
• 13:37
  exceed
• 13:38
  expectations
• 13:39
  because
• 13:40
  I'm
• 13:40
  true
• 13:40
  to
• 13:40
  what
• 13:41
  I
• 13:41
  do.
• 13:41
  And
• 13:42
  I
• 13:42
  think
• 13:42
  the
• 13:42
  thing
• 13:42
  is,
• 13:43
  is
• 13:43
  that
• 13:44
  this
• 13:44
  is
• 13:44
  how
• 13:44
  you
• 13:45
  charge
• 13:45
  premium
• 13:46
  and
• 13:46
  that's
• 13:46
  how
• 13:46
  you
• 13:47
  scale,
• 13:47
  that's
• 13:47
  how
• 13:47
  you
• 13:48
  create
• 13:48
  demand
• 13:48
  that
• 13:49
  doesn't
• 13:49
  rely
• 13:49
  on
• 13:50
  you.
• 13:50
  Chasing
• 13:51
  is
• 13:52
  just
• 13:52
  having
• 13:52
  something
• 13:53
  that
• 13:53
  is
• 13:53
  so
• 13:54
  solid
• 13:54
  that
• 13:54
  you
• 13:55
  stand
• 13:55
  behind
• 13:56
  and
• 13:56
  that
• 13:57
  you
• 13:57
  love
• 13:57
  doing.
• 13:58
  So
• 13:59
  let's
• 13:59
  talk
• 13:59
  about
• 13:59
  the
• 14:00
  three
• 14:00
  biggest
• 14:00
  reasons
• 14:01
  that
• 14:01
  people
• 14:01
  fail
• 14:02
  to
• 14:02
  reach
• 14:03
  100k
• 14:03
  months.
• 14:04
  Because
• 14:06
  the
• 14:06
  society
• 14:07
  is
• 14:08
  there
• 14:08
  in
• 14:08
  terms
• 14:09
  of
• 14:09
  we
• 14:10
  know
• 14:10
  people
• 14:11
  are
• 14:11
  earning
• 14:12
  that
• 14:12
  money,
• 14:13
  but
• 14:13
  we
• 14:13
  also
• 14:13
  see
• 14:14
  the
• 14:14
  stigmas.
• 14:14
  Like
• 14:15
  only
• 14:15
  1.8%
• 14:16
  of
• 14:17
  women
• 14:17
  ever
• 14:17
  reach
• 14:18
  seven
• 14:18
  figures.
• 14:19
  That
• 14:20
  isn't
• 14:20
  to
• 14:20
  do
• 14:20
  with
• 14:20
  society.
• 14:21
  Sadly,
• 14:22
  you
• 14:22
  know,
• 14:23
  we
• 14:23
  all
• 14:23
  want
• 14:23
  to
• 14:24
  see
• 14:24
  this
• 14:24
  and
• 14:24
  hide
• 14:25
  below
• 14:25
  it,
• 14:25
  but
• 14:26
  what
• 14:26
  actually
• 14:26
  happens
• 14:27
  is
• 14:27
  that
• 14:28
  we
• 14:28
  know
• 14:29
  that
• 14:29
  it's
• 14:29
  possible.
• 14:30
  Not
• 14:31
  everybody
• 14:31
  wants
• 14:31
  it.
• 14:32
  That's
• 14:32
  the
• 14:33
  truth.
• 14:33
  Some
• 14:33
  women
• 14:34
  will
• 14:34
  not
• 14:35
  want
• 14:35
  to
• 14:35
  do
• 14:36
  that.
• 14:36
  Some
• 14:36
  people
• 14:37
  will
• 14:37
  choose
• 14:38
  other
• 14:38
  paths
• 14:39
  and
• 14:39
  that's
• 14:39
  absolutely
• 14:40
  fine.
