Latest / The Agile Brand with Greg Kihlström® | What CMOs Need to Know About Marketing Technology, AI & CX
Domo Chief Design Officer Chris Willis on speed vs. trust in product design
What if the real risk with AI isn't moving too slowly, but instead moving fast on a foundation that hasn't quite earned its trust?
Because agility was never really about speed. It's about being able to change again and again without the whole thing coming apart — and that depends on groundwork most organizations are tempted to skip.
Today we're going to dig into that groundwork — the unglamorous part that decides whether AI actually pays off. Specifically:
- Why the same AI investment can compound trust in one company and quietly erode it in another — and what makes the difference.
- The…
The skinny
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