Latest / Motor City Mad Mouth / A New Era Begins

Transcript

A New Era Begins · Motor City Mad Mouth

• 0:26
  Good evening everybody, A new era begins the show that I've waited my whole
• 0:31
  life to do for Then again, I've waited my whole life to do a
• 0:33
  book called Lessons from the Microphone. The MotorCity mad Mouth Show is here and
• 0:39
  in the house. And yes, I am Scott Morgan Roth the MotorCity Madmouth,
• 0:43
  and I could think of a better person to go ahead and kick this
• 0:47
  bad boy out. Then with my longtime colleague George Chord, George, thanks
• 0:51
  for making history tonight before we got it. Go with my brother. Yeah,
• 0:57
  I'm happy to be here, man. This is great, great moment
• 1:00
  for you, a great moment for me too. And let's get this yeah
• 1:03
  right out there in front of everybody, because it's going to be a great
• 1:07
  show and a great a great scene tonight. YEP. I couldn't, Like
• 1:11
  I said, I couldn't think of anybody else to do it with. I
• 1:14
  have to let people know you wrote the forward of my book. Obviously,
• 1:17
  Lessons from the Microphone. We'll get to that in a little while. But
• 1:19
  you know, I was talking to jb Ellis and when we talked about me
• 1:23
  doing the show, he says, Scott, what you got to do?
• 1:26
  Is you have to launch the show ahead of when your book comes out,
• 1:29
  and then when your book comes out, they'll be able to go hand in
• 1:30
  hand and answer jb ellis, Well, that was a really good suggestion.
• 1:34
  That's why we're going out there and bringing it on tonight. The book is
• 1:38
  due out any day now. It's right now in the review stages with Amazon
• 1:41
  and Kindall, so we'll keep you more posted on it. I should point
• 1:44
  out that the MotorCity Mad Mouse Show is being broadcast around the world and here
• 1:49
  on YouTube as well, so as we get the show going, let me
• 1:53
  I'll get into what the show is going to be about in a little while,
• 1:56
  but I want to let everybody know how I got the name. My
• 1:59
  ex wife if Susan Patrick saw me on the show in Phoenix called Weekly Wheels.
• 2:02
  It was hosted by Mark Allen and a guy named Gary Miller, and
• 2:08
  it was really a neat show. And when she saw how animated that I
• 2:13
  was, and she called me the MotorCity mad Mouth because she loved Ted Nugent,
• 2:16
  the MotorCity mad Man. And then obviously, between my hand movement,
• 2:22
  my animated style, my voice inflections, the name stuck. So Weekly Wheels
• 2:25
  out in Phoenix is really where it got started. And you know, and
• 2:30
  Ted NuGen of course being the MotorCity mad Man. You know, I'm wondering
• 2:34
  as I was going through the trademark process, and I'll get to it a
• 2:37
  little while they trademarked to saying anybody know but apparently not, And that's when
• 2:42
  I do my resiliency with it and research. In fact, I'll even take
• 2:46
  it a step further as we got to the branded part that when I trademarked
• 2:50
  it, I took after the footsteps of my mom, who ended up doing
• 2:53
  shading here his living art as in Shilah, and I said, I'm going
• 2:57
  to do this with this. I don't know if I'm spending money down the
• 3:00
  road where I'm going to be whether it be worthwhile. But I ended up
• 3:04
  trademarking it under three categories, obviously radio writing and public speaking, and so
• 3:09
  far it seems to be good. It's obviously a work in progress, but
• 3:14
  it's a show that when you think about the reality of the whole thing,
• 3:16
  that it's come of age absolutely And you know, I can still remember that
• 3:22
  how excited you were back there on that Wheels show. I'm glad you brought
• 3:27
  that up because, yeah, I remember that that was an exciting part for
• 3:30
  you as well, because you know you've been working with me in the Detroit
• 3:35
  Monitor and also in the Sports Exchange, doing the show here and there.
• 3:38
  But I remember when you got that opportunity down there in Arizona, and that
• 3:42
  fits you to a tea. It really does, you know, and you
• 3:45
  know it's a great moniker for you, and it tells a lot of story
• 3:50
  and a hell lot of history about everything that you've done, Scott, and
• 3:53
  that we've done too together. Well, I think what was interesting about that
• 3:57
  situation was what I really liked about Weekly Wheels in Arizona Phoenix is I had
• 4:02
  an opportunity to do an auto racing show. Up until that point, I
• 4:05
  had never done a show that mainly focused on another sport, let alone a
• 4:12
  sport like auto racing. So it challenged me outside of my comfort zone to
• 4:16
  do it. And then all of a sudden I got used to it,
• 4:19
  and then of course I began to incorporate other sports and my coach they didn't
• 4:23
  mind it because they knew that it. Ultimately, it led to an opportunity
• 4:26
  to talk to Ernie Harwell and some other bigger name guests, but the focus
• 4:30
  was on auto racing. We did a lot of stuff over at Phoenix International
• 4:33
  Raceway, and that's when the name began to turn out to be what it
• 4:38
  was. Now. Let me go over a few other things that since it's
• 4:42
  become a permanent part of my personality. The intent for one on one interviews
• 4:46
  originally started with no limits. That was the original idea, but you know
• 4:50
  what, the show changed. No limits obviously, Mark Lettel, the late
• 4:56
  picture for the Kansas City Royal Saint Louis Cardinals, gave me the idea what
• 5:00
  we were going to do is use that as my one on one format.
