Latest / Frap Rap with GDogggggggg / Ep 7: Kortni Lee (KSummerLee)

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Ep 7: Kortni Lee (KSummerLee) · Frap Rap with GDogggggggg

• Rob McEvily: Welcome Frap Rap. I'm your host, Aaron Goldman, aka G and the artist formerly known on AOL Instant Messenger as G Dog with H's. Yes, one through seven were taken. Twenty five years ago, I was an AE at an ad network called L90, and my biggest client was StarCom IP. Every Thursday, I'd invite everyone in Chicago at 35 West Wacker to meet me at the cozy across the street for coffee. And for each person that came, I would do a freestyle rap about them. Hence the name, Frap Rap. Each episode I tracked down another OG IP or to reminisce about the good old days and see what they're up to now. My guest today is Courtney Lee. Lee Cortini, welcome to FrapRap. Courtney, thanks for having me. So this is so fun. It's gonna be fun. Yes. ⁓ great to have you on. Where are you at the moment physically? So right now I'm at home. I'm in my home office. ⁓ still in Lakeview, still city living, ⁓ pretty close to Wrigley. So yeah. Still in the city. Good on you. ⁓ hold holding strong. ⁓ you didn't flee to the verbs like the rest of us, scaredy cats. Well played. ⁓ all right. Well, want to catch up on everything. what you're up to now, life. ⁓ but let's start back in the IP days, ⁓ as we do with each of these episodes. And so tell us when you started, how did you get there, and ⁓ what was your role? Yeah, so ⁓ really How I started there was really probably a happy accident or a little bit of luck. ⁓ I consider myself lucky, but ⁓ I started at StarCom IP in October of 2000, which is wild to me. It was so long ago, but ⁓ seems like yesterday a little bit. ⁓ I was working, I graduated from Indiana, Go Hoosiers, and I had gotten a job at a small agency in Indy. It was working there. I was the youngest person in the media department. One of the clients decided that they wanted to look into this whole internet thing that was starting to to happen. So naturally the youngest person ⁓ in the media department, you know, knew email and that's about it. So ⁓ you know how to do email and you might qualify. Yeah. Yeah, exactly. So, you know, I tried to I didn't even really know where to start. I was kind of flying blind and ⁓ look tried to look up maybe on Netscape. I'm trying to remember how I would have even found ⁓ these vendors, but I I think it was something like doing some sort of search for like internet advertising, something like that. ⁓ Yeah, we weren't there weren't we weren't Googling things back then. I Yeah, yeah. ⁓ but ⁓ I found a couple of vendors. They were one was called like real media was Paul Curry and Sean Riegsecker. ⁓ and then also, yeah, and then ⁓ Deanne Wingate at ⁓ Burst Media, both were super nice and you know, gave me gave me a rate card essentially of of the options in terms of, you know, how to advertise online. So put together this media plan and fast forward. Decided I wanted to move to Chicago, reached out to Paul ⁓ and you know, my my few contacts that I had, and ⁓ they helped me get an interview at a few different places, but landed at StarCom. But ⁓ when I walked in the door even, ⁓ I did not know that I was gonna be working in a digital media group. I just thought I'd got a gotten a job at ⁓ STARCOM. But I guess the hints should have been, you know, I interviewed with PJ McGregor. And also Ben Garvin on the phone. PJ asked me ⁓ during the interview what my favorite website was, you know, and I still remember just answering eBay, like in a weird, you know, kind of sing songgy voice. So I'm actually surprised I got hired, but I think, you know, they all thought I had experience. So so yeah, so that's my that's my dirty secret on how I got into Starcum IP. But ⁓ but yeah, and so walked in and was like, ⁓ uh-oh. I gotta I gotta figure some things out here. So I've duped everyone. Well, that's that's actually a common theme. Most most folks it seems like kinda you know, came and and it was just one big figure it out as as we go. ⁓ but it's hysterical to think that like it was you know, email and eBay was was all you had to know to be able to get your way into. Yeah, exactly. And I didn't even really know what eBay was. I think I just it was yeah, 'cause there weren't that many websites at the time. So So by the way, it does seem like there was