How did we get here? What’s with Holmes ‘stache? - Ruthless Q&A
🎙️ We kick off our Christmas Day Q&A by answering the burning questions from the audience. We talk through how our careers actually started, how campaign instincts and comms muscle turn into real-world wins, and why the Progrum isn’t just “four guys with microphones,” but four guys who’ve lived the jobs we talk about.
⚡ Then, how the sausage gets made: how messages spread, why creativity beats policy-speak, and how the right phrase at the right moment can take over the conversation. We also talk about the early internet era in politics—how it worked, why it mattered, and what separated the…
The skinny
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