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Why Did Guayakí Get a Name Change? Plus, Weed's Web-based Approach
In this episode:
On this episode of CPG Week, senior reporters Brad Avery and Lukas Southard walk through the biggest news items of the week. The reporters discuss Guayakí's rebrand to Yerba Madre, how intoxicating hemp brands have leveraged DTC to grow and a pair of recent earnings reports showing a slow start to the year. Brad and Lukas finish up with a welfare check on Free Bird founder Jay Williams after a playfully disturbing post on LinkedIn.
Show Highlights:
0:20 - Say bye to Guayakí and hello to Yerba Madre. Brad runs through his recent conversation with Yerba Madre (formerly Guayakí)…
The skinny
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