a disproportionate number of people in the early days from Indiana, ⁓ at IP. What were w was that was that did di did Harris have something to do with that? Was he like recruiting from from I don't know. Maybe maybe that's why, you know, I got hired. He was like, ⁓ she's you know, she's went to Indiana. So yeah, it was Marshall, Tim Harris, PJ, ⁓ Abanda. Who else? I can't remember I think that was there we were the main Indiana people, but I don't even think I can't I think like Brojo. Did I say Brojo? Yeah. ⁓ Brojo was there. But I think like Brojo and Tim were in the same fraternity. But like Jeff was in a different one. I don't and I don't I don't know that PJ was in a fertrace. So I I don't know how if they all knew each other. Can't remember. Yeah. Well hopefully we'll have them all on. ⁓ PJ's gonna be tough to track down. He's he it seems like he's off the grid, but everyone else hopefully we'll have I do have Brojo booked ⁓ coming up, so that'll be fun. ⁓ yeah. ⁓ All right. So then do you remember when you started like what account you worked on first? Yeah, I worked on well, actually I can't remember. I think I was kind of doing a hodgepodge of stuff like initially, but then I immediately, you know, ended up on network solutions, kinda like everybody. ⁓ just because that was the biggest account. ⁓ that's where you and I, you know, bonded. yeah, and then I I worked on that for probably a couple of years and then I moved over to to Miller, which everyone, you know, wanted to work on at the time. So I was Yeah, how did you swing that? I mean, ⁓ you went from like the the DR est of DR accounts to the brandiest of brands. I don't I don't know, but I mean I definitely I mean NATS was definitely like a grind as you as you know. It was it was a lot. I mean it was feet to the fire kind of situation trying to figure out because we had no playbook, we had no guidance on how to even, you know actually execute plans or like some things. I still like I remember we were pulling reports out of like double click and they didn't even have like ⁓ a subtotal like box that you could check. So you had to like pull all the reports out and then like we were all just doing all these manual reports. ⁓ and then having to and then we ended up hiring like, you know, Kevin Lang. So to come in and do do reporting. I mean that was literally his only job. So ⁓ yeah. So it was a lot. So I remember being ⁓ breathing a sigh of relief a little bit when I got to move over to Millner just because it was something totally new and fun. It's beer, you know, it's a lot of it's a good time. So Yeah. Did did ⁓ I I do remember a lot of people kind of came through Network Solutions, you know, and and it was sort of like ⁓ you cut your teeth on it and then ⁓ you know, you g you got to move off. I mean at the Yeah. I've got my work chart here from Well, this is two thousand and five, so I'm guessing by this point. Okay. Yeah. ⁓ and actually, ⁓ in my Roland X I was looking. I actually couldn't find your StarCom IP card, but I do have ⁓ filed under O for OMD. ⁓ I've gotcha here. So you were you one of the f first to make the move across the street? I mean when when Amanda Grasham came back Love it, love it. Surprised I don't remember. And by the way, it says at the bottom eight four ⁓ three. ⁓ so two thousand three. Does that does that seem right? You wouldn't have been over there already? Okay. Yeah, I went over I was in two thousand and then I moved over and so I was at StarCon for almost three years, I guess. And then I moved. Yeah. And when Amanda Grasham had moved away and then she came back, she was like, Hey, I'm gonna go work over at OMD. They're starting a digital group. So I ended up You know, everyone was chasing chasing the, you know, the three thousand dollar raise. So ⁓ yeah. So I went over and joined ⁓ OMD Digital and Sean Finnegan's group, which, you know, was just another, you know, different but also a great time. ⁓ how would you compare ⁓ the the the two shops at the time? What were s what would you say was kind of same and what would you say was distinct? Different. Different leaders, obviously. ⁓ you know, and Sean and ⁓ and Rashad. Rashad was certainly, you know, a little bit more philosophical, you know, like I still sometimes like, you know, I felt like, you know, everybody in our group was like under 25. So we were still kinda, you know, I feel