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Latest / All About Capital Campaigns: Nonprofits, Fundraising, Major Gifts, Toolkit

Mastering the ABCD Strategy: A Simple Approach to Organize Your Capital Campaign Pipeline

In this episode, Amy Eisenstein, joined by special guest Sarah Plimpton, the Director of Client Happiness at Capital Campaign Pro, dives deep into an effective strategy for keeping your capital campaign prospects organized during the quiet phase. Discover the ABCD method, a straightforward approach to categorizing and managing your prospect pipeline. From the initial discovery phase to making the ask, learn how to strategically navigate each step, ensuring a steady stream of prospective donors for your campaign leaders.

Tune in to explore the benefits of the ABCD method, gain insights into…

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