• 5:01
  But in recent months I've begun to incorporate maybe two or three people on that
• 5:06
  show. So therefore now you have not the one on one, but maybe
• 5:11
  two one one or three people on a panel talking about nonsports related ideas.
• 5:15
  Because, as you know, we have a lot of different shows for all
• 5:17
  the different things that we do, and I wanted something that was going to
• 5:21
  be totally easy to go anyway you want. So as no limits began to
• 5:26
  change into something else, the idea of creating the MotorCity Mad Mouse Show became
• 5:31
  a no brainer. At that point. Absolutely, yeah, it was,
• 5:35
  and you really and you've done a lot with No Limits. I know it's
• 5:39
  been a good program here on the platform, but you're right, you know
• 5:44
  this is this is going to be a new exciting program right here, MotorCity
• 5:47
  mad Mouth. And it's great that you're debuting it. It's wonderful. Yeah.
• 5:51
  I think the thing that I've really enjoyed about No Limits a lot,
• 5:55
  though, is it's given me the opportunity to hone on that one on one
• 5:59
  passion and I've always had. Now let me talk about recent history with the
• 6:02
  MotorCity mad Mouth Show without mentioning any names. This was supposed to be aired
• 6:08
  on another network in conjunction with self publishing the book. Unfortunately, none of
• 6:13
  those plans came to fruition and I had to change directions and as a result,
• 6:17
  this is why it's on my platform here. And it's obviously fate has
• 6:21
  it that it probably should have wound up here anyways. But when you're trying
• 6:26
  to do business with somebody, things change in their lives and things that are
• 6:30
  supposed to take place just subsequently don't work out for whatever reason. But what's
• 6:34
  interesting about it was I brought on a person here. I mentioned her name
• 6:39
  once or twice, and I'll bring around a game named Melissa g Wilson.
• 6:42
  She's going to be a future guest here on the MotorCity man Mouth Show,
• 6:46
  and she's the one who's helping me with the book obviously the lessons from the
• 6:48
  Microphone, and as a result, with her presence there, we've able to
• 6:54
  stabilize the ship a little bit and to make sure that it's on track to
• 6:58
  do what it needs to do. So let me give everybody an overview what
• 7:01
  the show is really going to do. It's going to be a one on
• 7:04
  one platform, is what It's going to be a lot of people that I
• 7:08
  know around the country as all some of the people that I've known that I've
• 7:11
  worked with on a regular basis, So it rewards the loyal and brings out
• 7:15
  the other individuals around the country. So it's pretty much I can interview anybody.
• 7:18
  But the one policy that I have is I won't turn it into a
• 7:23
  political or religious type of broadcast. I'm not into that. There's enough good
• 7:27
  content out there that I don't have to do that whatsoever. So anybody's in
• 7:32
  as far as I'm concerned, if they have a good subject manner. You
• 7:35
  know. The shows don't have to go sixty minutes. They may be thirty
• 7:40
  thirty five to forty minutes at the very most. I have to be conscious
• 7:43
  of attention span. But the one thing I won't do is while attentionent span
• 7:46
  may be limited to a certain amount, I don't shortchange any show because it's
• 7:53
  not necessary to do that. You want to make sure you get it right
• 7:55
  the first time and that no stones or mats are left unturned. But anybody,
• 8:00
  So, if anybody out there wants to come on the MotorCity Man Mouse
• 8:03
  Show, then feel free to participate in the chatroom or send your ideas to
• 8:07
  self ord at tribune at gmail dot com and then we'll be able to do
• 8:09
  it. I should point out that we do head. We do broadcasts the
• 8:13
  MotorCity Man Moule Show live on Facebook, LinkedIn, Twitter and YouTube as well,
• 8:18
  and it will be on our website www dot selford attribute dot com as
• 8:22
  well as Twitter at Tribune South, so you can find it a few other
• 8:26
  places. We'll work on the audio portion as the show continues to develop,
• 8:31
  so you know, but the show does come of age. Anything you want
• 8:33
  to add to this, Oh, No, I just think it's a great,
• 8:35
  great platform here. Obviously, you've done a great job and you know,
• 8:41
  behind the scenes, Candy and all her tough hard work, and you've
• 8:43
  created an avenue for so many and you're always looking to better yourself. That's
• 8:48
  one thing about you, Scott that I've always admired, among many traits of
• 8:52
  yours, but that you're always looking to get better, to do something different,
• 8:56