like we were kids still and just doing the dumbest stuff in the office. And we had the open cubes. and including Rashad, he didn't have an office and I don't know, once Cappy came in one time, like made some big comment. No one knew Rashad was there. And then he just kinda popped up over the, you know, and I I remember just everyone being mortified that Rashad was in there. ⁓ but you know, but then, you know, things were starting to evolve a lot more, you know, once I was ⁓ become more established, ⁓ when I went to OMD and, you know, Sean kind of, you know, was like a younger, you know, I w I don't wanna say fresher, but just a different perspective and you know, bringing some people in that had been doing some of the digital work for, you know, two or three years. ⁓ some people came over from Performix and like Akeelah and Melissa Ways and, you know, we had ⁓ a pretty good crew and then eventually, you know, Pranov and some other folks were there and obviously and then also also Leslie, you introduced me to Leslie DeMeyo saying, Hey, there's a school girl that ⁓ had moved from moved to Chicago ⁓ you should go meet her. So ⁓ so yeah. So that was cool. It was yeah. Different but similar. Yeah. Well it's just wild to think about ⁓ the two, you know, two of the biggest shops in digital in the world happen to be like two blocks apart in Chicago. I mean Chicago is you it's an ad town, so it's it's not ⁓ you know, that's that's not completely unexpected. But the two ri the rise of those two. ⁓ was just incredible. And there was a little bit of like, yeah, to your point, like hop across the street to get a little bump in your salary. and then, you know, for some the grass was greener and and for others the grass actually turned out to be green. And then from there everything of course sort of splintered and other shops got got built and propped up and ⁓ everybody, you know, kind of w blazed their path from there. But it was certainly an incredible ⁓ time. ⁓ what a time to be alive as as ⁓ Lynn Bramer ⁓ would have said. ⁓ And ⁓ yeah, and then and some of the friendships, you know, that were made. I mean, you mentioned ⁓ Leslie and of course after Amanda's episode we kinda ⁓ acknowledged ⁓ you know, h her passing and and ⁓ I know you were really close with her. I mean, there was friendships that ⁓ you know, be what do you think it was about how we were kind of all coming up at that same time that that made some of those bonds so strong? ⁓ I think You know, really it was made like everyone was kind of new, you know, just out of school, new this new to the city, kind of building their own path. ⁓ and we were all doing that at work at the same time while also, you know, having a lot of fun together. ⁓ even though, you know, we were not making any money, but we were all kind of just figuring figuring life out a little bit, ⁓ at the same time. And it was also pretty tight. There weren't that many of us. I mean, I just you know, I feel like when I think about it, like you know, you guys like were all, you know, the the vendors were basically just an extension of, you know, what we were doing. Like I always think about like from a sales perspective, like it's like, hey, we're trying to be partners here. But I really felt like, you know, during that those days, like that was a hundred percent true because none of us could have figured any of this stuff out. Like I think without each other. ⁓ and it was like a genuine, it wasn't just sales, it was like, hey, we're doing something. than nobody else has done before. So there's not really a roadmap. So how do we make this, you know, the best that it can be? Or how do we figure it out and make, you know, life better for all of us? Because it was a lot. It was a lot of late nights. It was a lot of Sundays. We had laptops, but like not not for a little while. But you know, you couldn't just like bring work home. So you were you were at 35 West Whacker, you know, a lot. ⁓ and so you just found ways to like get the work done, but also we had a ton of fun getting it done. Yeah. And t and if you did bring the the laptop out or or the Blackberry or whatever you had, and you tried to bring it up at the bar, as we learned in the Vogel episode, the the shots card would come out and you would get called out. Exactly. Yeah, yeah. ⁓ I also remember we all got ⁓ and it was I think it was like my second Amazon purchase. ⁓ it was a Palm Pilot 'cause we all were allowed to like expense a Palm Pilot. So that was like a really big deal. We thought we were all like so cool, ⁓ to be able to, you know, come all of a sudden have our little stylus with a Palm Pilot. Yeah. And y'all were Lotus Notes, right? Wasn't Lotus Notes the ⁓ the email platform forever there? Yep. Yep. Yeah for sure. I think yeah. I also remember everyone got in trouble for down using ⁓ Limewire. Everyone was like downloading music. ⁓ on the office internet. So we all got in trouble for that. So that was that was kind of a funny moment as well. Yeah. So well speaking of all the friendships that were made, I want to try something new. ⁓ we're going to break some new ground on on this edition of FrapRap here. ⁓ speaking of Google, which was not around when we ⁓ started, but of course came on and since ⁓ I was always a pack rat with ⁓ photos. I never deleted anything. I never organized them either, but luckily AI has now caught up. So that ⁓ you know, I didn't have to do albums and stuff like that. I could just put your name into my Google Photos and it brought up all the photos from as far back as I actually saved them. I'm not sure how this is gonna translate for people only listening on audio. ⁓ so this might be a part where people wanna flip ⁓ flip on the video part of Spotify or hop to YouTube, or maybe we'll just describe them out loud what we see, ⁓ so that people who aren't actually seeing the visuals ⁓ can play along with us. But it's gonna no, it's gonna be fun. ⁓ and yes, I I didn't let you look ahead of time, so you have no idea what's coming. All right, can you see my screen? Okay. So all the way back to ⁓ November of ⁓ three here. this was at my house where Lisa and I lived. on Dickens because I I I recognize the artwork here. This was our tiny little kitchen. We had that little skinny little townhouse. ⁓ yeah. I know. I feel like I remember y saying you needed to name your laundry room. After after me and Natsaw for all the the power those power at commissions. So Yes, definitely. That resolution's definitely paid for ⁓ for one of the floors ⁓ in that townhouse. So ⁓ thank you and shout out. ⁓ this one here, so this is December. This must have been a holiday party. ⁓ and I don't know if it was SEMA or maybe we w one we hosted for L ninety Max. ⁓ but we got some great there's Ma Bell and her fur coach. She's gonna be coming on the pod soon. There's Michelle. ⁓ Tom, Joanna. Joanna. Uh-huh. ⁓ we got Leslie down here. ⁓ Carla who worked with me ⁓ at Max. ⁓ so great group of folks. ⁓ we look the same. Of course, well, I don't quite have the same bangs anymore, but otherwise. We're ⁓ scrolling forward here, December of 04. This must have been a holiday party too. ⁓ here's Reek Secker. Yeah. ⁓ Scamp, ⁓ which is aw we work together now ⁓ here in a media ocean, which is cool. ⁓ another one of Leslie. ⁓ Quinn. ⁓ remember Quinn. ⁓ Carlson, of course. Shout out Chris Carlson. Yeah, yeah. I'm pretty sure he's wearing my hat there. and then I got another holiday costume here with Miss Corella Deville, or what were you channeling there? Probably something something of that nature. And then two thousand six holiday party, you were the when Marshall Field got acquired by Macy's. Is that what you were channeling here? Yeah. God. That was definitely a point in time. And I was Steve Irwin, who I think had recently died, and I had like pinned a little stingray ⁓ to my ⁓ heart, which is incredibly poor taste, but that's just kind of what we did back then. Exactly. All right. Now we move forward here. ⁓ what year is this? Twenty ten. ⁓ we got Jason Adam Carpenter. Yeah. ⁓ and then all the way recent to two thousand twenty two. Would this have been ⁓ Finney's Memorial? ⁓ Yeah, I think it was Fin yeah. I think it Finnegan's. Got it. ⁓ looks like mentioning both Sean and Leslie again. We all always in our our hearts ⁓ and and love to the family. ⁓ but how was that for a little visual walk down ⁓ memory lane there? Yeah. And and thankfully I was one of the only people with ⁓ cameras. So ⁓ there was no no video footage. Although a ⁓ Grasham still threatens to that she has a apartment crawl video somewhere. She's been threatening that for years, so You know, but I think she's mortified about her own, you know, portrayal in some of those videos. So But it wasn't like when you're behind the camera. It