Latest / Real Donald Trump Wisdom / The Apprentice US - Season 1, Episode 3 - Respect (2004)

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The Apprentice US - Season 1, Episode 3 - Respect (2004) · Real Donald Trump Wisdom

0:00
Hey guys, back for episode 3 of The Apprentice
0:03
season 1, episode called Respect. In this episode,
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Donald Trump is going to ask the two teams to
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go head -to -head in the challenge of who can
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negotiate the highest markdown on a set of items.
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So you'll have again the men versus the women
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and the goal is to... get the highest discount
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on a set of items. So as always, we're going
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to hear a couple of clips that we will comment.
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The first one is a lesson directly from Trump.
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So let's go straight into it. The art of the
0:50
deal. Negotiation is a very, very delicate art.
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Sometimes you have to be tough. Sometimes you
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have to be as sweet as pie. You never know. It
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depends on who you're dealing with. I've always
1:05
said that negotiation is not really learned.
1:08
It's almost innate. It's in the genes. A negotiator
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is born. All right. So very simply here, we understand
1:20
that negotiating is a dynamic process, that the
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rules aren't very... It depends on who you're
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speaking to. Sometimes killing with kindness
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is better. Sometimes being very sweet, very friendly
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is the right approach. Sometimes being very tough
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is more appropriate. And that's why Trump is
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saying that it's not taught. It's innate because
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you can't really teach. to someone how to have
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the right response or the right attitude towards
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negotiation as a rule. It's really an instinct.
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And when are you tougher? When are you kinder?
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Where do you draw the line is really on a per
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situation basis. And that's why it doesn't...
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fit the mold of you know cookie cutter textbook
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college university description so essentially
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for him the art of the deal is innate it is innate
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and he's going to ask of his apprentices right
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the contestants to to really use that skill and
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show him who can negotiate the better deal next
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Next clip we're going to see is very interesting.
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It's Trump taking the time to go see kind of
3:00
the underdog of the competition, the one who
3:03
is most badly talked about. And this is going
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to echo Trump's mantra that all publicity is
3:13
good publicity. And in a way, we see that the
3:16
guy who made the most noise, even though it was
3:21
not in the most productive way, he did get Trump's
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attention. So listen to the next interaction
3:28
and you're going to see that Trump goes out of
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his way to greet someone you would not otherwise
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think he would stop. I hear you're in charge.
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I am in charge, Mr. Trump. I am the coach of
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this team. How are you doing today? Well, we're
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going to see because the men are taking a big
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beating. Are you going to turn it around? We've
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already turned it around. I never knew you were
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so short. Huh? You want to shake my hand? I want
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to shake your hand. You really do? Give me a
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hint. How's he doing, fellas? All right? He's
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taking his charge. You think they maybe made
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you the team leader to get rid of him? That is
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possible. Well, you know how that doesn't happen?
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If you win. Good luck. Thank you. Thank you.
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Have a good day. That was one of the biggest
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moments of my life, shaking that man's hand.
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He is my mentor. All right. So first of all,
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we see Trump is extremely respectful and courteous
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to go out of his way, shake hands of the, you
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know, he's intrigued by the underdog. He does
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see he has a fight in him. He does see he's creative.
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He can, you know, speak for himself. stands out
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from the crowd and he often says it's either
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going to be like his great success or his great
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downfall but trump is intrigued he is interested
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in in other people especially those who are trying
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so so i guess uh what we can learn from him is
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that by putting yourself out there and doing
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the effort you do catch some positive attention
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and here There's another lesson. And Trump basically
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is telling him, right, he understands that he,
5:09
that Sam has been picked as team leader so that
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if his team fails, he is one of the three candidates
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potentially to be ousted. And at this point,
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after three losses, it's most likely, you know,
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it's going to fall on him. And Trump gives him
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a very sage advice. And this advice is echoed
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in other business literature, say from Jeffrey
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Pfeffer in, seven laws of power essentially it's
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seventh law basically that that success justifies
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you know the in in a way that if the outcome
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is positive then it excuses the eccentricities
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of the person he tells him you know how that
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doesn't happen how he doesn't get kicked out
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of the show and still has a chance to be the
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apprentice is if his team wins and and in a way
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uh you know success is the ultimate revenge right
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it's it's often said and and we can clearly see
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how how it makes sense that ultimately um ultimately
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the The outcome will, you know, the story is
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told by the winners, right? So if he manages
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to pull the first one for the team, then he can
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completely reverse how the script is. And same
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story for Trump. in the way that he reshaped
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the Republican Party. He was an outsider to the
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Republican Party and he came with his own vision,
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truly his own vision. He understood what the
7:08
Republican electorate, he really reached out
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to him and also to other, you know, center and
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other members of the American public and he made
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all his support coalesce around his vision and
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winning, the fact that he won, overwhelmingly
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in 2016 and in 2024 um it it's the outcome gives
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him proves that he was right in a way so it it
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proves all of his critics wrong and it uh it
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validates all the people who believed in him
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and and it kind of the doubters the people who
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doubted him are you know to not go too much on
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that topic of course they're they're a bit you
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know they they have to to to go or revisit their
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assumptions to say the least and this is a very
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satisfactory feeling for trump we'll see in some
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of his books he's going to make references to
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to how revenge in certain ways, like via success,
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it is a very wholesome feeling. And so this is
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some of the mentorship he gives to Sam ahead
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of the challenge. So we're going to pursue and
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go a little further. So I'll sum up the episode.
