Latest / The iAlign Podcast with Flint Mitchell / #44 - Balancing a life of Entrepreneurship and Surfing with Ryan Hellriegel
Transcript
- 0:00SPEAKER_02: What is up?
- 0:01SPEAKER_02: My name is Flint Mitchell, and this is the Seeking Authenticity Podcast, hosted by iAlign, helping you create a better life in less than 60 seconds a day.
- 0:10SPEAKER_02: iAline is currently in beta testing and expected to be released to the public in September or October of 2023.
- 0:17SPEAKER_02: So I look forward to seeing you all there on the platform creating more aligned lives and a more aligned world.
- 0:22SPEAKER_02: In this episode, I talk with Ryan Hellriegel.
- 0:24SPEAKER_02: Ryan is an entrepreneur, a co-founder of multiple companies, a surfer and waterman, also a fisherman and a sailor, and an all-around great guy.
- 0:32SPEAKER_02: In this episode, we talk about managing and trusting others, overcoming inertia and building momentum in life, defining success and creating focus.
- 0:41SPEAKER_02: I hope you listen to the end because Ryan has some great insight.
- 0:45SPEAKER_02: Enjoy.
- 0:54SPEAKER_02: Thank you for coming on the Seeking Authenticity Podcast, Ryan.
- 0:57SPEAKER_02: I appreciate you.
- 0:58SPEAKER_02: Thanks for having me, Flint.
- 0:59SPEAKER_02: Absolutely.
- 1:00SPEAKER_02: Before this uh conversation started, we were talking about your love of the ocean and also about some entrepreneurial projects that you have uh retaken over as you've started a couple businesses.
- 1:13SPEAKER_02: Um it seems like, or it has seemed like to me that over the course of our friendship, one of the central themes or maybe values you have is the ability to provide a life where you have freedom.
- 1:25SPEAKER_02: Freedom to create and start projects that um you're passionate about, you clearly enjoy helping people in the health and wellness space, and also freedom to explore the the natural world and the ocean and surfing and sailing and all that.
- 1:40SPEAKER_02: I was wondering if to start off with, you could tell me a bit about what freedom means to you.
- 1:45SPEAKER_00: Yeah, sure.
- 1:46SPEAKER_00: First I'd say that really, really good observation.
- 1:49SPEAKER_00: Because I think at the end of the day, um freedom to me is it's a really privileged thing to be able to have, and I've been very fortunate to be able to create that.
- 2:01SPEAKER_00: And um in the framework of freedom in the ocean and all the things that I love to do, I would have to say that um freedom to me means the ability to be able to make any decision you want at any time.
- 2:24SPEAKER_00: And if that is as you said and mentioned, to go surfing, um, to go surf, to go sail, um, to only work on projects that really fill up my cup and um those tend to help people and and that's really where I am trying to focus.
- 2:42SPEAKER_02: So would you consider freedom to be a central motivator when you wake up if you're going to have a long work day?
- 2:49SPEAKER_02: It's because it's giving you freedom maybe next week or or whenever rest in in your life?
- 2:56SPEAKER_00: Whether it's me freedom or somebody else, yeah.
- 2:58SPEAKER_02: What do you mean by other people then?
- 3:00SPEAKER_00: Yeah, so like the the projects I undertake are all an they're all obviously gonna provide me freedom at the end of the day, which is like entrepreneurship and creating a framework where I can kind of work when I want and do what I want when I want, which is the freedom.
- 3:16SPEAKER_00: But I'm also helping other people become free.
- 3:18SPEAKER_00: So like one of my companies, a health and wellness company.
- 3:22SPEAKER_00: Uh it's called RoleFlex, and we help people get back to mobility.
- 3:27SPEAKER_00: And when you lose any form of your health, um I have found that it that is the number one thing that'll take your freedom away from you.
- 3:40SPEAKER_00: You could have everything, you could have all the money, you could have all the support, friends, family, um, community around you.
- 3:46SPEAKER_00: Um, but if you don't have your health, you don't have that essential ingredient to freedom.
- 3:51SPEAKER_00: So what I mean by uh yeah, like helping other people with freedom is the things that I'm working on.
- 3:59SPEAKER_02: It seems to me when I talk to entrepreneurs in general or business owners, a lot of them come to the realization that health comes first.
- 4:10SPEAKER_02: Right?
- 4:10SPEAKER_02: It's and I think maybe that is a product of people who have gone through extremely stressful experiences, and correct me if I'm wrong, but maybe stretched a little too far, for sure, found the health lacking, and then realized, oh, if I don't have that, this other stuff doesn't come with it.
- 4:26SPEAKER_00: Facts.
- 4:27SPEAKER_00: Yeah.
- 4:27SPEAKER_00: I mean, I think it's those those moments of like high intensity and stress that create the desire to have more of a balance and more more health-focused mindset.
- 4:39SPEAKER_00: Because you can't like everybody is obsessed nowadays with like grinding and working really hard is the term that we hear used in a couple different ways, but in a lot of cases, my friends love using the word grinding, and I'm like, at the end of the day, you're that's literally if you visualize what grinding is, you're like grinding yourself into oblivion and like you don't have a balance, and maybe one side is very filled up, which is like success and like accomplishment, but we're so much more than like accomplishment.
- 5:12SPEAKER_02: What do you have?
- 5:14SPEAKER_02: It sounds like there's maybe a bit of resistance to the term grinding then.
- 5:17SPEAKER_02: What is what is that about?
- 5:18SPEAKER_00: Yeah.
- 5:19SPEAKER_00: Well, I think I've just seen my friends become very successful in one category, and um me being their close friend, being with them on the journey, sees how lopsided that success, quote unquote, is.
- 5:35SPEAKER_00: And I think grinding and overworking, um there's I think everything should have flow.
- 5:42SPEAKER_00: Like I think at the end of the day, yeah, work really, really hard, but also at you know, at the same time, um take some time for yourself.
- 5:50SPEAKER_00: You know, and a lot of entrepreneurs, the reason I have friction to the grinding is is they'll just put face to computer every single day, face to phone, every single day, and they'll just push, push, push.
- 6:03SPEAKER_00: Um maybe with the ultimate goal of having freedom, but to bring it all back together, like freedom can be found in the moments on the journey, and you might not make it to the goal.