• 14:40
  Some
• 14:41
  people
• 14:41
  will
• 14:42
  build
• 14:42
  a
• 14:42
  business
• 14:42
  and
• 14:43
  then
• 14:43
  decide
• 14:43
  that
• 14:43
  they
• 14:44
  want
• 14:44
  to
• 14:44
  maybe
• 14:45
  move
• 14:45
  more
• 14:45
  into
• 14:46
  family
• 14:46
  or
• 14:46
  travel
• 14:47
  or
• 14:47
  do
• 14:48
  something
• 14:48
  else.
• 14:48
  There,
• 14:48
  there
• 14:49
  is
• 14:49
  no
• 14:49
  problem
• 14:49
  in
• 14:49
  that.
• 14:50
  It's
• 14:51
  down
• 14:51
  to
• 14:52
  women,
• 14:52
  whether
• 14:52
  they
• 14:53
  want
• 14:53
  it
• 14:53
  enough.
• 14:53
  And
• 14:54
  I'm
• 14:54
  not
• 14:54
  sugarcoating
• 14:55
  this.
• 14:55
  I'm
• 14:55
  really
• 14:56
  not.
• 14:56
  But
• 14:58
  you
• 14:58
  have
• 14:58
  to
• 14:58
  think
• 14:59
  about
• 14:59
  what
• 14:59
  you
• 15:00
  want
• 15:00
  as
• 15:00
  a
• 15:01
  founder.
• 15:01
  So,
• 15:01
  number
• 15:02
  one,
• 15:02
  being
• 15:03
  too
• 15:03
  vanilla,
• 15:03
  we
• 15:04
  know
• 15:04
  this
• 15:04
  is
• 15:04
  an
• 15:04
  issue.
• 15:04
  This
• 15:05
  is
• 15:05
  a.
• 15:05
  This
• 15:05
  is
• 15:05
  one
• 15:06
  of
• 15:06
  the
• 15:06
  biggest
• 15:06
  reasons
• 15:06
  people
• 15:07
  fail.
• 15:07
  Number
• 15:08
  two,
• 15:08
  lacking
• 15:09
  confidence
• 15:09
  and
• 15:10
  conviction
• 15:10
  in
• 15:10
  their
• 15:10
  value.
• 15:11
  Value
• 15:13
  women.
• 15:14
  Fundamentally.
• 15:15
  Over
• 15:15
  the
• 15:15
  years,
• 15:16
  I
• 15:16
  see
• 15:16
  so
• 15:17
  many
• 15:17
  amazing
• 15:18
  founders.
• 15:19
  Amazing
• 15:20
  who
• 15:21
  put
• 15:21
  everyone
• 15:21
  else
• 15:22
  first.
• 15:23
  They
• 15:23
  have
• 15:24
  not
• 15:25
  worked
• 15:25
  on
• 15:25
  understanding
• 15:26
  that
• 15:26
  the
• 15:26
  value
• 15:27
  they
• 15:27
  give.
• 15:27
  And
• 15:28
  sometimes
• 15:28
  it's
• 15:28
  just
• 15:28
  about
• 15:28
  consciously
• 15:29
  connecting
• 15:29
  to
• 15:30
  that
• 15:30
  to
• 15:31
  understand
• 15:31
  your
• 15:31
  own
• 15:32
  worth.
• 15:32
  And
• 15:32
  I
• 15:33
  hate
• 15:33
  using
• 15:33
  that,
• 15:34
  because
• 15:34
  everybody
• 15:35
  is
• 15:35
  worthy
• 15:35
  of
• 15:35
  everything,
• 15:36
  you
• 15:36
  know,
• 15:36
  regardless
• 15:37
  of
• 15:37
  your
• 15:37
  stage
• 15:37
  in
• 15:38
  life.