  to make something stand out, and make something grab people's attention. And
• 9:01
  I think that's exactly what you're going to do with this show. And I've
• 9:05
  told you before, and I'm not trying to just kiss up, but I
• 9:07
  have told you. You know, you are one hard nosed journalists, You've
• 9:11
  always been, and you're and you're a great interviewer. So I mean,
• 9:13
  you know, those two things going together. I mean, you know,
• 9:16
  people are craving for that. You know, we got so many other things
• 9:20
  that are out there, and a lot of stuff is fluffed, but you
• 9:22
  know, you you have never been afraid of me either of tackling serious subjects
• 9:28
  and serious things that have to be discussed. And there are serious parts of
• 9:31
  sports or the entertainment or you know, the news business that we've had we've
• 9:35
  had a cover. But yeah, no, I think it's a perfect platform
• 9:37
  and perfect show to do that well. When tom Gage once mentioned to me
• 9:43
  that he said I was industrious and that was a compliment, I think I
• 9:46
  appreciate that, you know. I mean, I don't know if I handle
• 9:48
  the compliments all that well, because to me, it's an expectation. I
• 9:52
  treat broadcasting like Barry Sanders streets running the football. When you get an a
• 9:56
  zone, you've done one. You move on to the next, because you
• 10:00
  don't stay in this business without thinking you know what you're doing. But you
• 10:03
  know when people do reach out and then they say the nice things, and
• 10:05
  I'll certainly thank their hand. I appreciate the kind of words. I'm looking
• 10:09
  to do better the next time. Where do I do better? Or do
• 10:11
  I get that one from well Tony Corneiser and Michael Wilbond. The best show
• 10:16
  that Espanzo's going for it is part of the interruption with two old school journalists.
• 10:20
  Now I didn't mention this in my book, but all I mentioning it
• 10:24
  here. I'll never forget the time when you and I covered a Toledo Mudhens
• 10:28
  game. I'm not going to mention the executive at hand, because I really
• 10:33
  don't think a name is pertinent to what we're talking about. But I was
• 10:35
  asking him so many different questions and he says, to billow Scott, you're
• 10:39
  looking for a story that is in here, and you know what, Yeah,
• 10:46
  God loves the guy. You can't blame me for trying. But the
• 10:48
  one thing about the guy at the mud Ends is he was polite and he
• 10:52
  was very nice about it. Yeah, yeah, I remember that. Yeah,
• 10:56
  you look at for a story that isn't here. Yeah. As writers
• 11:01
  and broadcasters, you know, I'm not afraid to hear it the other way
• 11:05
  either. You know, I'm not one of those pettycake petty cake Baker's man
• 11:07
  kind of people where I gotta be nice and nobody's gonna, you know,
• 11:11
  give you a hard time. It does happen once upon a time, you
• 11:13
  know, and it is listening in my book. George Steinbrenner treated me like
• 11:16
  Ted Copple. If you ask him the manager's story, he's gonna carve you
• 11:20
  a new packside. But I wouldn't respect mister Steinbrener for that because he treated
• 11:24
  me like Ted Copple. You know, don't ask him the manager's question.
• 11:28
  He's going to talk about his championships and make it look bad only Ted Copple
• 11:33
  look worse on an ABC News nightline and George abruptly ended my interview after I
• 11:37
  got a lot of information about his farmism, stroking for his pharma system.
• 11:39
  He'll talk all day long. If you start talking about the managers, then
• 11:43
  he knows he's had enough. But again, these are the types of people
• 11:48
  that when you bring him up now, one of my people that I really
• 11:52
  enjoyed interviewing over the years when I was growing up in the business with the
• 11:56
  guy by the name of O. J. Simpson. Folks, I don't
• 11:58
  care what you say about OJ Simpson now and all the murdered things that he's
• 12:03
  done. Well, when you're a young fledgling journalist like I am, okay
• 12:07
  and you've approached Howard Cosell and he says no in a very egotistical, arrogant
• 12:13
  manner and said, okay, mister Cozell, no problem. Then I go
• 12:18
  up to O. J. Simpson and I asked him, what do you
• 12:20
  think I did? Answer the same different question five different times by the end
• 12:24
  of the interview is compliment you did a good job for being a young guy.
• 12:28
  You know, he was very nutice O. J. Simpson. Again,
• 12:30
  I'm not talking about what he's done now, I'm talking about what he
• 12:31
  did for a young journalist who gave me a lot of confidence, absolutely,
• 12:37
  you know. And you know he wasn't athlete. He was a great athlete.
