Latest / Omni Talk Retail / ASOS Expands Next-Day Delivery to InPost Lockers | Convenience Meets Fashion

Transcript

ASOS Expands Next-Day Delivery to InPost Lockers | Convenience Meets Fashion · Omni Talk Retail

• 0:00
  ASOS
• 0:00
  is
• 0:00
  offering
• 0:01
  next
• 0:01
  day
• 0:01
  delivery
• 0:02
  to
• 0:02
  impulse
• 0:03
  lockers.
• 0:03
  According
• 0:03
  to
• 0:03
  Internet
• 0:04
  retailing,
• 0:04
  shoppers
• 0:05
  will
• 0:05
  be
• 0:05
  able
• 0:06
  to
• 0:06
  select
• 0:06
  impulse
• 0:07
  lockers
• 0:07
  at
• 0:07
  checkout
• 0:08
  as
• 0:08
  their
• 0:08
  primary
• 0:09
  out
• 0:09
  of
• 0:09
  home
• 0:10
  delivery
• 0:10
  option,
• 0:11
  giving
• 0:11
  them
• 0:11
  greater
• 0:12
  speed,
• 0:12
  flexibility
• 0:12
  and
• 0:13
  convenience.
• 0:14
  The
• 0:14
  service
• 0:14
  is
• 0:14
  available
• 0:15
  for
• 0:15
  all
• 0:15
  ASOS
• 0:16
  customers
• 0:16
  with
• 0:16
  ASOS
• 0:17
  Premier
• 0:17
  customers
• 0:18
  receiving
• 0:18
  free
• 0:19
  delivery.
• 0:20
  David
• 0:20
  Flavell,
• 0:21
  Director
• 0:21
  of
• 0:22
  Delivery
• 0:22
  Solutions
• 0:23
  of
• 0:23
  asos
• 0:23
  had
• 0:24
  this
• 0:24
  to
• 0:24
  say.
• 0:24
  Quote,
• 0:25
  we,
• 0:25
  we
• 0:25
  know
• 0:25
  that
• 0:25
  customers
• 0:26
  come
• 0:26
  to
• 0:26
  ASOS
• 0:26
  for
• 0:26
  the
• 0:27
  latest
• 0:27
  fashion
• 0:27
  when
• 0:27
  they
• 0:27
  want
• 0:28
  it.
• 0:28
  Adding
• 0:28
  in
• 0:28
  post
• 0:29
  extensive
• 0:29
  network
• 0:29
  of
• 0:30
  over
• 0:30
  16,000
• 0:31
  lockers
• 0:31
  and
• 0:31
  partial
• 0:31
  shops
• 0:32
  to
• 0:32
  our
• 0:32
  offering
• 0:33
  with
• 0:33
  the
• 0:33
  next
• 0:33
  day
• 0:33
  delivery
• 0:34
  gives
• 0:34
  customers
• 0:34
  even
• 0:35
  more
• 0:35
  choice
• 0:35
  and
• 0:35
  convenience
• 0:36
  in
• 0:36
  how
• 0:36
  they
• 0:36
  get
• 0:37
  the
• 0:37
  fashion
• 0:37
  they
• 0:38
  love.
• 0:39
  End
• 0:39
  quote.
• 0:40
  And
• 0:40
  could
• 0:41
  you
• 0:41
  ever
• 0:41
  see
• 0:41
  us
• 0:42
  fashion
• 0:42
  customers
• 0:43
  ordering
• 0:43
  pickup?
• 0:44
  Going
• 0:44
  back
• 0:44
  to
• 0:45
  what
• 0:45
  we
• 0:45
  talked
• 0:45
  about
• 0:45
  before.
• 0:46
  Out
• 0:46
  of
• 0:47
  home
• 0:48
  lockers.
• 0:50
  Out
• 0:50
  of
• 0:50
  home
• 0:50
  lockers.
• 0:51
  That's
• 0:51
  the
• 0:52
  correct
• 0:52
  way
• 0:52
  to
• 0:52
  say
• 0:52
  that
• 0:52
  you
• 0:53
  do
• 0:53
  100%.
• 0:54
  I
• 0:54
  think
• 0:54
  this
• 0:54
  is
• 0:54
  a
• 0:55
  win
• 0:55
  all
• 0:55
  around.