- 6:14SPEAKER_00: So that's where the grinding problem comes into play.
- 6:18SPEAKER_02: It's a really important perspective is that not only will you not maybe not make it to the goal, the goal inevitably should change, right?
- 6:25SPEAKER_02: Whatever's in your mind of success likely is never gonna be the actual success that you you find.
- 6:31SPEAKER_02: I think people that's a big tends to be a big issue for people is they have this too defined image of success, and then they may succeed, but it doesn't feel like success because it's not what they imagined it would be.
- 6:46SPEAKER_00: Oh, yeah, the expectation.
- 6:47SPEAKER_00: Woof.
- 6:48SPEAKER_00: Yeah.
- 6:48SPEAKER_00: That's a big one.
- 6:49SPEAKER_02: Yeah.
- 6:50SPEAKER_02: Did did you learn then this lesson through the scars of other people, or is this sounds like this may have come through personal experience, understanding this this balance?
- 7:00SPEAKER_00: Yeah, great question.
- 7:01SPEAKER_00: Um a little bit of both.
- 7:02SPEAKER_00: I think at the end of the day, whether it's like me learning from other entrepreneurs and seeing how um the expectation tends to shift and not be met or be as met in some areas and some not, um, had a huge impact on me.
- 7:17SPEAKER_00: But I also think um at the end of the day, like a lot of um the negative stuff that's happened in my life, like uh personal stuff, um, whether it's death or sickness or ill or whatever it is, um, I think that just really reinstated in my life that it's in the journey that you find freedom and not in any destination at all, because at the end of the day, you might not ever get to the destination.
- 7:44SPEAKER_00: And then what was all that grinding?
- 7:46SPEAKER_00: Like, what was the point, you know, if you didn't enjoy and have freedom along the way.
- 7:50SPEAKER_02: Yeah.
- 7:52SPEAKER_02: One issue with this is I think it's very difficult in the journey sometimes to appreciate what's going on in that moment.
- 8:01SPEAKER_02: I feel like you have a pretty you've established a pretty good practice of living in the present moment and appreciating what you have while you have it.
- 8:10SPEAKER_02: Do you have any, I wouldn't say advice, but any practices that you implement for bringing yourself back to that present moment and enjoying it?
- 8:19SPEAKER_00: Yeah.
- 8:19SPEAKER_00: I mean, this is a big one.
- 8:20SPEAKER_00: This is like grounding and like creating your foundation every day.
- 8:24SPEAKER_00: And I'm still working on it so much.
- 8:27SPEAKER_00: Um, it's a never-ending practice of being grateful for all of the things and not just some of them.
- 8:35SPEAKER_00: Um, but yeah, I have um I felt I feel very lucky.
- 8:38SPEAKER_00: I'm in a really good place, and I think the one thing that always brings me back to being grateful and out of my mind and out of my head is um being in nature.
- 8:47SPEAKER_00: So you'll find me doing all the things you mentioned in the beginning of this, which is sailing.
- 8:52SPEAKER_00: Take a weekend, I'll go sail around.
- 8:54SPEAKER_00: Another thing that's based upon needing freedom um to be even able to go sail.
- 8:59SPEAKER_00: Um surfing, hiking, traveling, or just going for a walk.
- 9:04SPEAKER_00: Nature makes me um drop into the present moment.
- 9:09SPEAKER_00: There's a lot of different things on the way to that that help me get there, which is like good rituals and practices and um yoga and my forms of therapy, which are like running, biking, swimming, surfing, and all those activities.
- 9:25SPEAKER_00: Um but when you're in when you're in nature, I find it to be if you don't see the beauty in nature, like I don't know that that always drives me into being super grateful and present, yeah.
- 9:39SPEAKER_02: So you actively or you would go out you go out of your way, I would say, likely to schedule in on a daily basis, if not a a weekly basis, time to be in nature?
- 9:50SPEAKER_00: Oh yeah, yeah, yeah.
- 9:51SPEAKER_00: I would say um there's is very rarely unless I'm sick or something's going on, like I um, you know, at the end of the day, twice a day, three times a day, like I'll do an activity or two a day, maybe three times, I will jump in the ocean.
- 10:07SPEAKER_00: And I know it's my go-to, it's like my hack to get back to a level of good good mind and good health.
- 10:16SPEAKER_00: Um is even if I don't feel like I want to go in nature, I know that's my hack and my what I'll call a smart cut, um, to kind of get myself back in that um Yeah, that grateful feeling.
- 10:29SPEAKER_02: I was gonna say definitely to get back in that grateful mindset.
- 10:32SPEAKER_02: One of the difficulty difficulties I've had uh or something that I actively work on and have been actively working on for years is identifying the moment when you need to use the hack.
- 10:42SPEAKER_02: Right?
- 10:43SPEAKER_02: That's for me, and I imagine for a lot of people the most difficult thing is you get into these ruts or even like mini ruts.
- 10:52SPEAKER_02: I don't mean rut is in some giant hole.
- 10:54SPEAKER_02: I think this talks about the conversation what you were mentioning earlier about the idea of flow, yeah, is that you're flowing in and out of these states of being.
- 11:04SPEAKER_02: And in order to flow out naturally of kind of these lows, it's important to recognize actually that you're in them.
- 11:10SPEAKER_02: Do you have any practices you implement for creating awareness of when you need to do a small hack like a jump in the ocean to get back uh during your day, or maybe a larger hack like sailing for a weekend in order to reorient or pivot?
- 11:24SPEAKER_00: Well, I think that's it's important to have that awareness, right?
- 11:27SPEAKER_00: To notice if it's a small rut or a bigger rut to like you said, go on the long weekend or what have you.
- 11:34SPEAKER_00: Um to be honest, I just roll off the punches.
- 11:42SPEAKER_00: Um if I feel like I'm coming into a rut, um, I mean it's just observing myself and being like, hey, is my energy the way it normally is?
- 11:51SPEAKER_00: Am I like high and enthusiastic about life right now, or am I more like, hmm, you know, like the day's okay, like whatever it is.
- 11:59SPEAKER_00: And then yeah, then I'll just force myself to go and do these things.