• 12:39
  We all know that before things went south. But no, no,
• 12:45
  I mean, you know, you cannot be stemied, you know, And
• 12:48
  Howard Cosell liked to do that when he didn't want something or didn't want to
• 12:52
  agree or come on your show or whatever. You would try to stemy you.
• 12:56
  But no, you moved on and obviously that was a great benefit to
• 12:58
  you as well. And you know, like I said, Simpson had a
• 13:01
  hell of a career. So I'm not talking about his other stuff. But
• 13:05
  boy, he was one of the greatest of all time as far as college
• 13:07
  football in the NFL goes. So we all know that. But no,
• 13:11
  you cannot let some people do that to you or me in this business.
• 13:16
  We just cannot allow that. We got to move on and we got to
• 13:18
  get the story out there. If one person won't cooperate, we'll go to
• 13:24
  someone else. Right now, In my book, Lessons from the microphone.
• 13:28
  I do have a section in there called Top one hundred Interviews, and you
• 13:33
  know what, even Top one hundred isn't enough, but you have to draw
• 13:37
  the line somewhere, so there'll be certain names that were left out, something
• 13:41
  aren't. But I'll tell you what. I'll take my lineup of people that
• 13:43
  I've spoken with over the years and be very proud that I was able to
• 13:46
  even be in the same company with that. With that said, when you
• 13:50
  talk about a show and a hat, I gotta go right down the road
• 13:54
  to Bulka a time, Florida or FAU football coach Tom Herman. Marvel's at
• 13:58
  the name, and he's made it known a couple of times. And I
• 14:03
  saw him play against mon Meth when FAU won the first time, and then
• 14:05
  hammered my alma Manter. And you know what, It's been so great because
• 14:11
  coach Tom Herman, a lot of people know it is obviously coach at Ohio
• 14:13
  State and Texas and all that, But when you get to know Coach Herman
• 14:18
  himself, one of the nicest guys you'll ever meet. His intellect is like
• 14:20
  no other coach I've ever dealt with, and I've dealt with a lot of
• 14:24
  them. So he talks about the hat, and now all of a sudden
• 14:28
  you got the a D Brian White looking at because what Brian told me when
• 14:31
  we were out in Tampa covering the event FAU against USF. He stays in
• 14:37
  the background watching season rapport going out with the media and his coach, and
• 14:41
  he said, you know, I really like the rapport you have with coach
• 14:45
  Herman. My gosh, I mean, it's unreal so but the one thing
• 14:50
  I was able to learn from that entire experience with those do is that,
• 14:56
  okay, and I've noticed it recently. You could go to sporting of it.
• 15:00
  You know, obviously know you're not allowed to cheer and do anything like
• 15:01
  that, and you want to be as professional. I've never seen anybody problem
• 15:05
  upon you for wearing a hat, and all of a sudden, luckily the
• 15:07
  people I work with have been really good about it too. Camry Gorby of
• 15:11
  obviously, Mimi her you know, say nothing to me. The nicest guys
• 15:15
  I've ever seen in my life in the short time I've gotten to work with
• 15:16
  them. Katrina McCormick, you know her, She's been around forever. But
• 15:20
  you know, I mean, the thing is is they see your marketing and
• 15:24
  your branding. They don't care. Just act in a professional way. Do
• 15:28
  what you got to do. After all, we're here. We'll grow them
• 15:30
  and they're helping us to grow ours. But but when you think about Tom
• 15:33
  Herman, you know I did when I was at you know, in Tampa
• 15:39
  was I'll tell you what, Katrina, give me a photo with Herman and
• 15:43
  I'll get him a hat. So she said, you can ask him,
• 15:45
  no problem. I mean, Katrina, you've met her, She's wrote,
• 15:46
  one of the nice people I've ever met. And coach, make a deal
• 15:50
  with you. Take a picture with me and I'll get your hat, no
• 15:54
  problem. Couldn't get over to the other back of the room fast enough to
• 15:56
  take this thing. So when I'm all candies in the process of going ahead
• 16:02
  and getting the half. But the origon why I mentioned in this story is
• 16:06
  this, if you're a young journalist, don't be afraid to brand yourself.
• 16:08
  If you find the right individual, you can wear certain shirts like company shirts,
• 16:14
  hats and whatnot and not have to feel very bad about it because nobody's
• 16:17
  going to look down upon you. What people don't want to see are the
• 16:21
  raggedy jeans and the shirts that look like you don't belong in that environment.
