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Latest / Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators

How to Restart a Dead Deal

Lucas and Luna break down why B2B deals that go dark for two weeks or more can still be revived—without sounding desperate or needy. They walk through a real case from a SaaS company where a $340,000 annual contract was sitting untouched for 23 days after the final proposal. Rather than sending 'just checking in' emails, the sales rep used a specific trigger event—a competitor's product launch press release—to reopen the conversation without asking for a status update. Lucas explains the structural reason deals die (internal priority shift, not lost interest) and the…

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