• 15:38
  And
• 15:38
  one
• 15:38
  of
• 15:38
  the
• 15:38
  biggest
• 15:39
  things
• 15:39
  that
• 15:40
  I
• 15:40
  remember
• 15:41
  hearing
• 15:41
  from
• 15:41
  someone
• 15:42
  who
• 15:42
  was
• 15:42
  doing
• 15:42
  my
• 15:42
  growth
• 15:43
  coaching
• 15:43
  certification
• 15:44
  was
• 15:44
  that
• 15:45
  when
• 15:45
  I
• 15:45
  talk
• 15:45
  about
• 15:46
  the
• 15:46
  fact
• 15:46
  that
• 15:47
  even
• 15:48
  if
• 15:48
  you
• 15:48
  are
• 15:48
  in
• 15:48
  your
• 15:49
  worst
• 15:49
  mindset,
• 15:50
  your
• 15:51
  worst
• 15:52
  part
• 15:52
  of
• 15:52
  your
• 15:52
  journey
• 15:53
  in
• 15:53
  life,
• 15:54
  you
• 15:54
  still
• 15:54
  can
• 15:55
  be
• 15:55
  loved.
• 15:55
  And
• 15:56
  you
• 15:56
  can
• 15:56
  still
• 15:56
  love.
• 15:58
  Often
• 15:58
  the
• 15:59
  person
• 16:00
  will
• 16:00
  feel
• 16:00
  that
• 16:01
  until
• 16:01
  they
• 16:02
  have
• 16:02
  created
• 16:03
  that
• 16:03
  perfection,
• 16:04
  that
• 16:04
  Persona,
• 16:05
  that
• 16:06
  person
• 16:06
  that
• 16:07
  they
• 16:07
  want
• 16:07
  to
• 16:07
  be
• 16:07
  or
• 16:08
  got
• 16:08
  themselves
• 16:08
  into
• 16:09
  a
• 16:09
  more
• 16:09
  positive
• 16:10
  place,
• 16:10
  that
• 16:10
  that's
• 16:11
  only
• 16:11
  the
• 16:11
  time
• 16:11
  they
• 16:11
  can
• 16:12
  be
• 16:12
  loved.
• 16:12
  But
• 16:13
  you
• 16:13
  can
• 16:13
  be
• 16:13
  loved
• 16:13
  at
• 16:13
  any
• 16:14
  point
• 16:14
  in
• 16:14
  your
• 16:14
  life,
• 16:14
  and
• 16:15
  you
• 16:15
  can
• 16:15
  give
• 16:15
  love.
• 16:16
  So
• 16:17
  what
• 16:17
  we're
• 16:18
  working
• 16:18
  on
• 16:18
  here,
• 16:19
  always
• 16:19
  as
• 16:20
  founders,
• 16:20
  is
• 16:20
  that,
• 16:21
  you
• 16:21
  know,
• 16:21
  health,
• 16:21
  wealth,
• 16:22
  and
• 16:22
  happiness
• 16:22
  are
• 16:23
  the
• 16:23
  three
• 16:23
  fundamentals.
• 16:24
  And
• 16:25
  there
• 16:25
  is
• 16:25
  no
• 16:26
  such
• 16:26
  thing
• 16:26
  as
• 16:27
  balance.
• 16:27
  You
• 16:27
  know,
• 16:28
  we
• 16:28
  won't
• 16:28
  get
• 16:28
  it
• 16:28
  right
• 16:29
  every
• 16:29
  day.
• 16:30
  Sometimes
• 16:30
  family
• 16:31
  life
• 16:31
  wins,
• 16:31
  sometimes
• 16:32
  business
• 16:32
  wins.
• 16:33
  And
• 16:33
  we'd
• 16:33
  be
• 16:34
  fools
• 16:34
  to
• 16:34
  try
• 16:34
  and
• 16:35
  embrace
• 16:35
  the
• 16:35
  fact
• 16:35
  that
• 16:36
  we
• 16:36
  can
• 16:36
  control
• 16:36
  that
• 16:37
  we
• 16:37
  can't.
• 16:37
  80%
• 16:38
  of
• 16:38
  the
• 16:38
  time,
• 16:39
  we
• 16:39
  will
• 16:40
  win,
• 16:40
  but
• 16:40
  there'll
• 16:40
  be
• 16:40
  20%
• 16:41
  of
• 16:41
  the
• 16:41
  time
• 16:42
  that
• 16:42
  success
• 16:43
  barriers
• 16:43
  get
• 16:43
  in
• 16:44
  the
• 16:44
  way.
