The New Profile of the Store Associate
The role of the store associate continues to evolve. This new profile is entrepreneurial and adaptive, selling to anybody anywhere. Brands with associates that build bonds versus being transactional only can see shopper value increase. Discussing this buzzy topic, Retail Refined host Melissa Gonzalez welcomed two experts, Bob Phibbs, Founder of the Retail Doctor, and Oscar Sachs, CEO and Co-Founder of Salesfloor.
Phibbs has a rich retail history as a coach, author, and speaker. He launched SalesRX virtual training platform for in-store associates. Sachs is a retail digital expert who founded…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.