• 16:25
  But if you were in a golf shirt hat's going to care well yeah,
• 16:27
  and you're absolutely right, Scott. I mean, you know, nowadays,
• 16:30
  a lot of the companies, a lot of the news stations, of course,
• 16:33
  all of them have nice polos with their insigny on whether it's a Circle
• 16:37
  seven for WXYZ here in Detroit or whether it's a News for Detroit or News
• 16:45
  Tampa wherever it is. They all have nice shirts and do that. And
• 16:48
  I've got a few of my own for different associations I belong to to,
• 16:52
  like the National Polish Sports Market and Hall of Fame and the Detroit Sports Media
• 16:55
  Association. I mean, you know, and everybody's kind of got that thing
• 16:57
  going right now, but it's good. But the hat, now that's really
• 17:00
  unique, and that's really I think, very clever on your end. Yeah,
• 17:04
  to do that with the hat and wear that, like you said,
• 17:07
  out there when you're when you're working. Well. I had an interesting situation
• 17:11
  over the Chamber event today. We do the virtual thing on Wednesdays, the
• 17:15
  first and third, So I was kidding around with Andrea Jacobs, who's actually
• 17:18
  in charge of our group, and her husband, Matt will be coming on
• 17:21
  my show, and he's a good friend of the show. And I was
• 17:23
  kidding, had I just about the Detroit hat with three one three and Detroit
• 17:27
  on it. So I was just kidding around with her before we ended up
• 17:30
  starting the meeting. I should wear this one or the other. No,
• 17:33
  I think he's sick one of the one your branding with and Andrew. It's
• 17:36
  just great pot I was going to do it anyways. I was just looking
• 17:40
  to gauge her reaction what it was. And y'all, this is a cat
• 17:42
  that I swore it today as I do everywhere else. You know, the
• 17:45
  one person who's really happy about these hats is my wife Candy, because now
• 17:48
  that I got all these MotorCity mad Mouth hats, it says listen, going
• 17:52
  to the truck stop having to buy other hats instead of a yeah, she
• 17:56
  love it. Every second that he took maybe ten fifteen southward of Tribune motor
• 18:03
  City mad Mouth hats for you to go out there and stay away from the
• 18:07
  truck stops, and more power to you. It's a great investment. But
• 18:11
  Tom Herman's great and I think that you know, when I do ultimately get
• 18:15
  him the head. I don't know whether I'll end up going out there and
• 18:18
  getting it to him at his weekly show or whatever. I'm going to get
• 18:21
  it to him, said, here you go, coach. So we're working
• 18:23
  on that. And but it's just neat how you have a college coach with
• 18:26
  a personality that can embrace branding the way this guy does, and whether he
• 18:32
  stays at FAU one year, two years, depending on how quickly he turns
• 18:34
  around to get another big job. To me, just to have the opportunity
• 18:37
  to work with Tom Herman, to me, has been nothing short of unbelievable.
• 18:42
  And now the same holds true with the FAU a d. Brian White,
• 18:47
  because as I alluded to that, he really does go out there and
• 18:51
  enjoy the idea of me having that kind of relationship with his head coach.
• 18:56
  Sure, and yeah, it's all good. It's important relationships like that.
• 19:00
  Yeah go ahead, Yeah, Well, Brian White will come on the Motor
• 19:04
  City Man Mole Show. He doesn't know it yet, but he did give
• 19:07
  me a cell phone number when I tell my launch a show. He's already
• 19:10
  given me some come on anytime you want me to. But he's gonna come
• 19:12
  on this show way brand nowhere else, not like he doesn't know the story
• 19:15
  behind this whole thing. Anyways, So let me go over the premise of
• 19:22
  how important one on one interviews are to me? What was your favorite interview
• 19:26
  show? You know, I know you probably watch a lot of shows in
• 19:30
  the media. Are there anyone that stand out to you? Well? When
• 19:33
  I was growing up, I mean the two that I really watched a lot
• 19:37
  for the Meet the Press, which was on NBC, and I don't know,
• 19:42
  I just I you know, every station had their own Okay this Week
• 19:47
  with David Brinkley, and then there was Face the Nation on CBS, which
• 19:51
  is a good show, but I really liked that Meet the Press. And
• 19:53
  then the other one was when they had those specials with Barbara Walters. I've
• 19:59
  always admired bar Barbara Walters for her interview techniques. She was a fine journalist.
• 20:04
  You know. Scott, you got her start on The Today Show on
• 20:07
  NBC, which was a great program and then made the jump over to ABC.
• 20:12
  But I always like that, And of course Ted Coppall, I mean,
• 20:15
  what a brilliant pro Ted had that show late at night at eleven thirty,
• 20:19
  as we know, on ABC, and Copple was just another one that
• 20:25
  I really admired growing up. So I'd say I can't choose between those three.