• 16:44
  False
• 16:44
  beliefs.
• 16:45
  We
• 16:45
  bring
• 16:45
  out
• 16:46
  things
• 16:46
  from
• 16:47
  our
• 16:47
  unconscious,
• 16:48
  not
• 16:48
  necessarily
• 16:49
  our
• 16:49
  subconscious,
• 16:50
  that
• 16:50
  rise
• 16:51
  because
• 16:51
  we're
• 16:52
  dealing
• 16:52
  with
• 16:52
  a
• 16:52
  certain
• 16:53
  situation.
• 16:53
  We
• 16:54
  might
• 16:54
  have
• 16:55
  a
• 16:55
  complete
• 16:56
  challenge
• 16:57
  or
• 16:57
  we'll
• 16:57
  be
• 16:57
  knocked
• 16:58
  down
• 16:58
  by
• 16:58
  something
• 16:58
  in
• 16:58
  our
• 16:58
  business,
• 16:59
  but
• 16:59
  we'll
• 16:59
  get
• 17:00
  back
• 17:00
  up.
• 17:00
  We'll
• 17:00
  build
• 17:01
  that
• 17:01
  resilience.
• 17:02
  And
• 17:02
  sometimes
• 17:02
  it
• 17:03
  feels
• 17:03
  difficult,
• 17:03
  but
• 17:04
  I
• 17:04
  promise
• 17:04
  you,
• 17:05
  every
• 17:05
  24
• 17:05
  hours
• 17:06
  is
• 17:07
  a
• 17:07
  completely
• 17:07
  different
• 17:08
  time
• 17:08
  zone.
• 17:09
  Everything
• 17:09
  can
• 17:10
  feel
• 17:10
  different.
• 17:10
  Lots
• 17:11
  of
• 17:11
  things
• 17:11
  can
• 17:11
  change.
• 17:12
  And
• 17:13
  then,
• 17:13
  number
• 17:13
  three,
• 17:13
  refusing
• 17:14
  to
• 17:14
  build
• 17:14
  scalable
• 17:15
  pathways
• 17:16
  like
• 17:16
  licensing
• 17:17
  or
• 17:17
  reselling
• 17:18
  or
• 17:19
  repeatable
• 17:20
  models.
• 17:20
  You
• 17:21
  know,
• 17:21
  you
• 17:21
  have
• 17:21
  to
• 17:21
  be
• 17:21
  dynamic
• 17:22
  in
• 17:22
  business,
• 17:22
  and
• 17:23
  you
• 17:23
  have
• 17:23
  to
• 17:23
  be
• 17:23
  open
• 17:24
  to
• 17:24
  change.
• 17:25
  And
• 17:25
  you
• 17:25
  have
• 17:25
  to
• 17:26
  get
• 17:26
  into,
• 17:27
  you
• 17:27
  know,
• 17:27
  growth,
• 17:28
  which
• 17:28
  is
• 17:28
  not
• 17:29
  the
• 17:29
  problem.
• 17:29
  The
• 17:29
  CEO
• 17:30
  is
• 17:30
  the
• 17:30
  blocker.
• 17:31
  The
• 17:31
  CEO
• 17:31
  is
• 17:31
  the
• 17:31
  bottleneck.
• 17:32
  The
• 17:32
  CEO
• 17:33
  is
• 17:33
  the
• 17:33
  success
• 17:33
  barrier.
• 17:34
  And
• 17:34
  we
• 17:34
  have
• 17:34
  to
• 17:34
  own
• 17:34
  it,
• 17:35
  drop
• 17:35
  the
• 17:36
  ego,
• 17:36
  take
• 17:36
  responsibility,
• 17:37
  and
• 17:37
  decide
• 17:38
  to
• 17:38
  do
• 17:38
  something.
• 17:38
  About
• 17:39
  it.
