Latest / Recoded / From Self-Doubt to 14 Clients in 30 Days: My Identity Shift
Transcript
- 0:00SPEAKER_00: Welcome to Recoded.
- 0:01SPEAKER_00: I'm Sheree,
- 0:02SPEAKER_00: an identity wealth mentor and every week we're diving into conversations
- 0:07SPEAKER_00: that help ambitious women stop living from fear,
- 0:11SPEAKER_00: uncertainty, self-doubt and old conditioning.
- 0:15SPEAKER_00: So they start becoming the woman who embodies her next level of certainty,
- 0:20SPEAKER_00: self-trust, confidence and wealth.
- 0:23SPEAKER_00: After 14 years and running multiple six-figure businesses,
- 0:27SPEAKER_00: I've learned your life does not change when you work harder
- 0:32SPEAKER_00: or you change strategies every week.
- 0:35SPEAKER_00: It changes when you change the subconscious limiting beliefs
- 0:39SPEAKER_00: that have you receiving your current results in life.
- 0:42SPEAKER_00: And not just in business either, in all areas, relationships, health, everything.
- 0:49SPEAKER_00: So through powerful conversations,
- 0:52SPEAKER_00: client transformation stories and practical tools you can implement
- 0:56SPEAKER_00: into your life now,
- 0:58SPEAKER_00: we'll explore what it really takes to create more confidence,
- 1:02SPEAKER_00: more self-trust, more wealth from the inside out.
- 1:07SPEAKER_00: So if you're ready to stop waiting for your next level and start becoming her,
- 1:12SPEAKER_00: you're in the right place, my love.
- 1:14SPEAKER_00: Let's dive in.
- 1:18SPEAKER_00: Two years ago I was looking successful on the outside but I didn't feel successful
- 1:25SPEAKER_00: on the inside.
- 1:27SPEAKER_00: Now on paper I had all the things that were supposed to mean I'd made it.
- 1:32SPEAKER_00: I had all my coaching certifications.
- 1:35SPEAKER_00: I'd been celebrated on stages in New Zealand as a top income earner in my affiliate business.
- 1:42SPEAKER_00: And I'd achieved what felt like the ultimate goal back then, which was 10k months.
- 1:50SPEAKER_00: Now I was also making six figures through my yachting career alongside my coaching
- 1:54SPEAKER_00: and my affiliate income.
- 1:56SPEAKER_00: So from the outside,
- 1:58SPEAKER_00: it looked like I was doing really well
- 2:00SPEAKER_00: and it looked like I was living this perfect Instagram life.
- 2:03SPEAKER_00: But internally...
- 2:05SPEAKER_00: The truth is that I felt afraid to be fully seen.
- 2:09SPEAKER_00: I was doubting myself all the time.
- 2:12SPEAKER_00: I was second guessing every freaking decision.
- 2:16SPEAKER_00: And deep down I knew that I wanted to go all in on my coaching.
- 2:24SPEAKER_00: And I'd been dabbling in my coaching for about three years.
- 2:28SPEAKER_00: And when I finally had the space to take on more clients, something was blocking me.
- 2:35SPEAKER_00: Now I couldn't quite put my finger on what it was.
- 2:38SPEAKER_00: You know, I'd go to write a launch post and then I'd second guess it.
- 2:43SPEAKER_00: I'd rewrite it over and over again trying to get it perfect.
- 2:48SPEAKER_00: I'd question whether it was good enough and I'd definitely question whether I was good enough.
- 2:54SPEAKER_00: I started to like wonder and tell myself like who's going to actually pay me this
- 2:59SPEAKER_00: for my coaching and And you know,
- 3:02SPEAKER_00: most of the time with all the posts and videos I created,
- 3:05SPEAKER_00: I wouldn't actually be posting them.
- 3:08SPEAKER_00: And maybe you've caught yourself doing the same.
- 3:12SPEAKER_00: And I also started to notice that I had this deep belief inside my subconscious
- 3:18SPEAKER_00: that I wasn't really worthy of receiving anything more than 10K months
- 3:24SPEAKER_00: without working incredibly hard for it.