- 12:02SPEAKER_00: And then I'm a huge believer in momentum.
- 12:05SPEAKER_00: So like back to the flow thing, um, momentum begets momentum.
- 12:10SPEAKER_00: And whether that's going for a run or going for a walk or having a conversation with somebody, it's moving energy.
- 12:15SPEAKER_00: And um, that will pick me up out of um small, medium, large size rut.
- 12:21SPEAKER_02: Um can you dive into that idea of momentum?
- 12:24SPEAKER_02: Is it begets momentum?
- 12:26SPEAKER_00: Yeah, momentum begets momentum.
- 12:28SPEAKER_00: Yeah, I I think at the end of the day, like I'm a very visual person, and the way that I see it when I when I even say that is like our bodies are a generator.
- 12:39SPEAKER_00: Like if you think about the way a generator works or you making energy in something, like movement begets more movement, begets more movement, and that creates friction and that creates energy, and our bodies are nothing more than like a like a generator of sorts.
- 12:56SPEAKER_00: I mean, our brains and our bodies are electrical and chemical, so like if we have an electrical standpoint um and we're thinking about the generator example, um, momentum begets momentum.
- 13:07SPEAKER_00: And um, as long as we can keep that going, like we all know and have an experience in our life where we felt like there was maybe days, weeks, months, years, whatever it might be for you, um, where it felt like it was just one thing was flowing to the next thing and it almost seemed serendipitous.
- 13:25SPEAKER_00: Um a lot of that has to do with carrying forward the good energy and momentum that's been being created.
- 13:31SPEAKER_00: Um and it's yeah, momentum's a fascinating thing.
- 13:37SPEAKER_02: I really like that analogy to the to the generator, and it is from a biochemical standpoint.
- 13:43SPEAKER_02: I mean, metabolically we're processing stuff and turning it into energy.
- 13:50SPEAKER_02: Um it's interesting for me to think back on on my life with that idea.
- 13:56SPEAKER_02: There are definitely periods of my life, whether they're years or or smaller, more discrete moments, when I felt very much in that flow where each day was kind of building on the next.
- 14:06SPEAKER_02: Um do you think it is natural for people to go in and out of those states of being throughout their life?
- 14:13SPEAKER_00: Oh, yeah, for sure.
- 14:14SPEAKER_00: I mean, at the end of the day, we are nature, and nature has a flow and a pulse and a pattern.
- 14:21SPEAKER_00: It's like a tide, it rises, it falls.
- 14:25SPEAKER_00: Both are equally important in nature, not to always have a high tide or a low tide.
- 14:31SPEAKER_00: I think it's important for us to um have an up and a down swing in our energy and our flow and our momentum.
- 14:38SPEAKER_00: Um, I think that back to the beginning of this conversation that that leads to um gratitude.
- 14:46SPEAKER_00: Because I think these lows um will will help you appreciate the highs.
- 14:52SPEAKER_00: And if we didn't have the lows, then we wouldn't really know where the high was, and vice versa.
- 14:57SPEAKER_02: Yeah, it's important to remember that we are the ones who choose to ascribe meaning to things.
- 15:06SPEAKER_02: For sure.
- 15:07SPEAKER_02: Right?
- 15:07SPEAKER_02: And this has gotten me in the past, which is you get or I will get into a low, and until I am able to reframe and remember, the low is actually just one element of like this entire flow of exactly zooming out a little bit, yeah.
- 15:22SPEAKER_02: Zooming out a little bit is like there can't be a high point if there isn't a low point.
- 15:27SPEAKER_02: Otherwise, they're all just kind of neutral points.
- 15:29SPEAKER_02: Uh, but also, I mean, it takes a level of awareness and gratefulness for sure, in order to pull yourself out and be a little bit more objective and and recognize the the positives that come from that.
- 15:42SPEAKER_02: The biggest one I tend to try to do when I get into lows of any sort.
- 15:46SPEAKER_02: I did this with the passing of my grandmother last year, was the moment she was getting really sick.
- 15:51SPEAKER_02: I said to myself, this is a moment where I can become stronger by supporting the people around me and by not becoming resentful.
- 16:00SPEAKER_02: Right.
- 16:00SPEAKER_02: There are all these things that come with death, all these negative feelings and associations and emotions, and lots of them are very valid, but it's important, it was important for me in that moment to be like, all right, this is gonna be a low.
- 16:13SPEAKER_02: There's no way, there's no ifs, ands, or buts around my grandmother passing away that this is gonna be like a high period of my life.
- 16:20SPEAKER_00: It needs to be low because you're a human.
- 16:22SPEAKER_02: Yeah.
- 16:23SPEAKER_02: And so in that moment, I was said to myself, okay, if this is gonna be low, how can I still appreciate what's going on?
- 16:32SPEAKER_02: And so I was capable in that moment of taking on managing her memorial service and supporting the family that were coming in from out of town and trying to not turn it into a high, but just be more present in the low.
- 16:50SPEAKER_02: And I think that actually allowed me to come out of the low likely faster than I would have if I if I didn't do that.
- 16:58SPEAKER_00: Yeah, dealing with a head-on, right?
- 17:00SPEAKER_00: Like if we try to run away from that low, it'll just continue to trail and tail us, and it'll always be this extra weight and extra heaviness.
- 17:10SPEAKER_00: You just took it head on and addressed it.
- 17:13SPEAKER_02: You you mentioned earlier, I think you said emptying the cup.
- 17:17SPEAKER_00: Yeah.
- 17:18SPEAKER_02: Right?
- 17:19SPEAKER_02: That's exactly how I picture those kind of things is if you allow them to flow in and then appreciate them and be more present, you allow to your overflowing cup at that point in time, which is likely a lot of negative emotions, to uh unload a little bit.
- 17:33SPEAKER_02: You empty a little bit of the cup and you feel a bit less weighed down.
- 17:37SPEAKER_00: Yeah, that's a great visual.
- 17:38SPEAKER_00: Yeah, absolutely.
- 17:40SPEAKER_02: How do you use then, since gratefulness is clearly very important to you, how do you use it then in your um not just your personal life, but in your in your business life?
- 17:50SPEAKER_02: I assume then that this is something you you have taken as a uh way of interacting with people on in a business way, yeah.
