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Day 222: The Travel Advisor's Guide to A Soft Launch
Why do you wanna soft launch your new niche, service or brand partnership as a travel advisor? You know it already fits your current business model and overall mission, but what if there's a MAJOR gap you're missing in the process?
A soft launch allows you to test with the warmest of clients and/or colleagues. They can provide you with the feedback: is the pricing right? Is the service or niche in demand?
The skinny
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