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Beyond Beets: Surviving the Crash, Red Spinach & Calming the Mind - Richard Perry

In this episode of FailCraft, entrepreneur, former Navy sonar technician,executive chef, and founder of Red Spinach Company, Richard Perry, joinsEzekiel to share how a devastating cycling accident became the catalyst forpioneering a breakthrough functional food category. Drawing from decades ofnavigating high-pressure commercial kitchens, publishing companies, andhigh-stakes startup setbacks, Richard reveals why mental resilience relies ondetaching from negative internal narratives, what makes standardized redspinach extract five times more potent than conventional beet juice, and howfinding…

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