Latest / Marketing Execution with Mark Donnigan
How Luke Matthews Writes LinkedIn Storytelling Posts With AI
Most LinkedIn content gets ignored within 3 seconds. Luke Matthews cracked the code using AI to generate storytelling posts that stop the scroll, and he's sharing his exact prompting framework.
Matthews doesn't just throw generic questions at ChatGPT. He feeds the AI 10 of his best-performing posts, then instructs it to blend specific thought leadership voices with proven formatting patterns. The secret? A mandatory opening structure. This framework forces AI to generate posts that hook readers immediately while maintaining an authentic voice. The result transforms generic AI output into…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.