• 0:56
  I
• 0:56
  think
• 0:57
  especially,
• 0:57
  I
• 0:58
  mean
• 0:58
  I
• 0:58
  order
• 0:59
  a
• 0:59
  lot
• 0:59
  of
• 0:59
  things
• 0:59
  online
• 1:00
  and
• 1:00
  I
• 1:00
  think
• 1:01
  when
• 1:01
  you,
• 1:01
  you
• 1:01
  look
• 1:02
  at
• 1:02
  the,
• 1:02
  the
• 1:03
  I
• 1:03
  think
• 1:04
  movement
• 1:04
  we've
• 1:05
  seen
• 1:05
  towards
• 1:05
  in
• 1:06
  store
• 1:06
  pickup
• 1:06
  for
• 1:07
  people,
• 1:07
  I
• 1:08
  mean
• 1:08
  that
• 1:08
  is,
• 1:08
  has
• 1:09
  grown
• 1:09
  tremendously
• 1:10
  over
• 1:10
  the
• 1:11
  course
• 1:11
  of
• 1:11
  the
• 1:11
  last
• 1:11
  couple
• 1:12
  years
• 1:12
  especially
• 1:12
  since
• 1:12
  the
• 1:12
  pandemic.
• 1:13
  And
• 1:14
  I
• 1:14
  think
• 1:14
  that
• 1:14
  this
• 1:14
  is
• 1:15
  the
• 1:15
  smartest
• 1:16
  way
• 1:16
  that
• 1:16
  asos,
• 1:17
  an
• 1:17
  online
• 1:18
  retailer
• 1:19
  can
• 1:19
  get
• 1:20
  product
• 1:20
  to
• 1:21
  their
• 1:21
  customers
• 1:21
  and
• 1:21
  can
• 1:22
  get
• 1:22
  me
• 1:22
  to
• 1:22
  go
• 1:23
  to
• 1:23
  ASOS
• 1:23
  when
• 1:24
  I
• 1:24
  might
• 1:24
  have
• 1:24
  other
• 1:25
  options
• 1:25
  to
• 1:25
  go
• 1:25
  to.
• 1:26
  Because
• 1:26
  before
• 1:27
  it
• 1:27
  was
• 1:27
  everybody's
• 1:28
  seven
• 1:28
  days,
• 1:29
  three
• 1:29
  days,
• 1:29
  three
• 1:30
  to
• 1:30
  four
• 1:30
  days
• 1:30
  or
• 1:30
  three
• 1:30
  to
• 1:31
  five
• 1:31
  days.
• 1:31
  But
• 1:31
  it
• 1:32
  costs
• 1:32
  a
• 1:32
  lot
• 1:32
  of
• 1:33
  money
• 1:33
  and
• 1:33
  now
• 1:34
  you
• 1:34
  can
• 1:34
  get
• 1:34
  a
• 1:34
  low
• 1:34
  cost
• 1:35
  product
• 1:35
  the
• 1:35
  next
• 1:36
  day
• 1:36
  and
• 1:37
  ASOS
• 1:37
  can
• 1:38
  put
• 1:38
  all
• 1:38
  those
• 1:38
  deliveries
• 1:39
  into
• 1:39
  the
• 1:39
  lockers.
• 1:40
  They're
• 1:40
  not
• 1:40
  delivering
• 1:40
  this
• 1:41
  one
• 1:41
  to
• 1:41
  one.
• 1:42
  They're
• 1:42
  doing
• 1:43
  all
• 1:43
  these
• 1:43
  deliveries
• 1:44
  into
• 1:44
  one
• 1:44
  locker.
• 1:45
  We're
• 1:45
  seeing
• 1:46
  like
• 1:46
  people
• 1:47
  in,
• 1:47
  and
• 1:47
  retailers
• 1:48
  and
• 1:48
  partners
• 1:50
  in
• 1:50
  Europe
• 1:50
  and
• 1:51
  across
• 1:53
  a
• 1:53
  lot
• 1:53
  of
• 1:53
  the
• 1:54
  European
• 1:54
  countries
• 1:55
  who
• 1:55
  are
• 1:55
  working
• 1:55
  with
• 1:56
  people
• 1:56
  like
• 1:56
  Cleveron
• 1:57
  to
• 1:57
  do
• 1:57
  this
• 1:58
  with.
