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Latest / Affiliate Marketing For Lenders

E002 - The Game

Episode 002: In this episode, we describe affiliate marketing for lenders with tangible examples. From there, we talk through the dynamics of the affiliate game and how affiliate partnerships are structured. This provides a baseline 101 for anyone unfamiliar with the topic, and a recap for those who are more familiar with this space.

Additionally, we discuss:

What mindset to bring to the game

Our super-lever: approval rate

Notes for performance marketers new to affiliates

Timestamps:

(00:00) Introduction (01:04) Exploring Affiliate Coverage In Google Results

(03:15) Behind the Scenes of…

The skinny

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