• 17:39
  Because
• 17:40
  leadership
• 17:41
  is
• 17:41
  about
• 17:42
  ownership,
• 17:43
  driving
• 17:43
  the
• 17:44
  ship,
• 17:44
  reading
• 17:45
  the
• 17:45
  data,
• 17:46
  and
• 17:46
  being
• 17:47
  willing
• 17:47
  to
• 17:47
  change
• 17:47
  direction
• 17:48
  when
• 17:48
  something
• 17:49
  isn't
• 17:50
  working.
• 17:51
  And
• 17:52
  you
• 17:52
  need
• 17:52
  to
• 17:52
  stop
• 17:52
  pushing
• 17:53
  dead
• 17:53
  strategies
• 17:54
  if
• 17:54
  something
• 17:54
  isn't
• 17:55
  working
• 17:55
  and
• 17:56
  stop
• 17:56
  forcing
• 17:57
  offers
• 17:57
  that
• 17:57
  the
• 17:57
  market
• 17:58
  has
• 17:58
  already
• 17:58
  rejected.
• 18:00
  Momentum
• 18:01
  doesn't
• 18:01
  come
• 18:01
  from
• 18:01
  stubbornness,
• 18:03
  it
• 18:03
  comes
• 18:03
  from
• 18:04
  responsiveness.
• 18:05
  And
• 18:06
  ideas
• 18:06
  don't
• 18:06
  create
• 18:07
  income,
• 18:08
  action
• 18:08
  does.
• 18:09
  So
• 18:09
  you
• 18:09
  need
• 18:10
  solid
• 18:10
  lead
• 18:11
  generation,
• 18:11
  you
• 18:11
  need
• 18:12
  a
• 18:12
  clear
• 18:13
  process,
• 18:13
  a
• 18:13
  clear
• 18:14
  sales
• 18:14
  process,
• 18:15
  and
• 18:15
  you
• 18:15
  need
• 18:15
  to
• 18:16
  be
• 18:16
  involved
• 18:16
  in
• 18:16
  conversion.
• 18:17
  I
• 18:17
  do
• 18:18
  not
• 18:18
  know
• 18:18
  one
• 18:18
  business
• 18:19
  that
• 18:19
  I
• 18:19
  have
• 18:19
  created
• 18:20
  a
• 18:20
  lead
• 18:20
  generation
• 18:21
  and
• 18:21
  sales
• 18:21
  system
• 18:22
  for
• 18:22
  that
• 18:22
  isn't
• 18:22
  absolutely
• 18:23
  scaling
• 18:24
  and
• 18:24
  smashing
• 18:25
  it.
• 18:25
  It's
• 18:25
  impossible.
• 18:27
  So
• 18:27
  you
• 18:27
  need
• 18:28
  to
• 18:28
  be
• 18:29
  thinking
• 18:29
  about
• 18:30
  what
• 18:30
  is
• 18:30
  the
• 18:30
  gap
• 18:31
  in
• 18:31
  your
• 18:31
  business.
• 18:31
  And
• 18:31
  I
• 18:32
  promise
• 18:32
  you
• 18:32
  this,
• 18:33
  if
• 18:33
  those
• 18:34
  three
• 18:34
  things
• 18:34
  are
• 18:34
  nailed,
• 18:35
  you
• 18:35
  cannot
• 18:36
  fail.
• 18:37
  Yes,
• 18:37
  processes
• 18:38
  and
• 18:38
  systems
• 18:38
  matter,
• 18:39
  but
• 18:39
  not
• 18:39
  before
• 18:40
  cash.
• 18:40
  So
• 18:41
  you
• 18:41
  need
• 18:41
  to
• 18:41
  get
• 18:41
  the
• 18:42
  money
• 18:42
  flowing,
• 18:42
  create
• 18:43
  results,
• 18:43
  deliver
• 18:44
  exceptional
• 18:44
  experiences,
• 18:45
  and
• 18:45
  then
• 18:45
  go
• 18:46
  back
• 18:46
  and
• 18:46
  tidy
• 18:47
  up
• 18:47
  the
• 18:47
  trail
• 18:47
  that
• 18:47
  you
• 18:47
  left
• 18:48
  behind.