• 20:29
  But those were the three, you know, that I really really wanted
• 20:33
  to see and watch. The one that stands out to me has always been
• 20:37
  up close with Roy Firestone. Oh yeah, yep. Now, Roy happens
• 20:41
  to be a Facebook for I don't know if you've ever had much interaction on
• 20:44
  Facebook, don't care. I like to watch his post because I'm intrigued by
• 20:47
  what he does. But I watched him a lot on ESPN. And it's
• 20:51
  a shame too because ESPN had so many great programs going on. I'm not
• 20:55
  going to talk about ESPN problems had nothing to do with it. But when
• 20:57
  Roy Firestone had up close on there to me, that to me, I
• 21:03
  have always looked at him as a role model, to me that I could
• 21:07
  just try to dig in deep, get to know the individual and try to
• 21:10
  follow his way of doing things. Chris Myers followed him and didn't do a
• 21:14
  bad job either. But Roy Firestone to me, if you can find me
• 21:18
  a better interviewer than Roy Firestone, go ahead and do it, because I
• 21:22
  don't know if there is one. Yeah, yeah, I know, And
• 21:26
  I'm not trying to say that I never watched him. Of course I watched
• 21:29
  him. Dick Dick Schaff was another guy that did a lot of good interviews.
• 21:33
  I remember when Dick schafp was on and doing a lot of shows.
• 21:37
  But but Roy, Yeah, Roy's right at the top. Man, He's
• 21:40
  He's awesome. I mean he always has been, and you know, asking
• 21:42
  the important questions and and a lot of the questions that some people wouldn't even
• 21:47
  ask. You know, that's that's a sign of a good interviewer. Yeah,
• 21:49
  you mentioned a great one. I love Dick Schaff too. I think
• 21:52
  another one of my favorite shows on ESPNOS The Sports Reporters. It was a
• 21:56
  shame that that one went away. Oh yeah, Dick Shabb, John Saunders,
• 22:02
  Yeah, Mitchell Album from Detroit. I mean, you know, they've
• 22:04
  had some great people on that show. Yeah, fantastic. The Sports Reporters
• 22:10
  was a good deal. Was Bob Ryan too, He was Bob Bryan.
• 22:12
  Oh my goodness, So you kidding. I know a lot real well from
• 22:15
  my association with n SMA, and I'm hoping they'll catch up with him.
• 22:19
  I'm feeling well next. Yeah, another great guy, great interviewer and great
• 22:23
  journalist Bob Ryan. Wow, Oh, terrific Bob Ryan. He's classic.
• 22:27
  He's just he's just class. He really really is. I mean, when
• 22:30
  you talk about a guy, you know, I did an interview with him
• 22:33
  outside of a book signing, which I'm hoping that when I talked to Dave
• 22:37
  Gore and I have one coming up. Then if he doesn't, Dave is
• 22:41
  always good. I'll tell him I got to book him up in need a
• 22:41
  spot, and I feel quite confident we'll be able to do it. Not
• 22:45
  well, I'll deal with it, but i'll cross that when I come in
• 22:48
  June. But no, I'll tell you what though, Dick Shapp the sports
• 22:52
  reporters, I mean, you can always learn from a lot of what we're
• 22:56
  doing. I think that's one of the things I enjoyed about my book here
• 23:00
  is the fact that you can learn from a lot of different people, regardless
• 23:03
  of whether they're in the news and sports industry. And I think that's the
• 23:06
  most important thing I'm trying to get out to a lot of people. Now
• 23:08
  again, mind you, I'm not going to pretend that with lessons from the
• 23:11
  microphone, I know everything, because I'm not going to tell you that at
• 23:14
  all. I don't. It's a work in progress. It's an old school
• 23:17
  versus new school type of book. But the whole idea is you can garner
• 23:21
  ideas anywhere, whether you meet the person directly or interact. So just in
• 23:25
  case you're joining us, folks, this is a new era begins a MotorCity
• 23:29
  Man Mouse Show. My name is Stott Morgan Rock MotorCity Man Mouth. Please
• 23:32
  be joined by George Iichorn, the guy who who I've gotten the business back
• 23:37
  in nineteen seventy nine and now forty four years later, we're still at it
• 23:41
  wrong. We do a lot of stuff for the south Ford Distribute Broadcasting network
• 23:45
  and if you want to talk about two people that are inseparable, George and
• 23:48
  I are probably too as much as that. Yeah, we sure we've seen
• 23:52
  a lot together, done a lot, covered a lot of great events together,
• 23:56
  and of course done a lot solo on our own as well. So
• 24:00
  it's great to be with you tonight, Scott. Well, I had to
• 24:03
  start with somebody. I can't think anybody else better to do it. But
• 24:04
  the main thing is is this, you know an interview to me, I've
• 24:10
  always viewed the media. I don't know how you is if you can connect
• 24:12
  to one person, get somebody to learn, you've done your job. If
• 24:15
  you get more than that, you're even better. Absolutely absolutely, And you
• 24:19
  know what, in today's industry, it's not always easy to get that job,
• 24:25
  get it done properly. The reason being is things have changed, like
• 24:29
  you said, new media versus old media. You know, where coaches would
• 24:32
  be able to sit down in a corner and you still get some of these
• 24:34
  which is great, and I mean, but a lot of that stuff is
• 24:37
  so controlled now. They only want them to talk from a lector and standard,
• 24:41
  they only want you to ask one question or you know, all these
• 24:45
  limits that are on there now. But I always, like I said,
• 24:48
  I always admired about you is you were able to carve out that time with
• 24:52
  the individual you're speaking with, the coach, the athlete, the player,
• 24:55
  broadcaster, whoever it is, and you know, and those things are they're
• 25:00
  not as common as they used to be, but they're very important to get
• 25:03
  those kind of interviews, no question about it. I think it's really important
• 25:07
  too. You You really set a lot of made a lot of good points.
