Latest / The Marketing Career Podcast with Fexingo: Marketing Jobs, Skills, and Career Growth
How Marketers Use a Personal SWOT for Career Planning
In this episode, Lucas and Luna explore how marketers can use a personal SWOT analysis to identify strengths, weaknesses, opportunities, and threats for career planning. They share the story of Alex, a B2C marketing manager who used SWOT to pivot into a B2B analytics role that better suited her skills. The hosts break down how to apply SWOT to your own career, including common pitfalls and the one question most marketers forget. If you're stuck in your marketing career, this episode gives you a concrete framework to clarify your next move.
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The skinny
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