- 17:59SPEAKER_00: Yeah, most definitely.
- 18:01SPEAKER_00: Um Right, the goal, well, um I shouldn't say generally speaking, the goal for me is to treat my personal life, my professional life to have the same alignment and to act the same way and operate the same way.
- 18:13SPEAKER_00: For a lot of people that hear that, they're like, no, you have to keep business separate, unemotional, you need to get the job done, not put a lot of that into it.
- 18:22SPEAKER_00: And I'm like, that seems like living two separate lives.
- 18:25SPEAKER_00: Sounds like that really fucking sucks.
- 18:27SPEAKER_00: You know, like at the end of the day.
- 18:29SPEAKER_00: Um, I think blending them together, if possible, um, is at least that's my goal.
- 18:35SPEAKER_00: And the way that I bring gratitude into my entrepreneurial endeavors is through like team creation.
- 18:40SPEAKER_00: So I like to say that there is a million people that know specifically way better how to do something.
- 18:48SPEAKER_00: They're way more skilled, they're way more experience.
- 18:51SPEAKER_00: Um, but generally speaking, at the end of the day, if you want people to be on the team, giving it their all, um, pushing, growing, learning, um, we're all learning together, we're all figuring it out.
- 19:03SPEAKER_00: And I think if we have that mindset, we can be grateful for what somebody's offering.
- 19:09SPEAKER_00: And um I think that gratitude and that type of person attracts more.
- 19:13SPEAKER_00: So I've been super lucky and and maybe created some of that of like leading with example of like being super grateful and attracting more grateful team members that like push themselves and then their friends want to join, and then it's just like this never-ending um momentum.
- 19:29SPEAKER_02: Sure.
- 19:30SPEAKER_02: What does it take?
- 19:32SPEAKER_02: One of the keys of delegation as I see it as a novice in this realm is trust.
- 19:40SPEAKER_02: Right.
- 19:41SPEAKER_02: You're bringing some, especially in a business capacity, you're bringing someone in that is going to be handling the company that you built or you and a co-founder built, um, and therefore is not only representing you, and then you become a representative of them as well, but of your company, and um it takes a lot of trust in order to put someone in that position.
- 20:04SPEAKER_02: What does it take for you to bring someone into your business and trust them to handle your delegation?
- 20:12SPEAKER_00: Yeah, yeah, no, that's that's uh it's the million-dollar question.
- 20:15SPEAKER_00: The um the two two phases of building a business, right?
- 20:20SPEAKER_00: The the ultimate goal is to build a business that's successful, and then the second is to build a business that's successful without you so you can get away from it, so you can have some freedom.
- 20:29SPEAKER_00: Yeah, you know, and um, and that really is important.
- 20:33SPEAKER_00: The question you're asking about like how like trust is such an important thing.
- 20:38SPEAKER_00: So, like, how do I onboard that or how do I like what does the process even look like to find or like create that?
- 20:45SPEAKER_00: And at the end of the day, like I think the business world can muddle a lot of like common sense things with language that makes it seem more complex than it is.
- 20:55SPEAKER_02: What do you mean?
- 20:56SPEAKER_00: Yeah, in my opinion, business is really, really simple.
- 20:58SPEAKER_00: It's just like the way that you want to be treated, you treat other people the same way.
- 21:02SPEAKER_00: Um, if you don't know something, say you don't know something.
- 21:05SPEAKER_00: Um, if you do know something, um, say that you do know it.
- 21:09SPEAKER_00: And just be honest and in the same way, like to answer the question, like onboarding somebody and trusting them and eventually delegating them to take over something that I co-founded, um, obviously it's a difficult process for me because I'm giving away my baby essentially.
- 21:23SPEAKER_00: But if you just look at it on a personal level, like, is this person a good person?
- 21:27SPEAKER_00: Right.
- 21:28SPEAKER_00: This is what I mean by like not overly um muddling and making something complex, business jargon, whatever.
- 21:35SPEAKER_00: Um having somebody work with you and for you and see how they respond, how they are held accountable, how they react, um, and if they're just a good person, and if they are a good person and they're through experience with them, they're doing a great job, then you just build natural trust, like friendship and And um and then it's all about in in my leadership style, it's all about um giving a couple feet on the leash and seeing if somebody kinda like it's a it's a very extreme example, but like hangs themselves.
- 22:14SPEAKER_00: Like I would rather like there's so much learning and failure and like I'm okay if I'm if I have trust in you, you can like you can learn on my dime and but I want to you need to learn and then if like you don't hang yourself or you fix it, well like now I have so much more respect for you if you just tell me like this is what happened and like this is what I learned from it and like this is why it'll never happen again and yeah.
- 22:39SPEAKER_02: So you are first off assessing people, I would say, by their character as opposed to I mean if I'm correct, it would be identifying if they're capable of filling the actual maybe technical skill set or whatever the the job role is.
- 22:56SPEAKER_02: And then second to that, or maybe more importantly to that, you're asking yourself what is the actual character of this person.
- 23:03SPEAKER_02: From what I hear, it sounds first off, would be gratefulness.
- 23:07SPEAKER_02: Is this person coming to me or to this company, to their your client base or customer base with a perspective of gratefulness, maybe a feeling, as you said earlier, of feeling privileged to have the opportunity responsibility and accountability and the ability to learn.
- 23:24SPEAKER_02: But would those generally be then the ways that you assess the character of a person that you're gonna work with?
- 23:30SPEAKER_00: The last one that you just said is is very strong the ability to learn um and be coachable, right?
- 23:36SPEAKER_00: Um but yeah, you hit the nail on the head with with most of those.
- 23:39SPEAKER_00: Um yeah, at the end of the day, if somebody's able to become is grateful, comes with an open mind that they can learn and they don't know everything, and has a lot of skill, well, like everything else is relatively trainable unless it's like a very skilled specific and to paint a clear picture um so your listeners know, just because I they're probably like, yo, what does this guy even do?
- 24:00SPEAKER_00: Like, what the hell is what are you guys talking around kind of deal?
- 24:04SPEAKER_00: Sure.
- 24:04SPEAKER_00: Um, and like what example are we pulling on with like me delegating a role as a co-founder to a manager?
