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Kansas Locks In Vegas NIL Deal | Big 12 Basketball News

Kansas basketball is locking in a five-year deal with Players Era, keeping them in the high-stakes Vegas festival through 2031. The event isn’t just about hoops—it’s a goldmine for NIL opportunities, with every team earning at least $1 million just for showing up, plus bonuses based on performance. Kansas made waves in their debut in 2025, going undefeated but finishing third due to tournament scoring, still netting $300K in bonuses. This year, the festival splits into two tournaments, with Kansas entering the Players Era Eight—a single-elimination bracket kicking off Nov. 17 against UNLV…

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