Latest / Big Brave Business: Business Ethics, Revolutionary Leadership and Human-First Entrepreneurship with Sarah Heeter
156: Let's Get Honest About Your Business... and Your Ethics
This episode introduces the business audit framework I use in my own work: a two-score system for assessing every single asset in your business. 1) Does it work, and 2) Is it aligned? Not as yes/no questions, but on a sliding scale, through four specific lenses each. Because good and bad, ethical and unethical, working and broken — none of it is actually binary. Some of what I share might open a can of worms for you. That's kind of the point.
In this episode:
Why "profitable" doesn't mean your offer is actually working
The two scores every business asset needs and the four lenses behind each…
The skinny
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