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The women, of course, I mean, they were more
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successful at negotiations because they went
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for items that had a bigger margin. So if the
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woman, for example, went to a golf store, I'm
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going to play a short clip of that, and they
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negotiated a good amount off of the club, whereas
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the men want to try to negotiate. gold and gold
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is really set at market prices and they were
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much less successful in getting a discount. We'll
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just hear a clip of one of the women closing
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a discount on a golf club. So how about cost
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plus 10 %? You're making money. Yeah, plus 10
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% to your ideal. For 300 bucks, you got yourself
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a deal. Okay, there we go. We got a deal. And
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here we just witnessed getting a $120 discount
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on golf clubs. One that should be $419, one for
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$300. And that's because the woman knew that
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this was a high margin item. And they proposed
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a solution that was win -win in that the club
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owner was making a profit. And they were kind
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of... asking him to make this concession for
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the sake of the competition. And he kind of felt
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sympathy towards them, but he was still winning.
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He was not at a loss, whereas the men, when they
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were trying to negotiate percentage points off
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of gold, they were literally trying to get gold
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at lower than the market price. And it was a
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very tough... They weren't able to pull it off.
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So ultimately, the women win again and Trump
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is going to congratulate them. And notice you're
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going to encounter something very interesting.
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Remind you, this is 2004. So this is really one
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of the first times you see an equal... board
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women and men we talk a lot about equality in
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the work workplace and have you know having you
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know elevating the role of woman executive and
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you're going to see this is trump is surrounded
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on his right he has a male advisor on his left
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he has a female advisor and he has the two teams
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fight off each other. And the team of women is
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exceptionally competent. Trump is admirative
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of that. And I'll let you listen and add some
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comments. I'm starting to think that I may never
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hire a man again. I'm very disappointed in you.
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All right, look, the men lost, the women won.
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That's that. To celebrate, here's what you're
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going to do tonight. You're going to have dinner
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at the world famous 21 Club. Now, my father was
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a builder in Brooklyn and Queens. His biggest
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treat ever was the ability to go to the 21 Club
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on occasion with his friends and have dinner
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there. And he had one table that he loved. That's
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my father, Fred Trump. And you're going to have
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dinner tonight at the Fred Trump table at the
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21 Club. So you're going to enjoy it. All right.
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So Trump treats. the winning team to a table
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where his dad want to celebrate business deals.
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So he, it shows, you know, a generous personality
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that despite his status, he is open to share
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some of the most intimate and, you know, prized,
12:46
sentimental, you know, places, things that we
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saw in the first episode. He, he did give a tour
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of his. private apartment. Now he's treating
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the women to a dinner among themselves at his
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dad's favorite restaurant at his habitual spot.
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And we'll see how the women react to that. They're
13:19
very grateful, of course. And of course, they
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are going to repeat the fact that he said, you
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know, what he said about the fact that he feels
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that women in this case were more competent.
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And this just dispels some of the myth about
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Trump and, you know, some of the false characterizations.
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We see that he is indeed very much pro -competence.
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And when he recognizes, when he sees it, he recognizes
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it. egos for the more competent uh person regardless
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of gender in this case absolutely uh it was a
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woman so here we're gonna hear their initial
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uh reactions this is where donald trump ate when
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he was little how many deals have been made how
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about mr trump's comment about never hiring another
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All right. They noticed that. And that was 2004.