- 3:27SPEAKER_00: Because somewhere underneath everything,
- 3:31SPEAKER_00: deep in the subconscious,
- 3:33SPEAKER_00: I believe that making like more and more money meant working harder.
- 3:39SPEAKER_00: And maybe you've felt those alarm bells go off inside your head of like,
- 3:44SPEAKER_00: oh no, I'll have to work so hard for that when you set a money goal too.
- 3:49SPEAKER_00: And you know what's really interesting is that
- 3:53SPEAKER_00: when these alarm bells were going off,
- 3:55SPEAKER_00: when I was doubting myself and second-guessing, I wasn't new to inner work.
- 4:02SPEAKER_00: I was already doing all the things.
- 4:04SPEAKER_00: I was journaling every day,
- 4:07SPEAKER_00: literally until my hand cramped with prompts like, I am receiving messages.
- 4:12SPEAKER_00: 20K on or before the 23rd of December,
- 4:17SPEAKER_00: I was like looking in the mirror telling myself I'm worthy,
- 4:21SPEAKER_00: I'm good enough, I'm seen as a leader.
- 4:24SPEAKER_00: I was investing thousands in mindset mentorships.
- 4:29SPEAKER_00: And, you know,
- 4:30SPEAKER_00: after doing those kind of pieces of inner work,
- 4:33SPEAKER_00: I'd get this amazing motivational high after doing it.
- 4:37SPEAKER_00: I'd feel good.
- 4:38SPEAKER_00: I'd feel empowered.
- 4:40SPEAKER_00: I'd feel confident.
- 4:42SPEAKER_00: And I just felt convinced that everything was about to change.
- 4:47SPEAKER_00: But then I'd wake up the next day and I was back to second guessing myself again.
- 4:53SPEAKER_00: I'd feel 10 steps behind again.
- 4:57SPEAKER_00: It was like this constant push-pull with that kind of inner work.
- 5:02SPEAKER_00: You know,
- 5:03SPEAKER_00: I'd be back to the same patterns of second guessing and procrastination,
- 5:07SPEAKER_00: back into the same doubts and back into
- 5:10SPEAKER_00: the same fear around putting myself out there.
- 5:15SPEAKER_00: And I had absolutely no idea what was happening because I said I was doing the work.
- 5:21SPEAKER_00: I was doing the mindset work.
- 5:23SPEAKER_00: I was learning the strategies.
- 5:26SPEAKER_00: So I started to question like why wasn't I becoming more confident?
- 5:30SPEAKER_00: Why wasn't my income becoming more consistent?
- 5:34SPEAKER_00: And why didn't I still trust myself after all these years and so much money
- 5:40SPEAKER_00: that I'd invested in myself?
- 5:43SPEAKER_00: And looking back at that time now,
- 5:45SPEAKER_00: I realized that it wasn't that I was lacking effort or that I was lacking knowledge
- 5:51SPEAKER_00: and I definitely wasn't lacking strategy.
- 5:54SPEAKER_00: I was just so focused on trying to change the outside world
- 5:59SPEAKER_00: without changing what was happening internally with my subconscious mind.
- 6:04SPEAKER_00: And I was not working on the woman behind the business.
- 6:09SPEAKER_00: And I also didn't understand how to actually get to the root of the beliefs
- 6:14SPEAKER_00: and patterns that were driving my behavior.
- 6:18SPEAKER_00: I didn't even know it was a thing.
- 6:21SPEAKER_00: And maybe you're listening now too and you're thinking, well,
- 6:24SPEAKER_00: why does it even matter if I don't get to the root cause,
- 6:26SPEAKER_00: the root cause of my beliefs?
- 6:29SPEAKER_00: And I'll get to that soon.
- 6:31SPEAKER_00: But naturally, I just thought it must be my strategy.
- 6:34SPEAKER_00: And of course, what do we do as women entrepreneurs when the strategy isn't working?