- 24:11SPEAKER_00: Um, so the businesses we're talking about, I have two brick and mortar clinics.
- 24:15SPEAKER_00: Um, they're called Osteostrung.
- 24:17SPEAKER_00: Uh, we primarily help people age 45 to 65 strengthen their bones and their joints.
- 24:23SPEAKER_00: And that's a big one because people like don't even know what strengthening your bones means.
- 24:27SPEAKER_00: Like, what do you mean?
- 24:28SPEAKER_00: Skeleton for Halloween, you can strengthen your bones.
- 24:31SPEAKER_00: Like, that doesn't make any sense.
- 24:32SPEAKER_00: Yeah.
- 24:33SPEAKER_00: I thought bones are just the way they are, you know.
- 24:35SPEAKER_00: Like, like, what is that?
- 24:37SPEAKER_02: Yeah.
- 24:37SPEAKER_02: So why do it?
- 24:38SPEAKER_00: Yeah, like like what even is that, right?
- 24:40SPEAKER_00: Um, so that's that's one of the two businesses, and and if if you are curious the way it works, um, the very quick 10-second example that I give is um bones are not like the skeleton you see for Halloween, as you know, Flint.
- 24:57SPEAKER_00: Um, and I'm sure all your listeners know, but they're a tissue, and they're like remodeling all of the time.
- 25:04SPEAKER_00: And they're a tissue, and they're just a way more dense version of another tissue that we are very familiar with, which is a muscle tissue.
- 25:12SPEAKER_00: And we know that if you go to the gym and put good stress and load on your muscles, they grow bigger.
- 25:20SPEAKER_00: Well, since bones are tissues, you just put good stress and load on them too, and they have to adapt and they grow.
- 25:27SPEAKER_00: Um, so that's two clinics that do that, and then I have um the other company that we're referring to is called RollFlex.
- 25:35SPEAKER_00: And we primarily make um a foam roller alternative.
- 25:39SPEAKER_00: Uh, we make the only tool in the world that helps you roll out uh tennis elbow and golfer's elbow.
- 25:43SPEAKER_00: It is a manual massage tool.
- 25:45SPEAKER_00: Cool.
- 25:46SPEAKER_00: And uh we're all over the world sending units to Germany.
- 25:50SPEAKER_00: Um, the South Korean Arm Wrestling Federation orders tons of our units to help people combat tendinitis, tennis elbow, golfer's elbow, carpal tunnel, but it also does the legs and work with like Iron Man and um for like shin splints and tight calves and and so forth.
- 26:07SPEAKER_00: Um so all the the problems of uh or the opportunities of business delegation that we're talking to lend itself to those three main um companies, and I just feel like maybe we've done a lot of this podcast and tiptoed around what it is, and that is what it is.
- 26:23SPEAKER_02: Yeah, I appreciate you explaining the actual projects that are the companies that you're building.
- 26:27SPEAKER_02: Yeah, they're really fun.
- 26:28SPEAKER_02: They're clearly all focused on helping other people create healthier lives.
- 26:34SPEAKER_02: Are these products when you think of new products or new companies or when you were starting these ones, were your was your intention to build products that you would personally want to use for yours yourself, maybe for your own personal uh athletics?
- 26:49SPEAKER_00: As I see it now, hindsight, yes.
- 26:52SPEAKER_00: Yeah, right.
- 26:53SPEAKER_00: That's not the way it unfolded.
- 26:54SPEAKER_00: The way it unfolded was a very, very different story of um just helping helping entrepreneurs grow their business.
- 27:06SPEAKER_00: Um I had a couple other businesses in the past, uh, but now the lens that I look at it through is that, and now everything we current cre currently create, we operate through the lens of is this helping somebody get back to doing what they love?
- 27:20SPEAKER_00: And if the answer is yes, and it's in the lane of health and wellness, then I'm all ears on any idea, any project, any anything.
- 27:30SPEAKER_02: Um, really your businesses are a part of an intention to create maybe a brand where that brand is around personal well-being and health.
- 27:44SPEAKER_00: Yeah.
- 27:44SPEAKER_00: I mean, just contribution, right?
- 27:46SPEAKER_00: Like I think uh one of my highest values aside from freedom is impact.
- 27:50SPEAKER_00: Like I wanna like I'm not I was gonna say I'm not hating on it, but I guess by definition of me saying that I'm basically hating on it.
- 27:59SPEAKER_00: But like I'm not just trying to be on this planet and make money and survive.
- 28:05SPEAKER_00: I'm I'm trying to like help and like lift other people up too.
- 28:11SPEAKER_00: Um and like everybody, I just we can all help each other.
- 28:17SPEAKER_02: Is that then why you pursued a career of entrepreneurship?
- 28:21SPEAKER_02: Did you find that that was gonna be or think that that was gonna be your best possible bet at creating impact?
- 28:26SPEAKER_00: Yeah, great question.
- 28:27SPEAKER_00: Absolutely.
- 28:28SPEAKER_00: At the end of the day, um entrepreneurships allows the freedom question component of it, the personal growth side of it, right?
- 28:37SPEAKER_00: So a lot of people are like, How do you become an entrepreneur?
- 28:40SPEAKER_00: Well, it's like you figure it out as you go, like you you do all of the protecting the downside analysis you can do, you do all the models on it, you do all the risk prevention, you run like every if, then, and or what or but and we couldn't predict COVID, so that was hard having these clinics, anyways.
- 28:56SPEAKER_00: Another whole story.
- 28:57SPEAKER_00: Um But I'm like, what's the way that I can make a the biggest impact and also um make the the time commitment my decision back to the freedom thing, highest value for me, freedom.
- 29:11SPEAKER_00: Um so like I want to make my own schedule, but I want to help people and I want to make money.
- 29:17SPEAKER_00: But if I want my own schedule and I want my time back, well then I can't work a normal job.
- 29:22SPEAKER_00: Um unless you're have a really good job set up, which is the case now if a lot of work from homes.
- 29:28SPEAKER_00: Um but yeah, at the end of the day, like that, yeah.
- 29:32SPEAKER_02: Did you ever have any personal or external pushback on maybe thinking you were asking for too much, wanting freedom, wanting to make money, and wanting to ha create an impact, or were you just for sure.