• 1:58
  Not
• 1:59
  just
• 2:00
  retailer
• 2:01
  to
• 2:01
  consumer
• 2:02
  drop
• 2:03
  off
• 2:03
  but
• 2:03
  we're
• 2:04
  also
• 2:04
  seeing
• 2:05
  them
• 2:05
  use
• 2:05
  these
• 2:05
  for
• 2:05
  peer
• 2:06
  to
• 2:06
  peer
• 2:06
  exchanges
• 2:07
  which
• 2:07
  I
• 2:07
  think
• 2:07
  could
• 2:07
  be
• 2:07
  even
• 2:08
  more
• 2:08
  interesting,
• 2:09
  get
• 2:09
  more
• 2:09
  utilization
• 2:10
  of
• 2:10
  the
• 2:10
  lockers.
• 2:11
  So
• 2:11
  I
• 2:11
  love
• 2:12
  this.
• 2:12
  I
• 2:12
  think
• 2:12
  it's
• 2:12
  a
• 2:13
  very
• 2:14
  smart
• 2:15
  way
• 2:15
  for
• 2:16
  ASOS
• 2:16
  to
• 2:16
  be
• 2:17
  able
• 2:17
  to
• 2:17
  offer
• 2:17
  something
• 2:18
  like
• 2:18
  this
• 2:18
  without
• 2:19
  totally
• 2:19
  bogging
• 2:20
  them
• 2:20
  down
• 2:20
  with
• 2:20
  the
• 2:21
  costs
• 2:21
  of
• 2:22
  instant
• 2:22
  delivery.
• 2:23
  But
• 2:24
  I
• 2:24
  don't
• 2:24
  know,
• 2:25
  you're
• 2:25
  not
• 2:25
  giving
• 2:25
  me
• 2:26
  like
• 2:26
  go
• 2:27
  forward
• 2:27
  vibes
• 2:27
  on
• 2:28
  this,
• 2:28
  Chris.
• 2:28
  I'm
• 2:29
  going
• 2:29
  to
• 2:29
  slow
• 2:29
  my
• 2:29
  roll
• 2:29
  on
• 2:30
  this
• 2:30
  a
• 2:30
  little
• 2:30
  bit
• 2:30
  compared.
• 2:32
  I
• 2:32
  mean
• 2:32
  I
• 2:32
  think
• 2:32
  it,
• 2:33
  I
• 2:33
  think
• 2:33
  it's
• 2:33
  a
• 2:33
  great
• 2:33
  idea
• 2:33
  for
• 2:34
  Europe.
• 2:34
  I
• 2:34
  mean
• 2:34
  I
• 2:34
  think
• 2:34
  the
• 2:34
  model
• 2:35
  Are,
• 2:35
  I
• 2:35
  mean
• 2:35
  the,
• 2:36
  it
• 2:36
  seems
• 2:36
  like
• 2:36
  the
• 2:36
  model's
• 2:36
  already
• 2:37
  tested
• 2:37
  for
• 2:37
  the
• 2:37
  most
• 2:37
  part
• 2:37
  in
• 2:38
  Europe,
• 2:38
  you
• 2:39
  know,
• 2:39
  in
• 2:39
  terms
• 2:39
  of
• 2:40
  the
• 2:40
  different
• 2:40
  countries
• 2:40
  we've
• 2:41
  talked
• 2:41
  about
• 2:41
  and
• 2:41
  covered
• 2:41
  in
• 2:42
  the
• 2:42
  history
• 2:42
  on
• 2:42
  this
• 2:42
  show.
• 2:44
  But
• 2:45
  in
• 2:45
  the
• 2:45
  US
• 2:45
  I
• 2:45
  feel
• 2:46
  like,
• 2:46
  I
• 2:46
  feel
• 2:46
  like
• 2:46
  there's
• 2:47
  some
• 2:47
  different
• 2:47
  dynamics
• 2:47
  here,
• 2:48
  I
• 2:48
  think.
• 2:48
  Yeah.
• 2:49
  You
• 2:50
  know,
• 2:50
  one,
• 2:50
  like
• 2:51
  for
• 2:52
  next
• 2:52
  day
• 2:52
  service,
• 2:53
  like
• 2:53
  I
• 2:53
  don't
• 2:53
  know
• 2:53
  if
• 2:53
  I've
• 2:53
  got
• 2:54
  a
• 2:54
  clothing
• 2:54
  emergency,
• 2:54
  I'm
• 2:55
  probably
• 2:55
  just
• 2:55
  going
• 2:55
  to
• 2:55
  go
• 2:55
  into
• 2:55
  the
• 2:56
  store
• 2:56
  and
• 2:56
  elect
• 2:56
  pick
• 2:57
  up.