• 25:10
  But the main thing is is this, unlike a lot of the youngsters
• 25:14
  getting it in it today, you and I can say we've been there,
• 25:17
  done that. If we don't do a whole lot tomorrow, you just pick
• 25:19
  and choose where you want to go, meaning that we can walt on our
• 25:22
  own terms. We really really can't. Unfortunately a lot of these youngsters aspiring
• 25:27
  to get in. But remember when we were back in the day, with
• 25:30
  the old school, we only had radio, TV and maybe a written material
• 25:34
  and that's it. And now everybody that wants to get behind a microphone can
• 25:37
  do it, and that's fine. Everybody has their own style. No,
• 25:41
  not criticizing or not get anybody's style, I don't care. I mean,
• 25:42
  you got to do what you have to do, and I believe it.
• 25:45
  In my book, I talk about shadowing and how you draw from other individuals.
• 25:49
  But I feel like, how many times have we brought some of our
• 25:52
  old friends and I'm glad we got out of it this time. It's just
• 25:55
  not the same, right, Oh yeah, for sure, And you're absolute
• 26:00
  right. I mean today's standard is different. But hey, you know,
• 26:03
  you can't just expect somebody to listen or watch you unless you've carved out some
• 26:11
  stuff that you've done, you know, unless they know that you've been a
• 26:15
  good interviewer, or they recall that interview you had with Don Mattingley, or
• 26:21
  that interview that I had with Scotty Bowman when he was here, or whatever.
• 26:26
  I mean, you know, you journalism is important, but and I
• 26:30
  know opinions are important. There's such a high emphasis on opinions on shows and
• 26:34
  podcasts nowadays. But it's also very, very critical and vital for you to
• 26:40
  get the story first person. First person the athlete, coach, the manager
• 26:45
  of the broadcaster. And that's what you and I have been trying to stress
• 26:48
  and been good at, I feel over the years. I think the one
• 26:52
  key that's important when anybody gets in our industry is you can't go in there
• 26:56
  with video and audio only. You've got to be a good writer to even
• 27:00
  have a prayer or even a chance to get in events, because you know
• 27:04
  what communications pr people to get hounded with requests and they have to choose to
• 27:10
  make a judgment call and the individuals qualified to be able to walk through there
• 27:14
  instead of being a fan in there, and you know, there's certain lines
• 27:17
  you have to draw. I don't credential just anybody to go to events,
• 27:19
  and in fact, most of the cases I'm only in credential maybe one person
• 27:22
  outside of myself and you, and that would be David Voltz. I've known
• 27:26
  what the dear Field Beach Observer forever and he covers that they use stuff,
• 27:30
  and I trust the guy. But you don't want any pr guy to come
• 27:33
  down on you. So who send out here? You don't want to do
• 27:36
  that because then you look bad after a while. And I'm not knocking any
• 27:40
  individuals, but in order to be a credible partial of the media, you
• 27:42
  have to be able to understand the written word to be able to talk about
• 27:47
  it. And the formula that we've gone out there and utilized here is making
• 27:51
  sure that we write the story and through the video and so that way you
• 27:55
  give it a complete package. But again, I don't want to track this
• 27:56
  first episode any longer than I have to, but I want to make sure
• 28:00
  everybody over and overview what we're talking about. That again, the MotorCity man
• 28:03
  Mouth Show is going to be strictly one on one interviews. The frequency of
• 28:08
  the shows will depend on the types of guests. If it's strong enough to
• 28:12
  go every week, we will. If we go twice a month, we'll
• 28:15
  do that and we'll begin to narrow down the dates, the days that we'll
• 28:18
  do it. Most likely it'll probably be on Wednesday night. I like the
• 28:22
  Wednesday because it's some day anyways. So you know, right now, I
• 28:26
  just want to get it out there in advance. So you know that a
• 28:29
  new show here on the South Florida Tribune is now live. And I'm just
• 28:33
  glad that my whole dream of not only writing this book have become a reality,
• 28:37
  but to have this show as well. And I hope that you enjoy
• 28:41
  the interviews I'm going to conduct, because in my opinion, everybody is a
• 28:45
  story out there. They really really are. It's just being able to dig
• 28:48
  in there find out what they're able to bring to the table. And I've
• 28:52
  always been a firm believer that anything we do we have to educate, entertain
• 28:56
  and inform and I've always been a firm believer of that and I'll never back
• 29:00
  away from that. So yep, but the MotorCity mad Mouth Show is here,
• 29:07
  and I look forward to all the different people that you're going to see
• 29:11
  along the lines as we go forward. Tonight the Sports Exchange, George and
• 29:15
  I will flip on over there. Jb Ellis and Jacob Chrisner will be the
• 29:18
  crew tonight we'll talk about the latest offense in the sports world. But to
• 29:23
  me, this is something I'm very proud of and I do want to mention.