- 6:39SPEAKER_00: Well, I know what I was doing.
- 6:41SPEAKER_00: I was working harder.
- 6:43SPEAKER_00: I was on my laptop all day.
- 6:44SPEAKER_00: I was creating content,
- 6:47SPEAKER_00: creating funnels,
- 6:49SPEAKER_00: changing up my messaging,
- 6:51SPEAKER_00: switching up my strategy every month,
- 6:54SPEAKER_00: posting every day, having more conversations, just trying thing after thing.
- 7:02SPEAKER_00: And I'd finished the day at 5pm and that was on a good day.
- 7:06SPEAKER_00: Sometimes it was 9.
- 7:07SPEAKER_00: And I'd realised I'd barely left my desk in my apartment in Bali.
- 7:13SPEAKER_00: I'd only left my desk during the day to get a drink or some food.
- 7:19SPEAKER_00: It turns out that I was working harder and harder because somewhere inside of me,
- 7:24SPEAKER_00: deep in my subconscious,
- 7:26SPEAKER_00: I still believed that harder work was what would create the result I wanted too.
- 7:32SPEAKER_00: And ironically, I was reinforcing the exact belief that was keeping myself stuck.
- 7:38SPEAKER_00: I was proving to myself, see if you want more, you have to work harder.
- 7:44SPEAKER_00: And I didn't realize at the time, but that 10K level wasn't just an income goal I had achieved.
- 7:51SPEAKER_00: It'd become an identity ceiling.
- 7:54SPEAKER_00: It was the level of success I knew how to create,
- 7:57SPEAKER_00: the level I knew how to hold and anything beyond that felt unfamiliar
- 8:04SPEAKER_00: and it actually felt a little bit unsafe.
- 8:07SPEAKER_00: And maybe you felt the same,
- 8:09SPEAKER_00: especially when it comes to setting like an income or an impact goal that feels
- 8:15SPEAKER_00: a bit like edgy, a bit of a stretch.
- 8:17SPEAKER_00: It just feels too unfamiliar.
- 8:19SPEAKER_00: It doesn't feel safe.
- 8:22SPEAKER_00: And that's what was happening with me.
- 8:24SPEAKER_00: And somewhere underneath all the goals, there was still that belief.
- 8:28SPEAKER_00: If I want more, I'm going to have to work a lot harder for this.
- 8:33SPEAKER_00: And then everything shifted.
- 8:37SPEAKER_00: A few years ago,
- 8:38SPEAKER_00: one of my beautiful,
- 8:40SPEAKER_00: beautiful mentors,
- 8:42SPEAKER_00: in fact,
- 8:42SPEAKER_00: my first ever business mentor, invited me to an event in Sydney called NTT Prack.
- 8:51SPEAKER_00: That was the moment everything started to shift.
- 8:54SPEAKER_00: Now at that event, I learned about timeline therapy and I experienced it for myself.
- 9:03SPEAKER_00: And that was the first time I ever experienced what it felt like to work with
- 9:07SPEAKER_00: the actual root cause of a belief rather than just trying to think my way out of it.
- 9:14SPEAKER_00: It was insane.
- 9:17SPEAKER_00: Now, me and my partner,
- 9:18SPEAKER_00: we worked with beliefs that I had running underneath the surface,
- 9:22SPEAKER_00: like I'm not good enough,
- 9:23SPEAKER_00: I'm not worthy, and also patterns like self-sabotage and procrastination.
- 9:30SPEAKER_00: And something within me changed that day.
- 9:34SPEAKER_00: And I see this a lot in my clients now too.
- 9:37SPEAKER_00: Now I walked out of that event in Sydney with a level of confidence and conviction
- 9:43SPEAKER_00: that I genuinely had never experienced before.
- 9:48SPEAKER_00: It was absolutely life-changing.
- 9:51SPEAKER_00: And it wasn't that all of a sudden I had a brand new strategy.