- 29:43SPEAKER_00: Yeah, I still ask myself that every day.
- 29:45SPEAKER_00: Yeah.
- 29:45SPEAKER_00: Yeah, I'm always like, um, yeah, I I do ask that every day.
- 29:50SPEAKER_00: And I think that's what keeps me grateful because uh the grass can always be greener and the mountain can always be larger behind the next mountain when you're you know, quite metaphorically speaking, and actually, and you know, at the end of the day, for me, I'm gonna use that phrase a lot at the end of the day, um, because that's how I kind of boil plate my ideas down.
- 30:12SPEAKER_02: Um why why do you find it important to grow?
- 30:19SPEAKER_02: I mean, you you're clearly focused on impact, but one of the main emphases you had with building a business and with your Iron Man training and surfing, a lot of this is done with what seems to be a perspective of trying to grow as a person or improve.
- 30:35SPEAKER_02: Like, why why do that?
- 30:36SPEAKER_02: Why put the effort into trying to become someone new or someone better than you are?
- 30:42SPEAKER_00: First thing that comes to mind when hearing that is I had such a problem with hearing if you're not growing, you're dying.
- 30:51SPEAKER_00: I used to think that was like, what does that mean?
- 30:53SPEAKER_00: You just can't be content.
- 30:54SPEAKER_00: Like I used to like the almost the opposite of what you're saying, right?
- 30:57SPEAKER_00: Yeah.
- 30:58SPEAKER_00: Like I used to have such a like an actual problem with that.
- 31:02SPEAKER_00: I was like, the whole world always has to be growing and moving forward.
- 31:04SPEAKER_00: Like that sounds like a hamster wheel of human condition.
- 31:09SPEAKER_00: And um, so yeah, that that was a big thing for me.
- 31:13SPEAKER_00: But to address your question, um, I'm always growing and changing because at the end of the day, like I think if I continue to grow, I can continue to push myself and I can help other people push themselves.
- 31:27SPEAKER_00: And we all want to be the best that we can be for ourselves and those that are around us and hopefully our communities, um, and the the whole the planet that we share, um, sustainability-wise and environmentally wise, and um that's why I choose to grow.
- 31:44SPEAKER_00: But I just wanted to make sure I could preface that.
- 31:47SPEAKER_00: That when I first heard what you said, that was the opposite of what I thought in the past.
- 31:51SPEAKER_02: What do you mean?
- 31:52SPEAKER_02: Well, that was actually gonna be my next question, which is why was it so difficult for you to hear that?
- 31:58SPEAKER_02: And also what was the moment where you pivoted to changing that perspective?
- 32:02SPEAKER_00: Yeah, it was really difficult for me because at that point in my life, I um I had a nice gap of time in between businesses.
- 32:14SPEAKER_00: Um and I was loving life in my mini retirement, like my quarter century, like super privileged mini retirement, and I was like in those times of so much freedom, I was starting to question all the things.
- 32:36SPEAKER_00: I was going down the rabbit holes of like, um, well, we're all working to get to retirement, and I'm in retirement now, so like and can we not be content?
- 32:47SPEAKER_00: Like, like, what's our human condition problem with the content side of it?
- 32:51SPEAKER_00: And I think when that eventually switched, so that that was my main that was the catalyst as a context behind why I started feeling that way.
- 32:58SPEAKER_00: And then when it changed was when I realized, okay, I've had enough of being mini-retter, I need to get my shit moving.
- 33:07SPEAKER_00: You know, like it was this like innate thing of like productivity, of um like getting stuff done, contributing.
- 33:16SPEAKER_00: Um, I think hanging out is cool until it's not, just like anything.
- 33:19SPEAKER_02: How did you it sounds like there was a lot of inertia then that moment.
- 33:22SPEAKER_02: How did you how did you overcome in that moment that inertia and get yourself going again?
- 33:27SPEAKER_00: Momentum, baby, just same stuff, just getting out in nature, walking, moving.
- 33:32SPEAKER_00: Um, and then that new conversation with a new person out of meet running would spark this new idea and this new thought, and then just trusting in the journey of flow, and like that's it, it was just like a I had a wake-up moment where I was like, okay, this needs to change.
- 33:52SPEAKER_00: Like I would love to start contributing again.
- 33:55SPEAKER_00: And I was just enjoying, and and yes, I was still like volunteering at soup kitchens, and yes, like still serving my time and like doing everything I could at mentoring and stuff.
- 34:04SPEAKER_00: Um, but at the end of the day, I I was like, okay, time to get your sh your shit moving.
- 34:09SPEAKER_02: Do you remember the first actions you took and where you were in that moment?
- 34:12SPEAKER_00: Um, not specifically in the moment.
- 34:14SPEAKER_00: I mean, I remember where I was in my house off of um Fell Spar Street in Pacific Beach, and um I think I something I never do is watch TV.
- 34:26SPEAKER_00: And I just finished um a ser I never even own a Netflix account before in my entire life.
- 34:33SPEAKER_00: And uh my roommate had a Netflix account, and I just like binge watched the shit out of um oh what was it?
- 34:43SPEAKER_00: Um, of course I'm gonna draw a mic right now.
- 34:47SPEAKER_00: It'll come to me later.
- 34:48SPEAKER_00: But I just finished binge watching some show and looked back at all the episodes and looked at all of the hours that I just wasted doing this, and I was like, I need to get the hell out of the house.
- 35:04SPEAKER_00: And I just went out the front door, like seemingly being on a mission with nowhere to go.
- 35:08SPEAKER_00: We just like started walking and was like, I need to go do something, you know.
- 35:12SPEAKER_00: Like my friends would be like, yo, you want to come over?
- 35:14SPEAKER_00: I'd be like, no, no, I still have this one one more episode left.
- 35:17SPEAKER_00: You know, like addicted, um, which is definitely a personality trait um that I have, um, whether it's like very productive or very non-productive, um, definitely, yeah.
- 35:27SPEAKER_00: That was the moment where I was like, wow, I just watched, you know, 27 and a half hours of shit in one week.
- 35:34SPEAKER_00: Like I just burned over a day.
