What European Founders Get Wrong Before Expanding to the US | Stephan Dietrich (Neolane, Adobe) | part 2
In Part 2 of our conversation, Stephan Dietrich moves to the other side of the table. After building Neolane and selling it to Adobe for around $600 million, he now invests his own money in growth-stage software companies and sits on the boards of six of them.
David Rose and Matt Oxley dig into the investor mindset: why he refused to start a VC fund, how he judges whether a European company is truly ready for the US, the single biggest mistake he made in his own expansion, and the hard truths about talent, capital, and timing that most founders learn too late.
If you missed Part 1 (Stephan's…
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