• 18:48
  Because
• 18:49
  business
• 18:50
  is
• 18:50
  messy,
• 18:50
  it's
• 18:51
  chaotic.
• 18:51
  And
• 18:52
  if
• 18:52
  we're
• 18:52
  honest,
• 18:53
  that's
• 18:53
  what
• 18:54
  entre.
• 18:56
  And
• 18:56
  if
• 18:56
  we're
• 18:56
  honest,
• 18:57
  we
• 18:58
  say
• 18:58
  we
• 18:58
  want
• 18:59
  calm.
• 18:59
  But
• 19:00
  growth
• 19:01
  energy
• 19:02
  is
• 19:02
  uncomfortable
• 19:03
  by
• 19:03
  nature.
• 19:04
  And
• 19:04
  deep
• 19:05
  down,
• 19:05
  we
• 19:06
  love
• 19:06
  the
• 19:06
  challenge,
• 19:06
  we
• 19:07
  love
• 19:07
  the
• 19:07
  stress
• 19:08
  and
• 19:09
  the
• 19:09
  stretch,
• 19:10
  we
• 19:10
  love
• 19:10
  proving
• 19:11
  ourselves.
• 19:13
  And
• 19:13
  success
• 19:13
  tastes
• 19:14
  sweeter
• 19:14
  when
• 19:15
  we
• 19:15
  earn
• 19:15
  it.
• 19:16
  When
• 19:16
  you
• 19:16
  sprint,
• 19:17
  then
• 19:17
  rest,
• 19:17
  recharge,
• 19:18
  and
• 19:18
  go
• 19:19
  again.
• 19:20
  So
• 19:20
  let
• 19:20
  me
• 19:20
  ask
• 19:20
  you
• 19:21
  this.
• 19:21
  Could
• 19:22
  you
• 19:22
  make
• 19:23
  an
• 19:23
  extra
• 19:23
  100k
• 19:24
  in
• 19:24
  the
• 19:24
  next
• 19:24
  90
• 19:24
  days?
• 19:25
  The
• 19:26
  answer,
• 19:26
  yes,
• 19:27
  you
• 19:27
  absolutely
• 19:28
  could.
• 19:28
  This
• 19:29
  is
• 19:29
  called
• 19:29
  temporal
• 19:30
  discounting.
• 19:31
  And
• 19:31
  compressing
• 19:32
  timelines
• 19:33
  and
• 19:33
  consciously
• 19:33
  attaching
• 19:34
  to
• 19:34
  actions,
• 19:35
  not
• 19:35
  outcomes.
• 19:36
  So
• 19:36
  every
• 19:36
  minute,
• 19:37
  every
• 19:37
  hour,
• 19:37
  every
• 19:38
  day,
• 19:38
  every
• 19:38
  week,
• 19:39
  one
• 19:39
  question.
• 19:40
  Only
• 19:40
  in
• 19:40
  your
• 19:40
  mind
• 19:41
  does
• 19:41
  this
• 19:42
  move
• 19:43
  me
• 19:43
  closer
• 19:43
  to
• 19:44
  the
• 19:44
  goal.
• 19:45
  You've
• 19:45
  done
• 19:45
  this
• 19:46
  before
• 19:46
  and
• 19:47
  you
• 19:47
  really
• 19:47
  have.
• 19:48
  When
• 19:48
  you
• 19:48
  were
• 19:48
  a
• 19:49
  kid
• 19:49
  and
• 19:49
  you
• 19:49
  wanted
• 19:50
  something
• 19:50
  badly
• 19:51
  enough,
• 19:51
  you
• 19:51
  made
• 19:52
  it
• 19:52
  happen.
• 19:52
  You
• 19:52
  found
• 19:53
  a
• 19:53
  way.
• 19:53
  You
• 19:54
  pulled
• 19:54
  out
• 19:54
  all
• 19:54
  the
• 19:54
  stops.