• 2:57
  And
• 2:57
  then
• 2:57
  I
• 2:57
  think
• 2:57
  also
• 2:58
  the,
• 2:58
  the,
• 2:59
  the
• 3:00
  population
• 3:01
  density
• 3:02
  dynamics
• 3:02
  in
• 3:02
  the
• 3:03
  United
• 3:03
  States
• 3:03
  are
• 3:03
  quite
• 3:03
  different
• 3:04
  than
• 3:04
  they
• 3:04
  are
• 3:04
  in
• 3:04
  Europe
• 3:04
  too.
• 3:05
  So
• 3:05
  that
• 3:05
  makes
• 3:06
  this
• 3:06
  whole
• 3:06
  locker
• 3:07
  utilization
• 3:07
  and
• 3:08
  where
• 3:08
  do
• 3:08
  you
• 3:08
  place
• 3:08
  the
• 3:08
  lockers
• 3:09
  thing
• 3:09
  A
• 3:09
  little
• 3:09
  bit
• 3:09
  of
• 3:09
  a
• 3:09
  different,
• 3:10
  different
• 3:11
  battle.
• 3:11
  I
• 3:11
  could
• 3:11
  see
• 3:12
  it
• 3:12
  taking,
• 3:13
  I
• 3:13
  could
• 3:13
  see
• 3:13
  it
• 3:13
  becoming
• 3:14
  something
• 3:14
  that
• 3:14
  we
• 3:14
  do
• 3:14
  as
• 3:14
  the
• 3:15
  norm.
• 3:15
  But
• 3:15
  like
• 3:15
  everything
• 3:15
  in
• 3:15
  Europe,
• 3:16
  I
• 3:16
  feel
• 3:16
  like
• 3:16
  we're
• 3:16
  at
• 3:17
  least
• 3:17
  10
• 3:17
  years
• 3:17
  away
• 3:18
  from
• 3:18
  it.
• 3:18
  So
• 3:18
  you
• 3:19
  know,
• 3:19
  if
• 3:19
  you
• 3:19
  and
• 3:19
  I
• 3:19
  are
• 3:19
  talking
• 3:19
  about
• 3:20
  it
• 3:20
  now
• 3:20
  with
• 3:20
  ASOS
• 3:21
  is,
• 3:21
  you
• 3:21
  know,
• 3:22
  out
• 3:22
  of
• 3:22
  home
• 3:22
  lockers.
• 3:23
  We're,
• 3:23
  we're
• 3:23
  not
• 3:23
  going
• 3:23
  to
• 3:23
  be
• 3:24
  seeing
• 3:24
  it
• 3:24
  in
• 3:24
  the
• 3:24
  US
• 3:24
  until
• 3:24
  2035,
• 3:25
  which
• 3:26
  is
• 3:26
  kind
• 3:26
  of
• 3:27
  sad
• 3:27
  and
• 3:27
  depressing
• 3:27
  when
• 3:27
  I
• 3:28
  say
• 3:28
  that
• 3:28
  out
• 3:28
  loud.
• 3:28
  But
• 3:28
  it's
• 3:29
  probably
• 3:29
  true
• 3:30
  given
• 3:30
  the
• 3:30
  amount
• 3:31
  of
• 3:31
  coverage
• 3:31
  and
• 3:31
  what
• 3:31
  we've
• 3:32
  seen
• 3:32
  in
• 3:32
  the
• 3:32
  trends
• 3:32
  on
• 3:33
  things
• 3:33
  like
• 3:33
  this
• 3:33
  in
• 3:33
  the
• 3:33
  show
• 3:33
  throughout
• 3:34
  the
• 3:34
  years.
• 3:34
  I
• 3:34
  mean
• 3:34
  there's
• 3:35
  still
• 3:35
  things
• 3:35
  we
• 3:35
  were
• 3:35
  talking
• 3:36
  about
• 3:36
  that
• 3:36
  you
• 3:36
  know,
• 3:36
  are
• 3:36
  just
• 3:37
  now
• 3:37
  coming
• 3:37
  to
• 3:37
  the
• 3:37
  forefront.
• 3:38
  So.
• 3:38
  Sure.
• 3:38
  I
• 3:38
  don't
• 3:39
  know
• 3:39
  that
• 3:39
  that's,
• 3:39
  that's
• 3:40
  my
• 3:40
  take.