wasn't like today where you were like, you know, it's so easy to just flip the phone around and be in the shot. Usually you were pretty safe behind the camera. Yeah, yeah, yeah, yeah. Exactly. So ⁓ speaking of apartment crawl, ⁓ I think we should probably fast forward ahead to the apartment crawl round if you're ready. ⁓ did you come prepared? Do you have a a solo cup or something similar? ⁓ I do. Yeah. All right, we'll raise it up. You got anything in it? It's early in the morning, so I only have my sister. I just have water. I just have water. I mean I have We're old and boring now. So I know. I mean it is I mean it is Friday though, so I guess I could have thrown a little something something in there, but I do still have to work today. Yeah. Okay. Yeah. ⁓ but so as as we know, the apartment crawl ⁓ pays homage to the tradition where we would go around to one person's apartment at a time. Wreck it and then move on to the next. ⁓ And ⁓ so this is our version of of the speed round. So I'm just gonna throw out ⁓ very quick questions. ⁓ you give me short answers, first thing that comes to your mind. and I'll cue ⁓ Rob, our amazing ⁓ podcast producer, to insert music here. Get us jazz. all right, I think I know. So the first question that I've asked everyone is what was your AOL Instant Messenger handle? Now Was Lee Cortini your handle or just what we all called you? No, the Lee Cortini origins were actually from IU. I came into like an accounting class and they were like doing the roll call. And the guy and the professor was going down and doing like last name, first name, and he like I heard it he was kind of shouting out and he was going, Lee Cortini, Lee Cortini. And I told that story probably to Vogel and it stuck. So I started calling that. Yeah. It was like a full on Key and Peel substitute teacher just butchering your names. Okay. Yeah, basically. A Ron. ⁓ present. Yeah. All right. So what was your aim handle? So my aim handle was Kay Summer Lee, my middle name Summer, thanks to, you know, 70s. I was born in the seventies parents. ⁓ and ⁓ yeah, so and it's still I mean, my Gmail, I had to tack on some numbers there, but ⁓ yeah, still exists. Still sticks around. K Summer Lee. All So that'll be the name of the episode. Good. who's your first boss at IP? My first boss at IP was Renee Bell, actually. ⁓ and then Cappy. Then he moved over to Cappy. So ⁓ Cappy, Kristen Braun. ⁓ yeah, not to be confused with Keith Kaplan, who has gotten some shout-outs ⁓ here. And ⁓ we do have ⁓ Renee, ⁓ RBA ⁓ will be coming on the pod. ⁓ awesome. I love that. Stay tuned for her. Who was your favorite client? Favorite clients. got I remember Karna Crawford, she was on Miller, so she she was kind of tough and intimidating. ⁓ but learned a lot from her. And Debbie Zenner was on that, ⁓ in that role as well for ⁓ a brief amount of time and she was awesome. So ⁓ I loved all my clients at the time. I feel like everyone was kinda in the same boat as well, like trying to be experts and something no one was an expert in. So you know what I love a quick sidebar here. I love how you and and others have answered that question with ⁓ people who you acknowledge were were tough, were were challenging clients who pushed you, held you accountable. And I think that's part of what made you and the group ⁓ so amaz so great because you didn't shy away from those challenges. You rose to the occasion. It wasn't all just like, you know, ⁓ let's Just put plans together, ⁓ get free lunches from reps and, you know, ⁓ coast coast through our existence. ⁓ the clients that pushed you were the ones that everyone has kind of said were their favorites. So that's ⁓ r remarkable. ⁓ if you could have worked on any other client at IP other than the ones you worked on, who would who do you wish you would have done? I probably I I think I would have liked to work on Kellogg's 'cause everyone that was such a big, you know Leo Burnett, you know, legacy account. ⁓ so that was always one that I would have worked on. And then Nintendo came through. So, ⁓ and then now, you know, fast forward, who knew that I would have been, you know, had multiple jobs in in the gaming area, ⁓ including right now. So, ⁓ I wish I would have worked on Nintendo as well. So Yeah. Cool. ⁓ we'll come back to ⁓ to that in a sec. ⁓ catch up on everything you're doing now. ⁓ and yes, it's it a lot of people who