- 9:55SPEAKER_00: I didn't have some secret hack and I hadn't suddenly become more talented
- 10:02SPEAKER_00: or skillful in my business.
- 10:06SPEAKER_00: It's what had shifted internally in me.
- 10:09SPEAKER_00: You see, my identity had shifted.
- 10:13SPEAKER_00: And because my identity shifted, I The actions I was taking started to change.
- 10:19SPEAKER_00: So I went home and I finally did the post relaunching my coaching.
- 10:24SPEAKER_00: Within 24 hours, I'd signed two clients.
- 10:27SPEAKER_00: Within 30 days, I had 14 new clients.
- 10:31SPEAKER_00: And within 30 days, I'd done a 19.5K launch.
- 10:36SPEAKER_00: And this was really the moment I understood something that completely changed
- 10:40SPEAKER_00: the way I approached business.
- 10:43SPEAKER_00: It was not my strategy that needed endless tweaking.
- 10:48SPEAKER_00: It was the subconscious reprogramming underneath the strategy because when
- 10:53SPEAKER_00: that changed,
- 10:55SPEAKER_00: my identity changed and when my identity changed,
- 10:58SPEAKER_00: my actions changed and then of course when my actions changed,
- 11:03SPEAKER_00: the results changed and And this wasn't about forcing myself
- 11:08SPEAKER_00: to become more confident.
- 11:10SPEAKER_00: It wasn't about pretending to be confident or any fake it till you make it vibes.
- 11:15SPEAKER_00: I actually finally felt confident.
- 11:18SPEAKER_00: I felt finally safe to be seen.
- 11:21SPEAKER_00: And I finally trusted my intuition.
- 11:25SPEAKER_00: And it definitely wasn't that I was convincing myself to take more action.
- 11:29SPEAKER_00: The action just became easier.
- 11:34SPEAKER_00: And it definitely wasn't that I was working harder.
- 11:37SPEAKER_00: I just finally stopped needing to create success through the same level
- 11:41SPEAKER_00: of struggle I'd experienced in the past.
- 11:45SPEAKER_00: And this is why I talk so much about identity beliefs and subconscious patterns in my work.
- 11:53SPEAKER_00: Because I know what it's like to be a woman who looks successful on the outside and
- 11:58SPEAKER_00: But internally she wonders, why can't I get myself to the next level?
- 12:05SPEAKER_00: Why am I second guessing myself?
- 12:08SPEAKER_00: Why do I know I'm more capable of more but I can't seem to get there?
- 12:15SPEAKER_00: Why does everything feel like it has to be so hard?
- 12:19SPEAKER_00: And if that's you, I want you to know something, my love.
- 12:23SPEAKER_00: It's absolutely not that you aren't capable.
- 12:27SPEAKER_00: And you don't really need another strategy.
- 12:30SPEAKER_00: You may be simply trying to create a new level of success from an identity
- 12:35SPEAKER_00: that was built around your old one.
- 12:40SPEAKER_00: And that's what the biggest shift for me was.
- 12:43SPEAKER_00: I stopped asking myself questions like, what else do I need to do?
- 12:48SPEAKER_00: What more can I do?
- 12:49SPEAKER_00: And I started asking myself, who do I get to become?
- 12:56SPEAKER_00: Because the next level is not about doing more.
- 12:59SPEAKER_00: It's about becoming the woman who no longer needs to work and push and shove
- 13:04SPEAKER_00: and second guess herself in order to create what she wants.
- 13:08SPEAKER_00: And that is really where my work began.
- 13:12SPEAKER_00: Hey, my love, thank you so much for tuning into today's episode of Recoded.
- 13:18SPEAKER_00: Now, if you loved it, feel free to share it with another woman who you know this would inspire.
- 13:24SPEAKER_00: Sending you all so much love, and I'll see you wherever we are connected.
- 13:29SPEAKER_00: And if we're not connected already, make sure to follow me at shereeann.co.
- 13:35SPEAKER_00: I'd love to hear your takeaways and breakthroughs from this week's episode.