• 3:40
  It's
• 3:40
  like
• 3:40
  one
• 3:40
  of
• 3:41
  those
• 3:41
  things.
• 3:41
  Like
• 3:42
  yeah,
• 3:42
  I
• 3:42
  wish
• 3:42
  we
• 3:42
  could
• 3:43
  be
• 3:43
  like
• 3:43
  this,
• 3:43
  but
• 3:43
  I
• 3:44
  just
• 3:44
  don't
• 3:44
  know
• 3:44
  that
• 3:44
  the
• 3:44
  US
• 3:45
  consumer
• 3:46
  will
• 3:46
  ever
• 3:46
  be
• 3:46
  that
• 3:46
  way.
• 3:47
  Yeah,
• 3:47
  I
• 3:47
  mean
• 3:47
  I,
• 3:47
  I
• 3:48
  do,
• 3:48
  I,
• 3:48
  I
• 3:49
  totally
• 3:49
  see
• 3:49
  your
• 3:49
  point.
• 3:50
  I
• 3:50
  do
• 3:50
  think
• 3:50
  though
• 3:51
  with
• 3:51
  asos
• 3:51
  it
• 3:52
  is
• 3:52
  a
• 3:52
  lower
• 3:53
  cost
• 3:54
  online
• 3:54
  only
• 3:55
  fashion
• 3:56
  forward
• 3:57
  like
• 3:57
  retailer
• 3:58
  being
• 3:59
  able
• 3:59
  to
• 3:59
  get
• 3:59
  this
• 4:00
  next
• 4:00
  day
• 4:01
  is
• 4:01
  another
• 4:02
  option.
• 4:02
  Like
• 4:02
  I
• 4:03
  don't
• 4:03
  want
• 4:03
  to
• 4:03
  go
• 4:04
  to
• 4:04
  Walmart
• 4:05
  or
• 4:05
  settle
• 4:06
  the
• 4:06
  T
• 4:06
  shirt
• 4:06
  there.
• 4:07
  Like
• 4:07
  to
• 4:08
  the
• 4:08
  idea
• 4:08
  that
• 4:08
  you
• 4:09
  can
• 4:09
  get
• 4:09
  this
• 4:09
  fashion
• 4:10
  to
• 4:10
  you,
• 4:10
  which
• 4:10
  I
• 4:11
  think
• 4:11
  the
• 4:11
  competitors
• 4:12
  are
• 4:12
  a
• 4:12
  Teemu
• 4:13
  or
• 4:13
  a
• 4:13
  Shein.
• 4:13
  Yeah.
• 4:14
  Or
• 4:14
  some
• 4:14
  of
• 4:14
  these
• 4:14
  other
• 4:14
  things
• 4:15
  where
• 4:15
  you're
• 4:15
  waiting
• 4:15
  weeks
• 4:16
  for
• 4:16
  product.
• 4:16
  Like
• 4:16
  the
• 4:16
  idea
• 4:17
  that
• 4:17
  you
• 4:17
  can
• 4:17
  get
• 4:17
  it
• 4:17
  next
• 4:17
  day
• 4:18
  I
• 4:18
  think
• 4:18
  is
• 4:18
  really
• 4:18
  smart.
• 4:19
  But,
• 4:19
  but,
• 4:20
  but
• 4:20
  I
• 4:21
  can
• 4:21
  understand
• 4:22
  the
• 4:22
  U.S.
• 4:23
  we're
• 4:23
  just,
• 4:24
  man,
• 4:24
  we're
• 4:25
  just
• 4:25
  slow
• 4:26
  rolling
• 4:26
  with
• 4:26
  some
• 4:27
  of
• 4:27
  these
• 4:27
  things.
• 4:28
  We'd
• 4:28
  like
• 4:28
  stuff
• 4:28
  to
• 4:29
  come
• 4:29
  to
• 4:29
  us.
• 4:29
  I'd
• 4:30
  rather
• 4:30
  spend
• 4:30
  $3
• 4:31
  on
• 4:31
  a
• 4:31
  gallon
• 4:31
  of
• 4:31
  gas,
• 4:32
  go
• 4:32
  drive
• 4:32
  and
• 4:32
  pick
• 4:32
  it
• 4:32
  up
• 4:32
  myself.
• 4:33
  That's
• 4:33
  right.