have said Nintendo. The most popular answer has been Miller, but of course you had the pleasure of of working on it. So you got lucky. Exactly. ⁓ all right, present company excluded. ⁓ who is your favorite vendor? well, I mean, I ended up ⁓ I I guess I would have to say ⁓ one of my favorite vendors was Jason Lohr, since you know, ended up getting married to him. So ⁓ he was our Unicast rep. and then ⁓ but you know, nothing nothing on tour going on there till later later on. ⁓ and then ⁓ Michelle Ball, obviously still a great friend to this day. She was like my first rep dinner, like first, you know, we we had a lot of fun. ⁓ Mo Scanlon, ⁓ who I ended up working for, that's who I left the agency side ⁓ to work for at IGN Entertainment. ⁓ Plus Maddie, of course. I know everyone loved Maddie and Brenda, Brenda Cohen. Yeah. ⁓ those two were were a lot of fun. So I mean Yeah. Kind of a great group. And yeah, it was cool too that ⁓ on the rep side we also all became friends and you know, we sometimes yeah, when we would entertain, you know, we'd we'd split the bill or take turns and and it all kind of became one big community. ⁓ which was cool. Anything so I've I've I've added a couple new questions to the ⁓ speed round here. ⁓ so we'll get ⁓ no no that's okay. Don't worry, nothing too ⁓ too crazy. one thing you regret in your career or or like the biggest mistake ⁓ y you've ever made regret Hmm Honestly, I mean, I don't know that I have anything I regret, honestly. I mean you know. Can I reframe the question? Yeah. Do you regret leaving IP when you did? Or did that turn out to be the right move? maybe maybe I left like a year or so sooner, but ⁓ than I probably should have. ⁓ or or thinking about it, you know, in the past. ⁓ you know, OMD was a different place at the time. It was a different kind of, you know, role. ⁓ but other than that, I feel I mean, I in the end, I think I worked on the agency side for, you know, s over six years all in. So I felt like I when I was ready to take the league, you know, I felt I felt ready for that. ⁓ you know, experience, even though sometimes I'm like, how did I end up as a salesperson? And I'll think that was on my bingo card when I, you know, graduated and would make a career as as ⁓ as a seller. So yeah. T ⁓ tell us about ⁓ current role. Mm-hmm. So currently ⁓ I just ⁓ I actually I think it's like three years this week, but I I joined ⁓ Activision Blizzard Media about three years ago, which was the media arm of the gaming studios, Activision and Blizzard, ⁓ but also King ⁓ games, mobile games, which makes Candy Crush. ⁓ and then right not long after that, the ⁓ Microsoft finally closed their acquisition of of Activision Blizzard. nice little $69 billion acquisition there for Microsoft. But ⁓ it took them a little while to figure out what they were going to do with our team. ⁓ so ⁓ because the other side with Xbox, Yahoo was still selling ⁓ opportunities across Xbox. But once you know our team came into the fold, they moved us all over ⁓ into Microsoft. At the beginning of the year, and ⁓ our name and new moniker became Xbox Media Solutions. So ⁓ right now ⁓ our team versus sitting in the Xbox org, we're actually in the Microsoft Ads org, ⁓ which also ⁓ up until recently included Wendy McGregor's team. ⁓ so I got to have ⁓ a brief reunion with her. Circle. ⁓ yeah, yeah, exactly. Love it. ⁓ so That was fun to, you know, you know, get back in touch with her. But but yeah, I'm ⁓ calling out Pooplesis ⁓ pretty much exclusively. and you know, working with a lot of great folks over there, ⁓ including Vogel's ⁓ content team. So it all comes back full circle. So it's been it's been fun. It's been fun. Yeah. If we had ⁓ if we still had Rollin X's, you would have moved from A A Activision all the way to the back under sucks. Luckily we don't anymore. ⁓ exactly. And and it wasn't a straight line for you for ⁓ like IGN, you dip your toe in gaming and now you're back in gaming, but like what there was tripping buys or were some other things in between. Yeah, yeah. I was at IGN. I I had a very brief stint, which I don't even really you know, at I was at ⁓ In Style, ⁓ digital for a brief amount of time, so time ink, and then I went back to IGN. I worked at another super small ⁓ gaming company called Wild Tangent, ⁓ which Ben Garvin actually ⁓ ended up joining. ⁓ not long like for so we got to work ⁓ together again