• 19:56
  Because
• 19:56
  desire
• 19:57
  plus
• 19:57
  belief
• 19:58
  plus
• 19:58
  action
• 19:59
  always
• 19:59
  wins.
• 20:00
  And
• 20:00
  I
• 20:01
  know
• 20:01
  this
• 20:01
  is
• 20:01
  controversial,
• 20:02
  I
• 20:02
  know.
• 20:03
  And
• 20:03
  yes,
• 20:03
  I
• 20:03
  talk
• 20:04
  about
• 20:04
  money
• 20:04
  a
• 20:05
  lot,
• 20:05
  but
• 20:05
  money
• 20:06
  is
• 20:07
  fuel.
• 20:08
  Fuel
• 20:08
  for
• 20:08
  freedom,
• 20:09
  fuel
• 20:09
  for
• 20:10
  impact,
• 20:10
  fuel
• 20:11
  for
• 20:11
  the
• 20:11
  life
• 20:12
  you
• 20:12
  actually
• 20:12
  want
• 20:12
  to
• 20:13
  live,
• 20:13
  and
• 20:13
  fuel
• 20:14
  to
• 20:15
  give
• 20:15
  the
• 20:15
  greater
• 20:16
  good
• 20:16
  to
• 20:16
  the
• 20:16
  world
• 20:16
  as
• 20:16
  a
• 20:17
  whole.
• 20:17
  There
• 20:17
  can
• 20:17
  be
• 20:17
  a
• 20:18
  bigger
• 20:18
  vision
• 20:18
  other
• 20:18
  than
• 20:19
  just
• 20:19
  profit.
• 20:20
  And
• 20:20
  I've
• 20:20
  worked
• 20:21
  with
• 20:21
  thousands
• 20:21
  of
• 20:21
  founders
• 20:22
  who
• 20:23
  now
• 20:23
  have
• 20:24
  100k
• 20:24
  plus
• 20:25
  months
• 20:25
  consistently.
• 20:27
  So
• 20:27
  if
• 20:27
  that's
• 20:27
  what
• 20:27
  you
• 20:28
  want
• 20:28
  and
• 20:29
  you're
• 20:29
  done
• 20:30
  trying
• 20:30
  to
• 20:30
  figure
• 20:30
  out
• 20:31
  a
• 20:31
  loan,
• 20:31
  well,
• 20:32
  come
• 20:32
  talk
• 20:32
  to
• 20:32
  me,
• 20:32
  because
• 20:33
  honestly,
• 20:34
  I
• 20:34
  have
• 20:35
  made
• 20:35
  every
• 20:35
  mistake
• 20:36
  so
• 20:36
  you
• 20:36
  don't
• 20:36
  have
• 20:36
  to.
• 20:37
  I
• 20:37
  can
• 20:38
  literally
• 20:38
  fast
• 20:38
  track
• 20:39
  you
• 20:39
  past
• 20:39
  the
• 20:39
  pitfalls
• 20:41
  and
• 20:41
  you
• 20:41
  get
• 20:41
  your
• 20:41
  mind
• 20:42
  into
• 20:42
  money
• 20:42
  making.
• 20:43
  And
• 20:43
  I
• 20:43
  can
• 20:44
  do
• 20:44
  that.
• 20:44
  Faster
• 20:45
  than
• 20:45
  you
• 20:45
  can
• 20:45
  say,
• 20:45
  100k
• 20:46
  months.
• 20:47
  Because
• 20:48
  this
• 20:48
  is
• 20:48
  what
• 20:48
  happens
• 20:48
  when
• 20:49
  millionaire
• 20:49
  mindset
• 20:50
  meets
• 20:50
  scaling
• 20:51
  strategy.