- 35:36SPEAKER_00: I was like, what am I doing?
- 35:38SPEAKER_02: There's two comments I have to that.
- 35:39SPEAKER_02: One is people discount walking.
- 35:44SPEAKER_02: It's they eat I mean, sure, there's a certain level of privilege, you have to have two legs at work, but if you have that, that's your key.
- 35:53SPEAKER_02: There's no excuse.
- 35:54SPEAKER_02: That's that is the key to getting inertia gone or overcoming it, is you just start you just start walking anywhere.
- 36:02SPEAKER_02: Yeah.
- 36:03SPEAKER_02: I feel bad for people who live in places with terrible weather.
- 36:06SPEAKER_02: And no, they can't just go and do that.
- 36:08SPEAKER_02: But that is that personally how I get myself that's something you do very often to get yourself out of a row.
- 36:13SPEAKER_02: Very every day.
- 36:14SPEAKER_02: Yeah.
- 36:14SPEAKER_02: Is when I recognize I'm starting to get low, it's movement of any sort.
- 36:21SPEAKER_02: And the easiest movement is walking.
- 36:23SPEAKER_02: And it it's honestly it's kind of amusing.
- 36:25SPEAKER_02: I get a little bit of embarrassed saying that because I'm like, it's so trivial, and it's it doesn't even seem like it's a good use of your time.
- 36:34SPEAKER_02: Like I should be working, I'm just gonna go for a walk because I'm not working anymore.
- 36:38SPEAKER_02: But taking a 15-minute walk, there are a lot of times when I I start walking out of my house and I'm five minutes away, and that is the enough enough time for me to to completely reframe like the entire day.
- 36:52SPEAKER_02: And I will I was planning on going for an hour walk, I'll turn around and come back, and like so that 10 minutes completely restarts me.
- 36:59SPEAKER_00: All you needed, yeah.
- 37:00SPEAKER_02: All you needed, yeah.
- 37:01SPEAKER_02: I mean, there are tons of like I will be five minutes away from my home and all of a sudden get like excited again about what I'm doing and the project that I'm working on and and see the bigger picture again because I was two in the weeds, but and all it took get out of your head, all it took was me to just walk out of my house for 45 seconds, dude.
- 37:18SPEAKER_00: Point facts, right?
- 37:20SPEAKER_00: That is that could be a huge change.
- 37:22SPEAKER_00: And I think uh I don't know why we I mean, like you said, like limitations like weather and stuff, but that that is a day changer, like any type of momentum and movement and like movement, movement, movement.
- 37:34SPEAKER_00: Yeah, I'm I'm so happy that's what you do, and that creates that effect for you.
- 37:37SPEAKER_00: And I'm and I want to say, like, I'm even the fact that you go out with an intention to walk an hour and you're like, no, I'm good after five minutes, like that's harder than itself to be like, nah, I thought I committed to something, but I don't want to do it anymore.
- 37:50SPEAKER_02: I you get the stoke back, and you're like, all right, the walk was just intended to get the stoke, the stoke.
- 37:54SPEAKER_02: I'm beaming.
- 37:56SPEAKER_02: It's time to go back, yeah.
- 37:57SPEAKER_00: No, I'm beaming.
- 37:58SPEAKER_02: What is it about uh having an addictive personality?
- 38:03SPEAKER_02: Then that, if that is the right way to right way to phrase it, that has contributed to where you've gotten in life.
- 38:10SPEAKER_02: Maybe did it contribute to your uh entrepreneurship?
- 38:13SPEAKER_00: Oh, for sure, yeah, yeah.
- 38:14SPEAKER_00: No, great question.
- 38:15SPEAKER_00: I I I knew you were gonna ask that.
- 38:17SPEAKER_00: Um addictive personality, good and bad.
- 38:22SPEAKER_02: Yeah, what are the pros, what are the cons?
- 38:24SPEAKER_00: It's it's the extremes, right?
- 38:25SPEAKER_00: It's it's back to like the ups and the downs, the ebbs and the flows, the ruts, the highs, the lows.
- 38:31SPEAKER_00: Um, addictive personality can drive you into intense focus on intense focus in something great, like productivity, um, an exchange of something that's not great, whether that's 27 and a half hours of binge watching some show I forgot the name of, um or in other cases alcohol or whatever it may be for whomever it might be for.
- 38:51SPEAKER_00: And um I truly believe that the addictive extreme focus, um, these these types of behavioral patterns, um, both of them, the negative and the positive, are huge determinants of success in like what we look like as business success.
- 39:10SPEAKER_00: Right.
- 39:10SPEAKER_00: At the end of the day, there's so many companies that are now hiring inmates out of prison because well they have like really yeah, because they they have that hunger, they have that drive, but that same angel turns on that same devil.
- 39:24SPEAKER_00: But that is like grounds for um more creating more than the average, right?
- 39:31SPEAKER_00: And and that's what a addictive personality can bring forth, or the other way, right?
- 39:37SPEAKER_02: Yeah, it's no, and I like the way that you tie that to ability to create extreme levels of focus.
- 39:44SPEAKER_02: Yeah.
- 39:45SPEAKER_02: How do you in your life create focus?
- 39:48SPEAKER_02: Um a practical standpoint.
- 39:53SPEAKER_00: Well, it's just so many, so many, yeah, so many thoughts came into my mind at that point because I was like, focus on sports, like I'm training for Iron Man right now, or focus on business.
- 40:01SPEAKER_00: Um that's a good point.
- 40:02SPEAKER_02: Go anywhere you want with it.
- 40:04SPEAKER_00: Yeah.
- 40:05SPEAKER_00: Focus at the end of the day, it just I get driven into deep focus and things that are like on the upper levels of my challenge limits.
- 40:16SPEAKER_00: So if I just, for example, if I go for a 10-mile run and I'm just cruising on the run, I will be lollygagging.
- 40:24SPEAKER_00: Like I if I'm cruising on the run, I will just be enjoying it.
- 40:27SPEAKER_00: I'll like it'll still be fast, I'll still be pushing it.
- 40:29SPEAKER_00: But my extreme level of focus comes from pushing that threshold just beyond something that like I might be able to handle for that amount of time.