for a little bit there. and then yeah, I went to TripAdvisor for about eight years. and then that ended ⁓ just before the pandemic. So that was ⁓ February of 2020. So it took a little Took a little hiatus there ⁓ during during that time like most of us, but ⁓ actually got back in touch with Josh Winkler. Win ⁓ who was over at Fanatics, ⁓ Brady McCarthy, I don't know if you know Brady, but ⁓ yeah, I was at Fanatics for a little bit. ⁓ Josh was ⁓ gave me a shot to come back into the fold a little bit. So that was fun. We had a lot of good times ⁓ just talking about old IP days. So hopefully you'll get him on the pod. Yeah. And yeah, and then you know, after couple years this opportunity kind of came up, laying it in my lap, and you know, I said, why not? I'm gonna circle back to to gaming and ⁓ and it's been fun. That's awesome. At what point in that progression, ⁓ did you and Jason start dating? ⁓ I we started dating at OMD. So yeah. So we've been together, you know, all in over twenty years. So That's wild. You know, yeah, and he's been at Adobe for for ⁓ thirteen, fourteen years. ⁓ yeah. So yeah. Amazing. ⁓ I know. The ⁓ I'm trying to think on ⁓ maybe we do a whole we could do a whole episode about like dating, marriages, breakups, ⁓ that all came through those days. But ⁓ maybe that'll be season two or when we really need a ratings boost. Yeah, yeah, yeah. For now, I think this will be good. I think the I think the pictures of is the fun ad. I'll see if I can do that with some others. ⁓ Yeah. I'll post a couple of the more ⁓ appropriate ones on the ⁓ the website. We now have a website, Fraprap dot com. So check it out. The one that's up there now, I think you can see ⁓ Seneal in his lace up jeans ⁓ dressed as me. ⁓ we'll add ⁓ maybe we'll keep it like Halloween themed, but I'll I'll I'll pick the ones that ⁓ won't get anybody in trouble. Okay. Good kid lane. Yeah. Carilla Devil, ⁓ do I have approval on that pick for you? Yeah, that's that's approved. That's approved. Yeah. Yeah. ⁓ all right. So, ⁓ before we get to the Frap Rap round, ⁓ any other stories or anything you wanna share ⁓ from your time at at IP or or since? ⁓ so I've listen when I've listened to a few I'm surprised that nobody has talked about the whole justify your existence ⁓ that we all had to do when you joined Sarkum IP. ⁓ you know, I think I remember I probably remember Winklers the most 'cause he got up like on the table and sang like the Ohio State fight song. But I can't even remember what I said. So that was like a Tim Harris thing. You had to come in to the team and justify your existence to the team. So you had to just come up with like a story or, you know, share something about yourself of why you ⁓ was that like day one, week one? Yeah, it's like week one, like it was Friday. the Friday meeting, you know, someone always you know, you had to take turns of like going and getting like a case of beer or something ⁓ for the team on Fridays. ⁓ but yeah, I can't I really I cannot remember. I think I was so nervous just because I was so, you know, I was just fr I was a freshie. I was really not, you know, pretty brand new and didn't, you know, know anyone ⁓ well. So yeah. But that was fun. I remember everyone doing it, but I don't remember exactly what people did. But Right on. ⁓ yeah. Just a little a little light hazing. ⁓ yeah, just a little hazing. Times were different back then. Yeah, yeah, yeah. Or people being able to smoke in the in the office. That was the other one ⁓ that I came in and thought that, you know, people were gonna get fired and ⁓ just because people were, you know, just smoking butts in the office. Still to yeah. But it's B-U-T-T S, we should clarify. Yeah, yeah, yeah. These days it might be different things people are smoking in in the office. Yeah, yeah, yeah. Yeah, yeah, exactly. ⁓ you ready to ⁓ frap it wrap it up? Yeah. Okay, so we can do this a couple ways. You can either give me a few keywords ⁓ that I can incorporate into the freestyle ⁓ if you've got any, you know, thing in your background or any ⁓ props or anything, you can hold those up. What are you feeling? How how should we go here? I mean, I don't I guess I have I've I guess I have my Signetti ⁓ mini. ⁓ nice. Okay. So you can do like Coach Sig. ⁓ I would I have my pug Bruce in here, Bruce Lee. ⁓ but he's twelve and and sleeping, so you can you can pull from him. ⁓ then I