
How Pendo’s Evan Inscoe Is Building the Future of Go-To-Market Engineering
What does a go-to-market engineer actually do, and why is this role suddenly showing up everywhere?
In this episode, we unpack one of the fastest-evolving roles in modern startups. Evan shares how he went from using ChatGPT as a college student and new BDR to helping build AI-powered systems inside one of the Triangle’s best-known software companies.
The conversation covers how AI is changing outbound sales, why intent signals matter more than generic research, how tools like Clay, Cursor, Cloud Code, Lovable, n8n, and Supabase fit into a modern GTM stack, and why great go-to-market…
The skinny
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