• 20:52
  And
• 20:52
  when
• 20:52
  you
• 20:52
  learn
• 20:52
  from
• 20:53
  someone
• 20:53
  who's
• 20:53
  done
• 20:53
  it
• 20:54
  repeatedly
• 20:55
  for
• 20:56
  others
• 20:56
  and
• 20:56
  across
• 20:57
  their
• 20:57
  own
• 20:57
  businesses,
• 20:58
  you
• 20:59
  tend
• 20:59
  to
• 20:59
  get
• 20:59
  quicker
• 21:00
  results.
• 21:00
  Right?
• 21:01
  And
• 21:01
  you
• 21:01
  know
• 21:01
  where
• 21:02
  to
• 21:02
  find
• 21:02
  me.
• 21:02
  You
• 21:03
  do.
• 21:03
  So
• 21:04
  come
• 21:04
  talk.
• 21:05
  Follow
• 21:05
  me
• 21:05
  on
• 21:06
  Instagram
• 21:06
  @Dawn
• 21:07
  McGrewer
• 21:07
  or
• 21:07
  come
• 21:08
  onto
• 21:08
  Dawn
• 21:09
  McGrew.com,
• 21:10
  book
• 21:10
  a
• 21:10
  call.
• 21:11
  Let's
• 21:11
  chat.
• 21:11
  Let's
• 21:12
  make
• 21:12
  it
• 21:12
  happen.
• 21:13
  And
• 21:13
  if
• 21:13
  there's
• 21:13
  one
• 21:14
  thing
• 21:14
  that
• 21:14
  you
• 21:14
  leave
• 21:15
  this
• 21:15
  podcast
• 21:15
  from
• 21:16
  is
• 21:17
  knowing
• 21:18
  that
• 21:18
  wherever
• 21:19
  you
• 21:19
  are
• 21:19
  in
• 21:19
  your
• 21:20
  journey
• 21:20
  right
• 21:20
  now,
• 21:20
  it
• 21:21
  doesn't
• 21:21
  matter.
• 21:22
  But
• 21:22
  90
• 21:22
  days
• 21:23
  from
• 21:23
  now,
• 21:24
  what
• 21:24
  would
• 21:24
  it
• 21:24
  feel
• 21:25
  like
• 21:25
  adding
• 21:26
  an
• 21:26
  extra
• 21:26
  100k?
• 21:28
  What
• 21:29
  would
• 21:29
  it
• 21:29
  feel
• 21:29
  like
• 21:30
  adding
• 21:30
  an
• 21:30
  extra
• 21:30
  100k
• 21:31
  every
• 21:31
  90
• 21:31
  days?
• 21:33
  What
• 21:33
  does
• 21:33
  that
• 21:33
  money
• 21:34
  mean
• 21:34
  to
• 21:34
  you?
• 21:35
  And
• 21:35
  I
• 21:35
  really
• 21:35
  want
• 21:35
  you
• 21:35
  to
• 21:36
  imagine
• 21:36
  this
• 21:36
  because
• 21:37
  money
• 21:38
  is
• 21:38
  emotional
• 21:39
  and
• 21:39
  money
• 21:39
  does
• 21:39
  give
• 21:40
  different
• 21:41
  opportunities,
• 21:42
  and
• 21:42
  money
• 21:42
  gives
• 21:43
  a
• 21:43
  lot
• 21:43
  of
• 21:43
  choice,
• 21:43
  but
• 21:44
  it
• 21:44
  also
• 21:44
  reduces
• 21:45
  a
• 21:45
  lot
• 21:45
  of
• 21:45
  stress
• 21:46
  and
• 21:47
  gives
• 21:47
  a
• 21:47
  lot
• 21:47
  of
• 21:47
  headspace,
• 21:48
  freedom
• 21:49
  and
• 21:49
  creativity.
• 21:51
  So
• 21:51
  think
• 21:51
  about
• 21:51
  what
• 21:51
  you
• 21:52
  want
• 21:52
  today
• 21:53
  and
• 21:54
  make
• 21:54
  that
• 21:54
  change
• 21:55
  and
• 21:56
  join
• 21:56
  me
• 21:56
  on
• 21:56
  next
• 21:57
  week's
• 21:57
  podcast.