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So it's just, if you watch the show, you're going
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to see, you know, how he was good at spotting
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talent and at recognizing talent, where it comes
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from. Now, we're going to segue into probably
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the final clip for today. And this is kind of
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the assessment done with the man. after the women
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are gone for for fun the men have to face an
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elimination and in the elimination round uh basically
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it's kind of the time to examine what went wrong
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what went wrong and uh i'll let the clip play
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it's gonna be self -explanatory for for most
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of it and we may comment you know as a man i'm
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so I'm disappointed with you guys. I don't know
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what's happening. George, what happened this
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time? I mean, this is just nuts. Sam, you were
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the team leader. Yes, I was. Well, I think we
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had a successful plan, and everybody understood
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the plan. And at the end of the day, although
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everyone did try, the plan was not implemented.
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Is it Sam's fault, do you think, fellas? Kwame.
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Yeah, I think it is Sam's fault. If you look
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at how the overall procedure broke down, we knew
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that the golf club had a large spread and we
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can negotiate. We also knew that the leg wax
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had a large spread. And that's where we got beat
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on those two items. $119 on the golf club and
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$50 or so on the leg wax. So what did Sam do
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to mess you up? So we were on our way to get
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the leg wax. We immediately got a call around
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1130 or so saying, you must go to buy the gold
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now before noon. Gold is not going to change
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based on whether you buy it before noon or not.
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And also there's not a lot of margin in it. And
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we said that. We still got, look, you know, we
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did our research. You've got to leave Chinatown
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now and go get the gold. The problem with the
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golf clubs is we were furnished two numbers.
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The second number we called, the store didn't
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even carry golf clubs. Right. So we're sitting
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here looking at each other. What kind of backup?
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But you went to a golf store. Wait a minute.
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And we were kind of, that's when we were kind
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of perplexed. Like, this is the number, this
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is the address you gave us to go buy the golf
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club. I called the store and they said, we're
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sorry, we don't even carry golf clubs, sir. Nick,
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you think Sam's a leader? I think he displayed
16:36
leadership qualities during the task. Whether
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or not I would have made the same decisions,
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I'm not quite sure. Do you guys think Sam's a
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leader? No. And here's why Sam's not a leader.
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When we have to all, the rest of the team, tell
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Sam, calm down. Stay calm, Sam. Stay calm. That's
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not showing Shana's a good leader. What about
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you, Kwame? I think he's already shown some success,
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but in your role, no, I don't think he'd be capable.
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I think it actually comes down to respect. If
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I had had respect, true respect. Did they not
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respect you, Sam? Not everyone. Who did not respect
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you? Kwame and Bowie. Do you respect Kwame? I
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respect everyone at this table. I have not earned
17:14
the full respect of everyone at the table. I
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wouldn't say that's it. That's probably the most
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true statement that you've made. And I can't
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lead until I have that respect. They can't make
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it. You have to get the respect. I do. You have
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to earn it. And if you don't earn it, you have
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to demand it. Right. And you know what? Yesterday
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I could have demanded it better. And that's what
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I'm learning. But I am a leader. But they don't
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respect you, Sam. So look, Sam. All right. So
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respect is the name of the episode. And we see
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this is kind of the theme in this feedback. Sam
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is complaining that he doesn't have the respect
17:48
of his teammates. Trump is telling him it's true
17:51
that he doesn't seem to be respected. Carolyn
17:54
is advising that he should. demand respect but
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of course we hear in the feedback from the colleagues
18:02
that there are many points of improvement for
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sam the first one kwame is saying how they were
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giving him feedback on they were close to negotiating
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a discount i think in chinatown or downtown but
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he was rushing them to go more to midtown for
18:24
The goal negotiations, right? And he made it
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a point for it to be right before noon. He didn't
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listen. So this is the first point. He did not
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listen to what was the reality on the ground.
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So if you're leading a team, before you set the
18:43
direct, of course, you have a direction. You
18:45
know where to go based on your own management.
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But listen to your teammates, listen to people
18:51
underground. They have more insight into the
18:54
reality than you or your own managers do. So
18:58
the fact that he didn't listen, right, that was
19:00
minus one on the mutual respect. for sending
19:08
them to the wrong golf address, to a golf store
19:12
that doesn't carry golf clubs. The item list
19:14
was clear. They had to negotiate a golf club.
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If he sends them to a golf store that doesn't
19:20
carry golf clubs, it's a lack of preparation.
