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In Depth Sports Marketing with Dan LaTorraca, Director of Marketing, Zoomph
Dan LaTorraca, Director of Marketing Zoomph, shares his journey through the world of sports marketing. He highlights his shift from traditional roles to leading digital strategy and brand transformation with the Carolina Hurricanes. LaTorraca explores how strong branding, social media, and cross-department collaboration drive fan engagement and revenue. He also offers practical advice on networking, building a personal brand, and maintaining the right attitude to succeed in the competitive sports industry.
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The skinny
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