• 29:29
  You know, once again, if it weren't for my late ex wife,
• 29:32
  Susan Patrick God rest in peace, Susan, I wouldn't have this name
• 29:36
  because I never you know, when I get a new name, sometimes I
• 29:38
  don't know if somebody is demeaning me or complimenting me. But then I understand.
• 29:45
  Then when Susan gave it to me said, no, this is you,
• 29:47
  Scott, it really is. I see the way your hand movement,
• 29:51
  your animated, your voice inflections are what they are. You are good at
• 29:53
  this. And then she put me in the same sentence of Ted Newgen.
• 29:56
  Then it may be a believer that I maybe there's something here. Yeah,
• 30:02
  yeah, move the clock up a little bit. My wife Candy calls me
• 30:07
  a crazy man because she does it mainly because I'm on the road and I
• 30:10
  drive late in the night. I get stronger. But then I gravitate to
• 30:14
  that because crazy man, to me is a sign of endurance. Doesn't have
• 30:18
  to be bad. It could be a sign of endurance. Yeah, but
• 30:21
  there's ever a person that I believe that this show was meant for the MotorCity
• 30:25
  Mad Mouth. Thank you Susan, and thanks Candy for supporting the person that
• 30:30
  was here before you and knowing that we're trying to brand something that we believe
• 30:33
  will be really, really special. And all my family that understands that this
• 30:38
  is a name, and particularly my mom who taught me how to brand something
• 30:42
  and trademarket. If you feel there's some substance to it, absolutely, Yeah,
• 30:49
  I'm proud of you, Scott, and I'm happy we're finally launching and
• 30:53
  it's great, great to be on. It's been a fun time being on
• 30:56
  with you today. Yeah, all right, well you know I want folks.
• 31:00
  I don't know what else there is to say except thank you very much
• 31:03
  for joining on this first episode of the MotorCity Mad Mouse Show. A new
• 31:06
  era begins, and stay tuned for updates as we will have them to you.
• 31:11
  You know about future guests, I know that right now I have a
• 31:14
  lot of people in mind, but we'll just see how it all plays out.
• 31:18
  But you know what, again, let me just mention a couple of
• 31:21
  things before we sign off. Lesson some of the microphone as they booked it.
• 31:23
  I'm just about ready to launch. It's tuning into the enduring wisdom of
• 31:27
  visionary leaders. And it's a book where I talk about old school media,
• 31:32
  how you can learn from people that you've met and you haven't met. And
• 31:34
  it's important to have colleagues as well as shadow people from a distance or close.
• 31:41
  And some of your role models can even become coaches, family members or
• 31:44
  whatnot. But as long as you're able to learn, you do what you've
• 31:48
  got to do. And I try to base a lot of those premises and
• 31:51
  you're going to see some of those concepts there on the MotorCity mad Mouth in
• 31:55
  an indirect sense where STP, which is the motor oil, I call it
• 31:59
  slow down, think and proceed, okay. And that's what helped me get
• 32:04
  through college. Another thing that I learned when I was in college was to
• 32:07
  me, you know, the chess theory, which Harold Kolewaal helped me,
• 32:14
  where you want to play chess or you have one move at a time and
• 32:16
  be able to think three steps ahead, which coincides with Larry Bird. A
• 32:21
  lot of these theories that are interview theories are going to be utilized in the
• 32:24
  interviews that I'm going to be dealing out with and hopefully that as you listen
• 32:29
  to the show time and time again, that I can teach you anything about
• 32:32
  interviewing or trying to get take a twenty to thirty minute opportunity to get into
• 32:37
  somebody. That's what it's all about. So between something that Larry Bird taught
• 32:42
  me, you know, thinking three steps ahead, the chess theory, the
• 32:45
  SDP, it all comes down to good interview skills. And if you have
• 32:49
  good interview skills and you make your people very, very comfortable, that's really
• 32:52
  what it's all about. So again a new era begins. George, thank
• 32:57
  you very much for being on here. Oh you're welcome and we will see
• 33:00
  you shortly. So once again the MotorCity Man Mouse shows here and look forward
• 33:05
  to catching in the next time. Good Night, everybody,