- 40:37SPEAKER_00: Like you just did a very long distance prone paddling race.
- 40:41SPEAKER_00: Um, I'm sure there was a point in that race where you're like, wow, I'm just moving and I'm doing this and I'm not very focused.
- 40:47SPEAKER_00: And there's some really hard points where you're like, I am so laser sharp focus.
- 40:52SPEAKER_00: Um, so it's constantly doing things that stretch that upper limit, which I think comes all the way back to your question on growth.
- 40:58SPEAKER_00: And um, you know, at the like what what I'm doing and why I'm trying to grow every day.
- 41:05SPEAKER_00: Um it's because that drives me into focus and feeling accomplished and and business, that's doing something that makes me feel uncomfortable.
- 41:15SPEAKER_00: Um, with friendships and relationships, I get super focused when I'm like super excited.
- 41:21SPEAKER_00: Um it but focus is I think the thing that is most lacking in society now, and that is the one currency that is um probably the most important thing to have.
- 41:33SPEAKER_02: I love it.
- 41:34SPEAKER_02: I absolutely love that perspective.
- 41:36SPEAKER_02: And so two comments there.
- 41:39SPEAKER_02: One is um yeah, so I did this 15, 16 mile paddle race from Swamis to Windensea in uh Encinitas to La Jolla, and it was amusing because I trained entirely by myself, and so I didn't I was pushing, but I was only pushing.
- 41:57SPEAKER_02: I'd never been in a paddle race, I'd never trained with other people.
- 42:00SPEAKER_02: I was only pushing with regard to what I knew, like yeah, what perspective I had.
- 42:06SPEAKER_02: And so I wasn't going very fast, I was going like four to four and a half miles per hour, something like that, in my training races, and then I got into this race where I was surrounded by a hundred people who actually did this, and I instantly was behind the pack because that this is what they do.
- 42:20SPEAKER_02: Yeah, and I was in that kind of like I was enjoying myself, but I was kind of in that lollygagging place, unfocused, where I was like, I'm just kind of doing my thing, kind of doing it, trying to do it as well as I can.
- 42:34SPEAKER_02: Clearly, I'm not doing it very well, and it's it it all kind of clicked really quickly.
- 42:40SPEAKER_02: I think this is something to be said about competitive spirit as well.
- 42:44SPEAKER_02: Like I'm an incredibly competitive person, yeah.
- 42:47SPEAKER_02: But if I don't put myself in competitive environments, I kind of forget that until I'm in it again.
- 42:52SPEAKER_02: And so you're moving in water, so you're never gonna really overtake again, maybe with back a couple people, but it really clicked, and I was like, oh, I actually can go faster than this.
- 43:02SPEAKER_02: Yeah, like I just need to focus and I need to kind of focus all this, all these extraneous thoughts and bring them in me.
- 43:09SPEAKER_02: I need like all of my spirit to be supporting myself.
- 43:11SPEAKER_02: Yep.
- 43:12SPEAKER_02: And so I went faster on average for that three-hour race than I did on any of my small 45-minute sprint pad trainings.
- 43:21SPEAKER_02: Uh, and there it was so it's so fulfilling, honestly.
- 43:26SPEAKER_02: It's so satisfying and fulfilling to actually have your entire like condition, your entire all of your thoughts be focused in and supporting yourself.
- 43:38SPEAKER_02: And that was a really big, I'm still actually kind of sorting through this event, which was I categorize uh different areas of my life into kind of like sub-personalities.
- 43:51SPEAKER_02: And so there's subpersonalities that are associated with uh athletics and health and with um maybe unhealthy behaviors that I've had in the past or with my focus on work.
- 44:02SPEAKER_02: And in that moment, I was like, all right, these are all kind of different aspects of me, and I need them all here and all supporting me.
- 44:09SPEAKER_02: None of them can be dragging me back.
- 44:12SPEAKER_02: Yep.
- 44:13SPEAKER_02: And it was just it was such a good uh sensation.
- 44:19SPEAKER_02: Um and it leads into uh the context of my last question, which is for me, and it seems like it's similar for you as well, the way I define success in my life is the ability, the freedom to focus on the things that I want to.
- 44:38SPEAKER_02: And so it's not just the freedom, and it's not just the focus.
- 44:43SPEAKER_02: Though I will say, if you're given a task to focus on and you just focus on it, it will probably be satisfying or fulfilling, even if it's not the one necessarily you want to work on.
- 44:53SPEAKER_02: But there's a great quote that I'll probably butcher from Victor Frankel in Man's Search for Meaning, which is along the lines of freedom needs to be accompanied by responsibility.
- 45:09SPEAKER_02: And so you can have the freedom, but unless you're focusing that freedom into something that you find meaningful, it's probably not going to be as satisfying.
- 45:17SPEAKER_02: And so for me, I try to create a life in which I can focus on the things that I want to, so I have the freedom to do that.
- 45:26SPEAKER_02: Um throughout this conversation, you've said the word success a handful of times.
- 45:32SPEAKER_02: Sometimes in relation to your personal life, sometimes in relation to uh business life.
- 45:37SPEAKER_02: How do you define success?
- 45:39SPEAKER_00: I really enjoyed hearing your uh perspective on success.
- 45:42SPEAKER_00: I resonate with that really strongly.
- 45:44SPEAKER_00: And I think at the end of the day, that that that entails what success means to me.
- 45:50SPEAKER_00: The one thing that I might add is like my personal cho like uh change or addition to that would be success should also be measured by um in in this is for me and for my success um level of uh like impact to the world.
- 46:09SPEAKER_00: So what comes to mind when I when I say impact is the amount of love given.
- 46:14SPEAKER_00: Like um at the end of the day, if a day goes by and I've made somebody's day exponentially great, my day was successful.
- 46:20SPEAKER_00: Um but to tie in like the bigger overarching, like yeah, like I want to be able to focus and do the things that I want to be able to do at any point, and that's through freedom, and that's what success means to me, which is exactly what yours is.
- 46:37SPEAKER_00: Um Yeah.
- 46:40SPEAKER_02: Love it.
- 46:40SPEAKER_02: Thanks, man.
- 46:41SPEAKER_00: Yeah, man.
- 46:42SPEAKER_02: Appreciate you.