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And here, people trust your leadership. People
19:28
trust your command. They believe you've done
19:31
the research. You are sending them physically
19:33
to an address. They believe at minimum you have
19:36
made the call or you know what's waiting for
19:39
them there instead of just sending them to the
19:42
first address that popped up. And once they realized
19:45
that that was the case, right, that there was
19:48
no proper preparation, no proper care, you know,
19:53
again, a minus one on the mutual respect there.
19:56
So first we mentioned. The lack of listening
19:59
now is the lack of preparation or lack of care.
20:03
And finally, Bowie mentions that Sam is not a
20:10
leader when his emotional intelligence has to
20:13
be put in check, right? He needs his subordinates
20:18
or his teammates to calm him, right? So the role
20:25
of a leader... On the opposite, it's to lead
20:28
on the emotional intelligence front as well.
20:32
It's to be there for his coach's sports team.
20:36
You want the coach to have more emotional intelligence
20:40
than the players to help them navigate their
20:43
emotions and the ups and downs, not the other
20:46
way around. And here, it's the other way around.
20:49
So another minus one on the respect front. To
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summarize on the respect. Just if we focus in
20:58
on why the man lost again and the specific team
21:06
dynamics here that actually got Sam fired, despite
21:10
the potential that Trump saw in him, it's that
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he did not truly listen to his teammates. He
21:19
didn't make them feel heard. actually listened
21:22
so he didn't really know what they meant and
21:25
why they meant it he was not prepared right he
21:30
he has a flaw of overconfidence and kind of like
21:34
just wailing things into existence it's a it's
21:39
a good quality but it can also also backfire
21:43
so we can draw a quick example here from steve
21:47
jobs who's of course known on the management
21:50
front to be He wills the deadline he has in mind,
21:54
and somehow his subordinates make it happen in
21:58
time. It's impossible, and things worked at Apple
22:02
that way. But when he was faced with his pancreatic
22:06
cancer diagnosis, he kind of thought that he
22:10
could just wish it away instead of following
22:14
his doctor's advice to have surgery. And I believe
22:18
that was one of his regrets. that he did not
22:21
listen to... He was not open to input. That's
22:29
what it meant. He has his vision, but if he's
22:32
not willing to adjust it based on real -life
22:34
reality's input, then there may be a mistake.
22:44
Second one, of course, was that... a lack of
22:48
preparation. Lack of preparation is a bit disrespectful.
22:50
It's kind of like arriving late at a meeting
22:54
without proper communications ahead of time.
22:58
It shows the other side that there's a lack of
23:03
care. And here, the fact that he sent them to
23:06
an address not fully having vetted it, either
23:10
it shows incompetence or it shows a lack of...
23:16
A lack of respect, a lack of care for people
23:19
who trust you is a lack of respect. So preparation
23:25
equals caring equals respect in this regard.
23:33
And finally, as a leader, Sam is expected, or
23:40
you in your position of leadership are expected
23:42
to... to keep your head cool a bit longer than
23:47
the others and to stay level -headed and to kind
23:52
of see the bigger picture and help calm others
23:56
if there's a momentary turbulence, not the other
24:01
way around. And a sign of a good leader or a
24:04
good manager is one that can stay cool and help
24:08
his teammates. If you're the one who needs the
24:12
help, you're more draining resources rather than
24:16
adding resources. And so that's good takeaways
24:19
on the leadership front that we can take from
24:23
this episode. And on the negotiation fronts,
24:26
as we said at the beginning, every situation,
24:30
every person is a bit different, right? So you
24:34
have to adapt the style. And that's what Trump
24:37
believes the negotiation skills are. are are
24:40
innate they're not taught it really goes down
24:43
to the instincts are you tougher are you kinder
24:48
what works better depending on the circumstances
24:52
it could be surprising what does work at the
24:55
end but basically there's a whole range depending
24:59
on who you're dealing with and what what's at
25:01
stake and we saw a great move from the women's
25:06
team is that you negotiate on items that have
25:10
a high margin. So it's easier for the other side
25:14
to meet you, let's say, halfway and still feel
25:18
like it's a win -win. If you go try to negotiate
25:21
something that has no margin, you want to eat
25:24
at the profits or make them lose even on their
25:31
quality basis, it's not a winning... It's not
25:37
a winning strategy, as we saw here. Anyways,
25:39
I hope you like this episode and stay tuned for
25:43
more. Thank you for listening.