thought for a fun ⁓ you know, throwback ⁓ word ⁓ in in homage to Jason and Unicast, we can do ⁓ superstitials. thanks for taking it easy on me, Court. Or you can do losers. No, no, that's good. ⁓ who's just who's just good. That's easy. Rhymes with loser. But lately I've been doing a lot of losing, so I can't really throw that one at you. That's right. That's right. We sh ⁓ also ⁓ and I don't remember how it started, ⁓ but you s so the whole like with Frap Rap right every week on on AIM I would get on and like, you know, ping everyone, Hey, hey you come in, hey Frap Rap. For some reason I called you Kisnort. K I Z Z N O T. And it was always Kisnort. No idea why. It might have just been like a ⁓ A rap izel shizzle ⁓ you know, ⁓ Snoop Dogg thing. And I might have just put some Z in the middle of your name just to possibly maybe it like part of a rap that like I needed some help on back in the day. ⁓ it maybe stuck. ⁓ all right. So we'll go with that. So we're gonna hit ⁓ coach SIG, we're gonna hit your pug, we're gonna hit ⁓ the Unicast. What was it? The super superstitial. my. All right. ⁓ and we'll get it rolling. ⁓ shout out to Rob, our producer's gonna insert some of ⁓ It's so fun fact that for those in in court now you're getting to experience it live, ⁓ the beat doesn't get added until post production. So it's like it's like an a cappella thing here and Rob ⁓ has to kind of try to line it up. It sometimes works, ⁓ and other times it goes ⁓ off course, which is the beauty of the freestyle, just like it goes. That's right. That's right. You never know what you're gonna get. I'm glad I'm glad they're still, you know, pursuing pursuing the rap arts. You know I ⁓ it's it's a gimmick that That won't quit. I can't let it go. Although something weird happened. Now my camera went out of focus. There we go. ⁓ yeah. Can you that was weird for a second? ⁓ I also got my new on air ⁓ light here. ⁓ which may also be causing problems because it's trying to zoom in on that versus me in the foreground. All right, hey, here I am. Look at me. Okay. Yeah. ⁓ let's get the beat. Yo yo, we in Chi Town. Take a shot of Malort. I am here with my girl. I called her kids North. I don't know why, and I can't even blame it, but I just don't know. It was a name and I gave it. Back in the day, we did it at all the ways. We'd do it from Wait Lake View to all around the lake. And we would spin it and we would smoke a sig we would wrap it up in the office eating off big Newton. I don't know why Coach Sig would do it, and he don't mean to cry. He only gets those hoosiers. He don't breed no losers. They won the whole thing and now we got the ring. And next thing you know, we gonna look online. We're gonna see what we do. We're gonna wind and dine. We take it back to Unicast. Upon the superstition, I don't even know what I can do, but it's official. It's no shashka leaves. If I can get down to my knees, then you know what I mean. I gum blaster with the eye blaster. My rap gets faster, the beats get hotter, I go lada. Everybody gets gonna gotta get water. Bring it back from the dog. I'm the cat. I got that pug, and I'm gonna hit it with the bat. No, I would never do that. It's not a pinata. We're gonna go real far. We gotta spin on ⁓ I'm gonna shout it back down. Gonna bring that beat slow. And I'm gonna stop right here with my freestyle blow. ⁓ Lee Cortini, thanks for rapping with me. A G in the place to be. Yay! Love it. That was a struggle. ⁓ Struggle. I s struggle and puzzle. I have gone puggle. ⁓ you could. You could. who sold this shot at least? Is that you? Or is that point one? No, it was you know ⁓ it it was like Just like the name was like ⁓ Shoshkelies was ⁓ we're gonna have to ask our dear listeners ⁓ to bail us out. Who what what company sold the ad unit Shoshkalize? I wanna say it was an Israeli company. ⁓ of course we also had point roll with all the all the boys, you know, the fat boy and I wonder? Was it Wonder? That's a great dig. That could be I Wonder Shoshkalize, yes. Yeah. Let's go with that, but but someone will correct us ⁓ after i if we got it wrong. ⁓ well played. ⁓ Court, this was awesome. Thanks for coming on the show. ⁓ awesome catching up with you. Appreciate you and look forward to seeing everybody on the next wrap rap. You're listening to the Media Ocean Podcast Network. For more of our shows, visit www.mediaocean.com/slash podcasts.