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From Stage Fright to Sales: A YouTube Blueprint for Entrepreneurs with Lisa Melick
We share a simple, repeatable YouTube system for entrepreneurs who want clients, not clutter. Lisa Melick shows how to start with a phone, a window, and one clear idea—and how thumbnails, titles, and light editing turn views into sales.
• why YouTube is a discovery engine and evergreen library
• starting gear: phone, window light, basic lapel mic
• confidence on camera by focusing on the viewer
• minimal editing tools and when to hire an editor
• long-form education supported by shorts for reach
• thumbnails and titles that work together, not repeat
• A/B testing for packaging: titles and…
The skinny
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